Dstillery Audiences

WEDDING PLANNING

Audience Size: 1.2 Million Devices

Explore the Wedding Planning Audience

Below you'll find more information about the Wedding Planning audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Wedding Planning audience.

Dstillery Crafted Audiences

INTERESTS

The Wedding Planning audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wedding Planning audience is Brides & Wedding Planners.

Interest Composition Index
Brides & Wedding Planners 86.08% 31.60x
Wedding Content Readers 75.27% 31.30x
Wedding Registrants 40.43% 17.77x
Trendy Shoe Shoppers 33.55% 15.23x
Mens Business Clothes Shoppers 31.19% 15.09x
Photo Memory Makers 36.45% 13.91x
Gift Givers 34.42% 13.59x
Jewelry & Watch Shoppers 34.00% 12.90x
Home Custom Bedroom Decorators 24.21% 12.38x
Custom Home Lighting Shoppers 24.21% 12.38x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Interest attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wedding Planning audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wedding Planning audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 2.14x
Maurices 0.02% 1.87x
The Childrens Place 0.01% 1.50x
Old Navy 0.02% 1.34x
Mens Wearhouse 0.01% 1.30x
Journeys 0.01% 1.27x
Carhartt 0.13% 0.98x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Location attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wedding Planning audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wedding Planning audience is deerpearlflowers.com.

Website Composition Index
deerpearlflowers.com 2.31% 144.26x
tulleandchantilly.com 1.16% 140.44x
bellethemagazine.com 1.37% 138.29x
myweddingreceptionideas.com 1.39% 136.35x
weddingomania.com 2.09% 136.21x
modwedding.com 3.07% 130.82x
weddingideasmag.com 5.04% 129.38x
thebudgetsavvybride.com 6.90% 129.00x
womangettingmarried.com 10.82% 128.33x
preownedweddingdresses.com 7.08% 123.19x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Web attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wedding Planning audience is Bridal Fashion.

Content Affinity Composition Index
Bridal Fashion 2.92% 58.13x
Diamonds & Precious Metals 2.64% 25.79x
Quinceanera Planning 0.04% 22.18x
Party Suppliers 4.74% 19.44x
Tattoos & Costumes 0.20% 15.52x
Higher-End Fashion Brands 0.21% 15.00x
Cakes & Sweets 2.59% 14.42x
Teen Hair 2.85% 13.24x
Custom Gifts 1.43% 13.18x
Comedy Content 0.31% 12.34x
Composition Percentage: The overlap percentage between the Wedding Planning audience and the Content Affinity attribute.
Index: A comparison of the Wedding Planning audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wedding Planning audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female