Dstillery Audiences

WINE, LIQUOR & MIXOLOGY

Audience Size: 430.8 Thousand Devices

Explore the Wine, Liquor & Mixology Audience

Below you'll find more information about the Wine, Liquor & Mixology audience, broken down in different categories based on their digital and physical behaviors. These are 430.8 thousand unique devices whose actions qualify for the Wine, Liquor & Mixology audience.

Dstillery Crafted Audiences

INTERESTS

The Wine, Liquor & Mixology audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wine, Liquor & Mixology audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 53.75% 41.35x
Beer Aficionados 44.27% 34.17x
Wine Lovers 35.18% 29.59x
Cocktail Recipe Researchers 66.40% 28.86x
Home Brewing Enthusiasts 38.74% 26.53x
Mens Business Clothes Shoppers 36.36% 26.29x
Men's Health Researchers 32.02% 26.00x
Mens Fitness Publication Readers 28.85% 25.75x
Beard Care Researchers 34.78% 25.58x
Hard Seltzer Aficionados 21.34% 25.51x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Interest attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wine, Liquor & Mixology audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wine, Liquor & Mixology audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.51x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Location attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wine, Liquor & Mixology audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wine, Liquor & Mixology audience is bourbonbanter.com.

Website Composition Index
bourbonbanter.com 4.62% 147.41x
modernthirst.com 1.45% 116.44x
bourbonr.com 1.70% 97.34x
liquorama.net 4.47% 97.11x
totalwine.com 3.47% 92.64x
scotchnoob.com 1.56% 89.83x
qualityliquorstore.com 5.19% 86.34x
thewhiskeyjug.com 4.67% 85.63x
thecocktailproject.com 5.84% 85.24x
gobourbon.com 4.89% 83.95x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Web attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wine, Liquor & Mixology audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 3.59% 46.35x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 1.64% 22.26x
Colorado Snow 1.17% 21.00x
Bags & Luggage 1.09% 20.38x
Weight Lifting Enthusiasts 1.95% 20.29x
Education Cluster 0.94% 18.97x
Winter Sports & Gear 0.78% 18.91x
Lawns & Pest Control 0.94% 18.65x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 1.33% 18.56x
Female Lifestyle Content Readers 3.83% 18.41x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Content Affinity attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wine, Liquor & Mixology audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male