Dstillery Audiences

YARD STRUCTURES

Audience Size: 13.7 Thousand Devices

Explore the Yard Structures Audience

Below you'll find more information about the Yard Structures audience, broken down in different categories based on their digital and physical behaviors. These are 13.7 thousand unique devices whose actions qualify for the Yard Structures audience.

Dstillery Crafted Audiences

INTERESTS

The Yard Structures audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yard Structures audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 71.88% 36.83x
Country Home Decorators 71.88% 32.40x
Hardware Shoppers 56.25% 31.37x
Moving Truck Rental Researchers 67.19% 30.33x
Online Home Decor Shoppers 51.56% 29.67x
Spa and Pool Owners 67.97% 28.93x
Big Box Shoppers 63.28% 27.84x
Texas Activity Researchers 47.66% 27.80x
Ebay Shoppers 65.62% 27.68x
Power Tools Shoppers 70.31% 26.29x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Interest attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yard Structures audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yard Structures audience is Gap.

Location Composition Index
Gap 0.02% 1.78x
American Apparel 0.01% 1.71x
White House Black Market 0.02% 1.49x
Carhartt 0.07% 1.10x
H&M 0.01% 0.60x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Location attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yard Structures audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yard Structures audience is tractorbynet.com.

Website Composition Index
tractorbynet.com 19.34% 48.44x
equipmenttrader.com 19.28% 47.52x
atvtrader.com 17.30% 43.13x
finehomebuilding.com 13.54% 35.94x
coolimba.com 14.08% 35.33x
garagejournal.com 13.00% 34.23x
diychatroom.com 14.08% 33.33x
morningchores.com 15.90% 32.85x
m.ebay.com 39.12% 32.61x
editorchoice.com 17.39% 32.40x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Web attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yard Structures audience is Garden Power Equipment.

Content Affinity Composition Index
Garden Power Equipment 13.60% 90.28x
Power Tools 9.21% 63.30x
Furniture Shopping 14.04% 55.75x
Home Furnishings 4.97% 51.40x
Home Remodeling 3.51% 43.16x
Appliances & Reviews 25.15% 36.96x
Trucking 9.65% 36.33x
Antiques & Auctions 4.97% 34.31x
Fishing 7.02% 32.92x
Recreational Motor Sport Enthusiasts 4.82% 32.43x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Content Affinity attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yard Structures audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male