Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 17.4 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 17.4 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is eBook Readers.

Interest Composition Index
eBook Readers 64.94% 40.87x
Online Grammar Tool Users 36.36% 32.73x
Authors 51.52% 30.88x
Ivy League College Researchers 25.54% 26.97x
Avid Readers 41.13% 25.68x
College Students 37.66% 23.87x
Harvard University Fans 24.24% 21.67x
Yale University Fans 46.32% 21.35x
Online Content Creators 21.65% 19.44x
Liberal Think Tank Readers 34.20% 18.61x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is Carhartt.

Location Composition Index
Carhartt 0.21% 2.51x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is publishersweekly.com.

Website Composition Index
publishersweekly.com 27.03% 85.35x
bookrags.com 12.99% 36.10x
newrepublic.com 12.87% 34.59x
thenation.com 16.06% 33.80x
bartleby.com 22.85% 32.31x
quickanddirtytips.com 9.17% 31.14x
academia.edu 19.78% 30.31x
lexico.com 11.31% 29.46x
ipl.org 15.88% 29.45x
owlcation.com 20.10% 28.19x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is New England Universities.

Content Affinity Composition Index
New England Universities 2.79% 34.90x
Historical Information - Museums & Libraries 2.48% 30.96x
Middle East News 5.07% 24.96x
Public Policy Media 1.76% 24.50x
New York City Education & News Cluster 3.83% 24.15x
Assorted Topics (Viral Media, Paid Traffic) 2.48% 22.87x
University Research 14.79% 20.51x
Aid Groups 1.86% 20.26x
College Planning 3.72% 18.87x
Science Education & Resources 4.34% 18.49x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female