Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 257.2 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 257.2 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is Avid Readers.

Interest Composition Index
Avid Readers 59.92% 25.10x
Authors 62.50% 25.08x
College Students 59.54% 24.91x
Harvard University Fans 56.09% 23.63x
Yale University Fans 55.63% 23.36x
College Professors 56.05% 22.87x
Occupy Movement Supporters 52.86% 22.82x
Social Liberals 46.99% 22.05x
Poetry Readers 56.73% 21.97x
Liberal Think Tank Readers 49.64% 21.51x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is American Apparel.

Location Composition Index
American Apparel 0.04% 3.65x
Free People 0.03% 3.30x
Uniqlo 0.02% 3.16x
REI 0.02% 2.83x
Madewell 0.03% 2.83x
Lululemon 0.05% 2.63x
Ann Taylor 0.02% 2.44x
H&M 0.06% 2.29x
Kate Spade 0.02% 2.29x
J. Crew 0.04% 2.07x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is bostonreview.net.

Website Composition Index
bostonreview.net 15.89% 323.99x
writersdigest.com 38.21% 297.24x
theparisreview.org 36.58% 259.38x
harpers.org 18.30% 247.55x
newcriterion.com 3.62% 173.07x
dukeupress.edu 5.54% 145.68x
ucpress.edu 3.56% 140.93x
longreads.com 11.43% 116.40x
princeton.edu 5.23% 116.26x
filmmakermagazine.com 2.08% 104.73x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is Feminism.

Content Affinity Composition Index
Feminism 4.98% 82.96x
London Tourism & Events 1.06% 71.35x
Book Publishers 11.94% 70.82x
University Press 18.41% 60.62x
Film Production 5.64% 57.77x
Art News & Products 4.37% 52.86x
Discount Books 1.51% 49.43x
Liberal Views on LGBTQ Rights and Pro-Choice 1.34% 47.72x
Social & Demographic Trends 2.88% 45.34x
London Tourism 0.34% 44.67x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female