Dstillery Audiences

YARD STRUCTURES

Audience Size: 385.9 Thousand Devices

Explore the Yard Structures Audience

Below you'll find more information about the Yard Structures audience, broken down in different categories based on their digital and physical behaviors. These are 385.9 thousand unique devices whose actions qualify for the Yard Structures audience.

Dstillery Crafted Audiences

INTERESTS

The Yard Structures audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yard Structures audience is Country Home Decorators.

Interest Composition Index
Country Home Decorators 39.77% 26.89x
Home Exterior Design Enthusiasts 36.23% 25.64x
Power Tools Shoppers 37.28% 21.93x
New Homeowners 37.75% 21.62x
DIYers 36.78% 21.14x
Lawn and Home Pest Control Researchers 30.95% 21.07x
Spa and Pool Owners 33.89% 20.80x
Kitchen and Bath Professionals 37.38% 20.00x
RV Shoppers 36.21% 19.51x
Product Manuals Researchers 30.79% 19.02x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Interest attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yard Structures audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yard Structures audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.37x
Mens Wearhouse 0.54% 1.21x
Jos A. Bank Clothiers 0.30% 1.09x
Buckle 0.17% 1.08x
H&M 0.06% 1.01x
Journeys 0.06% 0.99x
Brooks Brothers 0.03% 0.99x
Eddie Bauer 0.02% 0.99x
Chicos 0.06% 0.97x
REI 0.01% 0.96x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Location attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yard Structures audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yard Structures audience is kitsuperstore.com.

Website Composition Index
kitsuperstore.com 7.54% 311.69x
backyardbuildings.com 5.33% 303.89x
canopiesandtarps.com 6.44% 294.56x
shedsforlessdirect.com 28.06% 286.30x
vikingsteelstructures.com 13.29% 250.55x
competitiveedgeproducts.com 12.07% 250.49x
swingsetmall.com 6.20% 248.36x
wickbuildings.com 3.63% 241.88x
alansfactoryoutlet.com 29.79% 230.98x
garage-organization.com 12.14% 227.60x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Web attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yard Structures audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.47% 50.47x
Home Improvement Contractor 5.10% 48.26x
Handyman Tools 0.09% 43.09x
Flags & Trump 0.22% 30.10x
Holiday Gifts 1.87% 28.55x
Power Tools 8.80% 26.46x
Home Remodeling 5.91% 26.07x
Texas Off-Roading 0.24% 23.81x
Pool Cleaning 2.89% 23.79x
Discount Shopping 6.62% 22.84x
Composition Percentage: The overlap percentage between the Yard Structures audience and the Content Affinity attribute.
Index: A comparison of the Yard Structures audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yard Structures audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male