Dstillery Audiences

WINE, LIQUOR & MIXOLOGY

Audience Size: 748.6 Thousand Devices

Explore the Wine, Liquor & Mixology Audience

Below you'll find more information about the Wine, Liquor & Mixology audience, broken down in different categories based on their digital and physical behaviors. These are 748.6 thousand unique devices whose actions qualify for the Wine, Liquor & Mixology audience.

Dstillery Crafted Audiences

INTERESTS

The Wine, Liquor & Mixology audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Wine, Liquor & Mixology audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 50.95% 23.89x
Beer Aficionados 39.95% 18.70x
Cocktail Recipe Researchers 50.28% 17.71x
Wine Lovers 36.03% 17.28x
Online Alcohol Shoppers 46.72% 16.31x
Craft Beer Enthusiasts 39.19% 16.05x
Home Brewing Enthusiasts 38.43% 15.47x
Cigars Shoppers 39.44% 14.61x
Rome Trip Planners 34.26% 14.38x
Professional Chefs 37.27% 14.31x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Interest attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Wine, Liquor & Mixology audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Wine, Liquor & Mixology audience is Topshop.

Location Composition Index
Topshop 0.01% 1.93x
The North Face 0.03% 1.85x
Brooks Brothers 0.04% 1.76x
J. Crew 0.03% 1.69x
Columbia 0.02% 1.66x
Madewell 0.02% 1.56x
Tommy Bahama 0.04% 1.56x
Club Monaco 0.02% 1.54x
Bonobos 0.03% 1.53x
Free People 0.03% 1.53x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Location attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Web Insights

WEBSITES

The Wine, Liquor & Mixology audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Wine, Liquor & Mixology audience is klwines.com.

Website Composition Index
klwines.com 8.37% 215.95x
bourbonbanter.com 4.21% 146.51x
shopwinedirect.com 7.90% 123.26x
cellartracker.com 7.84% 117.94x
matchingfoodandwine.com 4.59% 117.92x
qualityliquorstore.com 7.83% 116.05x
woodswholesalewine.com 7.46% 115.01x
oldtowntequila.com 6.34% 114.98x
liquorama.net 8.45% 112.22x
b-21.com 6.71% 111.21x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Web attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Wine, Liquor & Mixology audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 6.79% 29.94x
Cigars 0.61% 26.45x
Men's Dress Shirt Shopping 1.11% 18.56x
San Francisco Tourism 1.60% 17.87x
Grilling 2.63% 17.21x
Mail Order Food 1.52% 16.31x
Chef & Restaurant Resources 2.50% 16.07x
Watches & Jewelry 0.01% 15.93x
Home Décor, Furniture, & Decorating 0.02% 15.50x
Bags & Luggage 2.02% 14.99x
Composition Percentage: The overlap percentage between the Wine, Liquor & Mixology audience and the Content Affinity attribute.
Index: A comparison of the Wine, Liquor & Mixology audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Wine, Liquor & Mixology audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male