Dstillery Audiences

YARD STRUCTURES

Audience Size: 377.4 Thousand Devices

Explore the Yard Structures Audience

Below you'll find more information about the Yard Structures audience, broken down in different categories based on their digital and physical behaviors. These are 377.4 thousand unique devices whose actions qualify for the Yard Structures audience.

Dstillery Crafted Audiences

INTERESTS

The Yard Structures audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yard Structures audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 41.22% 22.42x
Country Home Decorators 43.28% 20.70x
Spa and Pool Owners 39.07% 19.52x
Power Tools Shoppers 42.34% 19.08x
New Homeowners 43.58% 19.06x
Lawn and Home Pest Control Researchers 37.07% 18.11x
RV Shoppers 40.71% 17.90x
Mowing Equipment Shoppers 34.94% 17.55x
Tractor Shoppers 39.94% 16.86x
Kitchen and Bath Professionals 41.80% 16.70x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Interest attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yard Structures audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yard Structures audience is Belk.

Location Composition Index
Belk 0.02% 1.79x
Aeropostale 0.04% 1.61x
Carhartt 0.26% 1.31x
Lane Bryant 0.05% 1.26x
Joe's Jeans 0.01% 1.15x
Dressbarn 0.05% 1.12x
Mens Wearhouse 0.22% 1.11x
LL Bean 0.01% 1.08x
Zumiez 0.03% 1.07x
Intermix 0.01% 1.05x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Location attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yard Structures audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yard Structures audience is backyardbuildings.com.

Website Composition Index
backyardbuildings.com 6.80% 426.08x
canopiesandtarps.com 6.46% 419.24x
shedsforlessdirect.com 28.69% 413.93x
vikingsteelstructures.com 12.24% 364.67x
competitiveedgeproducts.com 9.92% 345.40x
alansfactoryoutlet.com 30.09% 330.75x
garage-organization.com 12.04% 310.07x
tarpsnow.com 5.85% 304.28x
gladiatorgarageworks.com 4.36% 268.08x
fencescreen.com 3.93% 257.77x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Web attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yard Structures audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.60% 52.56x
Home Improvement Contractor 7.22% 52.52x
Flags & Trump 0.25% 32.99x
Home Remodeling 6.72% 30.46x
As Seen On TV Products 0.22% 29.51x
Pool Cleaning 3.12% 28.78x
Holiday Gifts 2.12% 28.68x
Power Tools 10.09% 27.78x
Discount Shopping 9.38% 25.06x
Texas Off-Roading 0.25% 24.81x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Content Affinity attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yard Structures audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female