Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 343.2 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 343.2 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is Authors.

Interest Composition Index
Authors 62.43% 22.18x
Avid Readers 58.58% 22.00x
College Students 57.46% 21.79x
Harvard University Fans 55.34% 21.64x
Yale University Fans 52.82% 21.15x
College Professors 54.55% 20.50x
Poetry Readers 56.23% 19.96x
Occupy Movement Supporters 50.38% 19.90x
Social Liberals 45.95% 19.30x
Media Buying Professionals 44.43% 19.11x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is Everlane.

Location Composition Index
Everlane 0.02% 3.98x
Supreme 0.02% 3.75x
Intermix 0.02% 3.08x
American Apparel 0.07% 2.57x
Free People 0.04% 2.51x
Bonobos 0.17% 2.26x
Armani 0.04% 2.05x
Uniqlo 0.03% 2.01x
Club Monaco 0.02% 2.00x
Patagonia 0.02% 1.94x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is nybookeditors.com.

Website Composition Index
nybookeditors.com 9.15% 478.52x
writermag.com 6.69% 441.38x
kenyonreview.org 7.25% 411.38x
lareviewofbooks.org 6.17% 368.95x
makealivingwriting.com 7.27% 362.06x
nationalbook.org 7.11% 309.26x
theamericanscholar.org 7.43% 292.29x
hazlitt.net 4.86% 283.44x
bostonreview.net 16.21% 268.71x
harpers.org 13.52% 265.75x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is Feminism.

Content Affinity Composition Index
Feminism 5.48% 74.47x
London Tourism & Events 1.08% 57.20x
Book Publishers 12.41% 54.57x
London Tourism 0.62% 45.10x
Art News & Products 4.90% 45.06x
University Press 19.05% 43.78x
Film Production 6.15% 43.37x
Philanthropy - Nonprofits 2.30% 38.13x
Liberal Views on LGBTQ Rights and Pro-Choice 1.34% 37.14x
Discount Books 1.82% 36.74x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male