
Explore the Wisconsin Local Research Cluster Audience
Below you'll find more information about the Wisconsin Local Research Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 579.7 thousand unique devices whose actions qualify for the Wisconsin Local Research Cluster audience.

INTERESTS
As seen below, the leading interest for the Wisconsin Local Research Cluster audience is Green Bay Packers Fans.
Interest | Composition | Index |
Green Bay Packers Fans | 45.75% | 21.64x |
Wisconsin County and Local Fair Visitors | 62.81% | 17.92x |
Milwaukee Bucks Fans | 36.14% | 16.21x |
Milwaukee Brewers Fans | 39.48% | 14.38x |
Cabin Rental Researchers | 33.11% | 12.88x |
Chicago Trip Planners | 18.81% | 9.88x |
Chicago Bears Fans | 29.39% | 9.72x |
Minnesota Vikings Fans | 25.76% | 9.52x |
US Judiciary System Researchers | 8.43% | 8.09x |
Airbnb Researchers | 4.94% | 7.45x |

APPAREL RETAILERS
As seen below, the apparel retail location most frequented by the Wisconsin Local Research Cluster audience is Journeys.
Location | Composition | Index |
Journeys | 0.01% | 1.64x |
Old Navy | 0.01% | 1.01x |
Maurices | 0.02% | 0.83x |

WEBSITES
As seen below, the highest indexing website for the Wisconsin Local Research Cluster audience is milwaukeemag.com.
Website | Composition | Index |
milwaukeemag.com | 2.27% | 202.26x |
wtmj.com | 5.16% | 188.46x |
wdtimes.com | 1.71% | 187.75x |
lakecountryfamilyfun.com | 2.78% | 182.69x |
cbs58.com | 26.75% | 174.27x |
journaltimes.com | 17.76% | 170.02x |
visitmilwaukee.org | 4.61% | 158.90x |
onmilwaukee.com | 28.86% | 153.77x |
tmj4.com | 66.81% | 152.98x |
washingtoncountyinsider.com | 10.85% | 151.50x |

CONTENT AFFINITIES
As seen below, the most visited Content Affinity for the Wisconsin Local Research Cluster audience is Wisconsin Universities.
Content Affinity | Composition | Index |
Wisconsin Universities | 29.72% | 42.98x |
Wisconsin Travel & Tourism Cluster | 33.07% | 34.18x |
Assorted Topics (Freebies, Gardens, Jewelry) | 0.70% | 9.97x |
Chicago Cluster | 8.55% | 8.91x |
Fox News Content Consumers | 4.18% | 8.16x |
Fire Fighting | 0.02% | 7.26x |
Fishing | 0.88% | 7.05x |
Environmental Conservation | 0.01% | 6.92x |
Illinois News | 5.39% | 6.89x |
Central California Cluster | 0.68% | 6.87x |
