Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 282.8 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 282.8 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is Avid Readers.

Interest Composition Index
Avid Readers 61.06% 20.74x
Authors 64.20% 20.39x
College Students 60.23% 19.90x
Poetry Readers 58.08% 19.03x
Harvard University Fans 58.76% 18.93x
College Professors 57.01% 18.62x
Yale University Fans 58.20% 18.02x
Nature and Outdoors Book Readers 46.74% 17.95x
Occupy Movement Supporters 54.35% 17.87x
Social Liberals 48.04% 17.65x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is American Apparel.

Location Composition Index
American Apparel 0.05% 2.88x
Zara 0.05% 2.54x
Urban Outfitters 0.07% 2.40x
Lorna Jane 0.01% 2.33x
REI 0.02% 2.30x
Bonobos 0.02% 2.30x
Armani 0.04% 2.29x
Patagonia 0.01% 1.98x
Saint Laurent Paris 0.01% 1.89x
Hugo Boss 0.04% 1.82x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is theamericanscholar.org.

Website Composition Index
theamericanscholar.org 7.04% 330.12x
nationalbook.org 7.07% 326.80x
bostonreview.net 15.93% 288.22x
writersdigest.com 38.19% 261.76x
harpers.org 16.95% 238.07x
theparisreview.org 36.87% 232.31x
bookstellyouwhy.com 3.80% 192.48x
scriptmag.com 2.91% 164.61x
newcriterion.com 3.69% 155.55x
dukeupress.edu 5.43% 121.82x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is Feminism.

Content Affinity Composition Index
Feminism 4.95% 83.75x
London Tourism & Events 1.13% 66.19x
Book Publishers 12.14% 59.59x
University Press 18.78% 47.55x
Film Production 5.73% 46.41x
London Tourism 0.45% 46.32x
Art News & Products 4.60% 43.99x
Discount Books 1.55% 40.70x
Social & Demographic Trends 3.06% 35.67x
Liberal Views on LGBTQ Rights and Pro-Choice 1.16% 34.60x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female