Dstillery Audiences

WRITING & PUBLISHING

Audience Size: 384 Thousand Devices

Explore the Writing & Publishing Audience

Below you'll find more information about the Writing & Publishing audience, broken down in different categories based on their digital and physical behaviors. These are 384 thousand unique devices whose actions qualify for the Writing & Publishing audience.

Dstillery Crafted Audiences

INTERESTS

The Writing & Publishing audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Writing & Publishing audience is Authors.

Interest Composition Index
Authors 56.10% 22.41x
Harvard University Fans 48.48% 22.19x
Yale University Fans 45.52% 21.18x
Avid Readers 51.12% 20.85x
Poetry Readers 47.98% 20.55x
College Professors 46.80% 20.38x
College Students 51.82% 20.01x
Occupy Movement Supporters 44.77% 19.05x
Social Liberals 39.84% 18.56x
United Nations Donors 37.55% 18.20x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Interest attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Writing & Publishing audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Writing & Publishing audience is Everlane.

Location Composition Index
Everlane 0.02% 4.17x
Supreme 0.03% 2.97x
Topshop 0.03% 2.72x
REI 0.05% 2.66x
Urban Outfitters 0.11% 2.43x
Bonobos 0.13% 2.40x
LL Bean 0.02% 2.07x
Columbia 0.03% 2.06x
American Apparel 0.07% 1.92x
Madewell 0.06% 1.85x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Location attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Web Insights

WEBSITES

The Writing & Publishing audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Writing & Publishing audience is awpwriter.org.

Website Composition Index
awpwriter.org 6.22% 423.40x
writermag.com 5.50% 391.61x
freelancewritinggigs.com 5.01% 324.45x
lareviewofbooks.org 6.57% 284.00x
makealivingwriting.com 6.78% 280.08x
nationalbook.org 6.79% 255.83x
orionmagazine.org 3.39% 254.02x
theamericanscholar.org 6.64% 244.28x
hazlitt.net 4.94% 230.56x
bostonreview.net 15.78% 222.81x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Web attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Writing & Publishing audience is Feminism.

Content Affinity Composition Index
Feminism 6.19% 52.56x
London Tourism & Events 1.42% 41.96x
Philanthropy - Nonprofits 2.28% 38.18x
University Press 19.63% 37.36x
Book Publishers 14.55% 37.01x
Film Production 7.11% 36.10x
Art News & Products 5.58% 33.79x
Liberal Views on LGBTQ Rights and Pro-Choice 1.44% 30.64x
London Tourism 0.86% 28.73x
Social & Demographic Trends 5.00% 26.66x
Composition Percentage: The overlap percentage between the Writing & Publishing audience and the Content Affinity attribute.
Index: A comparison of the Writing & Publishing audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Writing & Publishing audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female