Explore the Writing & Publishing Audience
Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 480.8 thousand unique devices whose actions qualify for the Writing & Publishing audience.
INTERESTS
The Writing & Publishing audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Writing & Publishing audience is Authors.
| Interest | Composition | Index |
| Authors | 54.57% | 23.55x |
| Avid Readers | 46.94% | 22.56x |
| Social Liberals | 34.48% | 21.69x |
| College Students | 46.38% | 21.00x |
| Occupy Movement Supporters | 41.21% | 20.50x |
| Readers of Japanese Content | 36.10% | 20.44x |
| Advertising Professionals | 35.14% | 19.30x |
| Harvard University Fans | 48.20% | 19.29x |
| Media Buying Professionals | 36.75% | 19.29x |
| Poetry Readers | 47.15% | 19.28x |
Composition Percentage:
The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
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APPAREL RETAILERS
The Writing & Publishing audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Writing & Publishing audience is Ralph Lauren.
| Location | Composition | Index |
| Ralph Lauren | 0.03% | 3.47x |
| Intermix | 0.03% | 3.23x |
| Supreme | 0.03% | 3.17x |
| American Apparel | 0.10% | 3.06x |
| Patagonia | 0.04% | 2.70x |
| Calvin Klein | 0.02% | 2.59x |
| Everlane | 0.01% | 2.57x |
| Urban Outfitters | 0.10% | 2.20x |
| Columbia | 0.02% | 1.75x |
| Club Monaco | 0.01% | 1.74x |
Composition Percentage:
The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
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WEBSITES
The Writing & Publishing audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Writing & Publishing audience is awpwriter.org.
| Website | Composition | Index |
| awpwriter.org | 6.07% | 504.79x |
| writermag.com | 6.50% | 433.38x |
| kenyonreview.org | 6.13% | 417.65x |
| freelancewritinggigs.com | 4.54% | 411.74x |
| lareviewofbooks.org | 5.57% | 385.84x |
| makealivingwriting.com | 6.48% | 337.96x |
| hazlitt.net | 4.61% | 303.62x |
| nationalbook.org | 7.02% | 297.38x |
| bostonreview.net | 14.63% | 290.72x |
| theamericanscholar.org | 6.31% | 284.06x |
Composition Percentage:
The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Writing & Publishing audience is Feminism.
| Content Affinity | Composition | Index |
| Feminism | 5.96% | 74.48x |
| London Tourism & Events | 1.20% | 51.34x |
| Book Publishers | 14.92% | 45.24x |
| Film Production | 6.01% | 40.62x |
| Art News & Products | 5.90% | 40.46x |
| University Press | 20.03% | 37.61x |
| Philanthropy - Nonprofits | 2.89% | 36.32x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 1.54% | 33.90x |
| Environmental Conservation | 0.15% | 33.38x |
| Public Policy Media | 7.37% | 32.14x |
Composition Percentage:
The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
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DEMOGRAPHICS
The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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