Dstillery Audiences

WINE, LIQUOR & MIXOLOGY

Audience Size: 1.2 Million Devices

Explore the Wine, Liquor & Mixology Audience

Below you'll find more information about the Wine, Liquor & Mixology audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Wine, Liquor & Mixology audience.

Dstillery Crafted Audiences

INTERESTS

The Wine, Liquor & Mixology audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wine, Liquor & Mixology audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 51.73% 22.76x
Beer Aficionados 40.33% 17.67x
Cocktail Recipe Researchers 55.89% 17.57x
Wine Lovers 35.31% 16.58x
Home Brewing Enthusiasts 35.52% 14.48x
Mens Business Clothes Shoppers 29.64% 14.34x
Craft Beer Enthusiasts 36.57% 14.26x
Mens Fitness Publication Readers 27.85% 12.83x
Home Design and Living Publication Readers 27.20% 12.74x
Grill Masters 32.17% 12.62x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Interest attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wine, Liquor & Mixology audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wine, Liquor & Mixology audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.69x
Banana Republic 0.01% 1.62x
Express 0.01% 1.58x
White House Black Market 0.01% 1.41x
Chicos 0.01% 1.40x
Victoria's Secret 0.01% 1.29x
Lane Bryant 0.01% 1.28x
Old Navy 0.02% 1.27x
Maurices 0.02% 1.27x
Carhartt 0.20% 1.19x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Location attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wine, Liquor & Mixology audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wine, Liquor & Mixology audience is buffalotracedistillery.com.

Website Composition Index
buffalotracedistillery.com 1.95% 133.96x
klwines.com 1.83% 131.27x
bourbonbanter.com 4.72% 118.19x
distillerytrail.com 1.07% 113.95x
abcfws.com 1.38% 107.10x
winebusiness.com 1.12% 104.33x
matchingfoodandwine.com 2.39% 101.84x
shopwinedirect.com 2.78% 98.83x
oldtowntequila.com 2.93% 97.95x
woodswholesalewine.com 3.60% 94.39x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Web attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wine, Liquor & Mixology audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 5.34% 28.63x
Cigars 0.27% 25.25x
Men's Dress Shirt Shopping 0.51% 17.66x
San Francisco Tourism 0.41% 16.79x
Grilling 1.44% 16.13x
Bags & Luggage 1.58% 14.61x
European Museums, Restaurants & Events 1.13% 13.66x
Chef & Restaurant Resources 0.95% 13.42x
Environmentally Friendly Cars 0.02% 13.37x
Scotland Travel 0.13% 12.51x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Content Affinity attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wine, Liquor & Mixology audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male