Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 50.6 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 50.6 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 62.61% 29.21x
Online Grammar Tool Users 65.82% 28.87x
College Students 67.01% 27.33x
Nature and Outdoors Book Readers 60.07% 27.01x
Avid Readers 69.71% 26.54x
Authors 67.51% 25.50x
Liberal Think Tank Readers 59.90% 25.04x
Psychiatrists 64.81% 25.02x
College Professors 62.94% 24.54x
Professional Medical Journal Readers 56.51% 24.04x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is Chicos.

Location Composition Index
Chicos 0.02% 1.93x
White House Black Market 0.01% 1.89x
Carhartt 0.09% 1.52x
Victoria's Secret 0.02% 1.35x
The Childrens Place 0.01% 1.01x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is foreignaffairs.com.

Website Composition Index
foreignaffairs.com 16.83% 157.19x
insidehighered.com 14.87% 105.91x
publishersweekly.com 30.07% 104.03x
onlinelibrary.wiley.com 15.11% 81.76x
quillette.com 10.73% 80.94x
powells.com 8.37% 79.20x
pbs.org 11.16% 78.96x
interestingliterature.com 7.81% 77.62x
si.edu 7.45% 75.63x
sagepub.com 14.39% 74.52x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is University Press.

Content Affinity Composition Index
University Press 13.24% 197.66x
Book Publishers 9.37% 140.02x
Art News & Products 2.84% 119.08x
Feminism 4.86% 115.67x
Film Production 4.72% 114.26x
Education Cluster 11.78% 96.23x
International Development & Health 1.45% 70.99x
Historical Information - Museums & Libraries 6.92% 66.16x
Public Policy Media 10.97% 60.31x
Nature & Wildlife 5.93% 53.99x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male