Explore the Yoga & Meditation Audience
Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 75.5 thousand unique devices whose actions qualify for the Yoga & Meditation audience.
INTERESTS
The Yoga & Meditation audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Yoga & Meditation audience is Yogis.
| Interest | Composition | Index |
| Yogis | 71.89% | 37.87x |
| Readers of Buddhist Content | 78.01% | 33.91x |
| Social Workers | 43.79% | 25.31x |
| Grandparents | 47.61% | 24.39x |
| Women's Health Researchers | 40.34% | 22.88x |
| Women's Fitness Enthusiasts | 39.58% | 22.84x |
| Ivy League College Researchers | 39.39% | 22.58x |
| Psychiatrists | 52.01% | 22.54x |
| Healthy Eaters | 41.11% | 21.93x |
| Eco-Conscious Consumers | 37.67% | 21.87x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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APPAREL RETAILERS
The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Gap.
| Location | Composition | Index |
| Gap | 0.04% | 3.79x |
| American Eagle Outfitters | 0.04% | 3.40x |
| White House Black Market | 0.04% | 3.19x |
| Express | 0.04% | 3.13x |
| Maurices | 0.02% | 2.48x |
| Victoria's Secret | 0.04% | 2.03x |
| Aeropostale | 0.02% | 1.95x |
| Old Navy | 0.04% | 1.88x |
| Banana Republic | 0.02% | 1.80x |
| LOFT | 0.02% | 1.77x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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WEBSITES
The Yoga & Meditation audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Yoga & Meditation audience is brenebrown.com.
| Website | Composition | Index |
| brenebrown.com | 41.76% | 267.84x |
| yogajournal.com | 67.96% | 215.13x |
| whatismyspiritanimal.com | 7.91% | 84.56x |
| spiritanimal.info | 9.42% | 74.31x |
| healing-crystals-for-you.com | 7.82% | 74.20x |
| highlysensitiverefuge.com | 5.75% | 73.88x |
| trustedpsychicmediums.com | 12.31% | 72.05x |
| manrepeller.com | 8.41% | 69.10x |
| drweil.com | 14.05% | 67.78x |
| organicauthority.com | 8.89% | 66.28x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Natural Diet & Supplement Researchers.
| Content Affinity | Composition | Index |
| Natural Diet & Supplement Researchers | 3.88% | 133.54x |
| Numerology & Astrology | 4.94% | 97.92x |
| Paleo & Keto Diet Enthusiasts | 5.47% | 88.31x |
| Canadian Healthcare | 2.21% | 53.47x |
| Vegans & Animal Welfare | 2.12% | 50.89x |
| Canada Shopping - General Commerce | 0.94% | 44.36x |
| Canada Shopping - Kitchenware | 1.59% | 44.20x |
| Learning & Development Products | 0.90% | 42.31x |
| Arthritis & Bones | 1.10% | 39.94x |
| Canadian Universities | 0.82% | 38.22x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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DEMOGRAPHICS
The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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