Explore the West Virginia News Audience
Below you'll find more information about the West Virginia News audience, broken down in different categories based on their digital and physical behaviors. These are 918 thousand unique devices whose actions qualify for the West Virginia News audience.
INTERESTS
The West Virginia News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the West Virginia News audience is South Atlantic State Fair Visitors.
| Interest | Composition | Index |
| South Atlantic State Fair Visitors | 53.60% | 19.40x |
| Penn State Nittany Lions Fans | 26.89% | 13.66x |
| Big 12 Fans | 34.86% | 13.43x |
| Cleveland Cavaliers Fans | 23.33% | 13.18x |
| Country Music Fans | 25.06% | 12.64x |
| Liberal News Readers | 20.50% | 12.51x |
| Myrtle Beach Trip Planners | 29.66% | 12.24x |
| South Carolina Gamecocks Fans | 24.16% | 12.22x |
| Smoky Mountains Trip Planners | 28.29% | 11.57x |
| Ohio County and Local Fair Visitors | 35.40% | 11.55x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Interest attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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APPAREL RETAILERS
The West Virginia News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the West Virginia News audience is Journeys.
| Location | Composition | Index |
| Journeys | 0.04% | 2.02x |
| American Eagle Outfitters | 0.02% | 1.90x |
| Michael Kors | 0.01% | 1.76x |
| Dressbarn | 0.01% | 1.64x |
| Carhartt | 0.18% | 1.47x |
| Victoria's Secret | 0.03% | 1.34x |
| Old Navy | 0.02% | 1.25x |
| Gap | 0.01% | 1.24x |
| Maurices | 0.02% | 1.13x |
| The Childrens Place | 0.01% | 0.95x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Location attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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WEBSITES
The West Virginia News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the West Virginia News audience is wvillustrated.com.
| Website | Composition | Index |
| wvillustrated.com | 1.26% | 187.94x |
| theintermountain.com | 2.20% | 157.51x |
| timeswv.com | 5.35% | 152.42x |
| wvva.com | 14.77% | 150.80x |
| wvnstv.com | 15.08% | 144.78x |
| journal-news.net | 8.05% | 140.90x |
| wdtv.com | 19.31% | 140.82x |
| wvgazettemail.com | 3.12% | 140.11x |
| theintelligencer.net | 7.66% | 139.15x |
| newsandsentinel.com | 7.08% | 136.21x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Web attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the West Virginia News audience is Virginia Athletics.
| Content Affinity | Composition | Index |
| Virginia Athletics | 0.20% | 21.03x |
| South Carolina Beach Travel | 0.38% | 16.28x |
| Right Wing Blogs - Political Activism | 0.11% | 16.26x |
| Ohio Universities | 3.78% | 16.21x |
| College Sports | 0.36% | 13.49x |
| Central & Northwest Ohio Cluster | 18.95% | 13.28x |
| Delaware Cluster | 4.24% | 12.63x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.11% | 12.55x |
| Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.03% | 12.34x |
| Central California Cluster | 2.60% | 11.98x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Content Affinity attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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DEMOGRAPHICS
The West Virginia News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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