Explore the West Virginia News Audience
Below you'll find more information about the West Virginia News audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the West Virginia News audience.
INTERESTS
The West Virginia News audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the West Virginia News audience is South Atlantic State Fair Visitors.
| Interest | Composition | Index |
| South Atlantic State Fair Visitors | 49.16% | 16.15x |
| Big 12 Fans | 31.30% | 12.40x |
| Penn State Nittany Lions Fans | 25.51% | 11.19x |
| Ohio County and Local Fair Visitors | 36.64% | 10.83x |
| South Carolina Gamecocks Fans | 23.51% | 9.56x |
| Myrtle Beach Trip Planners | 25.45% | 9.45x |
| Cleveland Cavaliers Fans | 20.95% | 9.38x |
| Country Music Fans | 21.77% | 9.32x |
| Republicans | 22.56% | 9.29x |
| Smoky Mountains Trip Planners | 25.55% | 8.95x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Interest attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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APPAREL RETAILERS
The West Virginia News audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the West Virginia News audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.02% | 3.03x |
| Belk | 0.02% | 1.93x |
| Buckle | 0.28% | 1.40x |
| Jos A. Bank Clothiers | 0.26% | 1.36x |
| Journeys | 0.04% | 1.05x |
| Old Navy | 0.06% | 1.01x |
| Charlotte Russe | 0.03% | 0.98x |
| Talbots | 0.03% | 0.95x |
| Mens Wearhouse | 0.31% | 0.94x |
| Victoria's Secret | 0.08% | 0.91x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Location attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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WEBSITES
The West Virginia News audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the West Virginia News audience is wvillustrated.com.
| Website | Composition | Index |
| wvillustrated.com | 3.53% | 223.16x |
| altmeyerfuneralhomes.com | 1.35% | 217.74x |
| newstribune.info | 1.40% | 206.18x |
| theintelligencer.net | 3.23% | 200.59x |
| wvva.com | 9.49% | 196.94x |
| wvnstv.com | 12.68% | 194.86x |
| herald-dispatch.com | 1.68% | 194.50x |
| timeswv.com | 5.66% | 192.90x |
| thedaonline.com | 3.06% | 191.40x |
| timesleaderonline.com | 2.99% | 190.78x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Web attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the West Virginia News audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).
| Content Affinity | Composition | Index |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.16% | 16.99x |
| Central & Northwest Ohio Cluster | 16.26% | 12.86x |
| Local & Travel England - North Midlands | 0.05% | 12.53x |
| Virginia Athletics | 0.48% | 12.33x |
| Pittsburgh News | 23.35% | 12.09x |
| Ohio Universities | 4.12% | 11.39x |
| South Carolina Beach Travel | 2.28% | 11.21x |
| Environmental Conservation | 0.06% | 11.03x |
| Kentucky News | 19.46% | 10.47x |
| Assorted Topics (Viral Media, Paid Traffic) | 8.47% | 10.44x |
Composition Percentage:
The overlap percentage between the West Virginia News audience and the Content Affinity attribute.
Index: A comparison of the West Virginia News audience to the internet population.
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DEMOGRAPHICS
The West Virginia News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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