Dstillery Audiences

WEST VIRGINIA NEWS

Audience Size: 867.7 Thousand Devices

Explore the West Virginia News Audience

Below you'll find more information about the West Virginia News audience, broken down in different categories based on their digital and physical behaviors. These are 867.7 thousand unique devices whose actions qualify for the West Virginia News audience.

Dstillery Crafted Audiences

INTERESTS

The West Virginia News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the West Virginia News audience is South Atlantic State Fair Visitors.

Interest Composition Index
South Atlantic State Fair Visitors 55.36% 18.65x
Big 12 Fans 36.00% 13.89x
Penn State Nittany Lions Fans 25.59% 11.97x
Cleveland Cavaliers Fans 21.40% 11.54x
Liberal News Readers 19.30% 10.84x
Country Music Fans 22.31% 10.72x
Tampa and St Petersburg Trip Planners 18.95% 10.47x
South Carolina Gamecocks Fans 21.85% 10.30x
Ohio County and Local Fair Visitors 34.63% 10.22x
Myrtle Beach Trip Planners 27.37% 10.06x
Composition Percentage: The overlap percentage between the West Virginia News audience and the Interest attribute.
Index: A comparison of the West Virginia News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The West Virginia News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the West Virginia News audience is Talbots.

Location Composition Index
Talbots 0.03% 2.03x
American Eagle Outfitters 0.02% 1.17x
Carhartt 0.23% 1.03x
Journeys 0.03% 0.90x
Dressbarn 0.02% 0.90x
Chicos 0.02% 0.89x
The Childrens Place 0.02% 0.82x
Buckle 0.02% 0.72x
Victoria's Secret 0.02% 0.70x
Old Navy 0.02% 0.61x
Composition Percentage: The overlap percentage between the West Virginia News audience and the Location attribute.
Index: A comparison of the West Virginia News audience to the internet population.
Dstillery Web Insights

WEBSITES

The West Virginia News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the West Virginia News audience is theintermountain.com.

Website Composition Index
theintermountain.com 2.66% 161.09x
wvva.com 9.92% 154.51x
timeswv.com 4.73% 150.40x
wdtv.com 14.54% 148.20x
wchstv.com 24.47% 143.67x
timesleaderonline.com 3.46% 139.36x
newsandsentinel.com 7.01% 137.61x
theintelligencer.net 8.14% 136.02x
wvnstv.com 15.84% 133.82x
herald-dispatch.com 7.92% 133.08x
Composition Percentage: The overlap percentage between the West Virginia News audience and the Web attribute.
Index: A comparison of the West Virginia News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the West Virginia News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.30% 22.08x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.02% 15.50x
Ohio Universities 3.15% 15.30x
Addiction & Recovery Reference 0.02% 14.40x
Virginia Athletics 0.14% 13.73x
College Sports 0.28% 11.90x
Central & Northwest Ohio Cluster 17.21% 11.05x
Home Decoration - Crafts & Kids 0.01% 10.97x
Senior Care 0.02% 10.92x
South Carolina Beach Travel 0.03% 10.41x
Composition Percentage: The overlap percentage between the West Virginia News audience and the Content Affinity attribute.
Index: A comparison of the West Virginia News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The West Virginia News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male