Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 499.2 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 499.2 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is Authors.

Interest Composition Index
Authors 51.55% 22.15x
Avid Readers 47.54% 20.16x
Social Liberals 34.78% 19.91x
Occupy Movement Supporters 39.95% 19.47x
Readers of Japanese Content 35.59% 18.99x
Harvard University Fans 45.71% 18.92x
Media Buying Professionals 35.09% 18.87x
College Students 46.78% 18.78x
Advertising Professionals 34.51% 18.75x
College Professors 46.50% 18.34x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is American Apparel.

Location Composition Index
American Apparel 0.05% 2.39x
Urban Outfitters 0.07% 2.26x
Uniqlo 0.02% 1.93x
Ann Taylor 0.03% 1.88x
H&M 0.05% 1.66x
Lululemon 0.06% 1.54x
Hugo Boss 0.02% 1.50x
Gap 0.13% 1.45x
Chicos 0.06% 1.44x
J. Crew 0.04% 1.42x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is awpwriter.org.

Website Composition Index
awpwriter.org 5.46% 508.83x
writermag.com 5.68% 432.39x
kenyonreview.org 5.58% 418.07x
freelancewritinggigs.com 4.56% 400.25x
lareviewofbooks.org 5.78% 370.66x
makealivingwriting.com 6.66% 323.72x
hazlitt.net 5.21% 293.39x
nationalbook.org 7.16% 277.37x
theamericanscholar.org 6.07% 275.32x
copyediting.com 2.49% 246.94x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is Feminism.

Content Affinity Composition Index
Feminism 6.43% 73.80x
London Tourism & Events 1.20% 43.64x
Book Publishers 15.93% 42.21x
Film Production 6.06% 37.50x
University Press 19.67% 37.16x
Art News & Products 5.91% 36.03x
Philanthropy - Nonprofits 2.98% 34.32x
Liberal Views on LGBTQ Rights and Pro-Choice 1.59% 31.79x
Public Policy Media 7.52% 30.78x
Education Cluster 16.57% 28.78x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male