Dstillery Audiences

YOGA & MEDITATION

Audience Size: 257.9 Thousand Devices

Explore the Yoga & Meditation Audience

Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 257.9 thousand unique devices whose actions qualify for the Yoga & Meditation audience.

Dstillery Crafted Audiences

INTERESTS

The Yoga & Meditation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yoga & Meditation audience is Yogis.

Interest Composition Index
Yogis 64.83% 30.00x
Alternative Medicine Enthusiasts 56.18% 22.14x
Psychiatrists 40.26% 17.43x
Women's Health Researchers 34.63% 17.27x
Gluten-Free Recipe Researchers 38.88% 16.71x
Professional Medical Journal Readers 36.55% 16.65x
Young Boomers 36.09% 16.65x
Women's Fitness Enthusiasts 31.73% 15.77x
Grandparents 32.22% 15.68x
Gastrointestinal Researchers 31.84% 15.60x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Maurices.

Location Composition Index
Maurices 0.01% 1.59x
Buckle 0.01% 1.12x
Urban Outfitters 0.01% 1.01x
Carhartt 0.10% 0.97x
American Eagle Outfitters 0.01% 0.78x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yoga & Meditation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yoga & Meditation audience is louisehay.com.

Website Composition Index
louisehay.com 7.28% 327.28x
chopra.com 37.43% 283.43x
headspace.com 5.25% 247.49x
thetappingsolution.com 12.10% 234.31x
kriscarr.com 5.44% 220.27x
gaia.com 22.89% 217.18x
yogapedia.com 4.27% 209.47x
chakras.info 7.87% 169.61x
dailygood.org 5.20% 163.82x
healingcrystals.com 5.35% 138.24x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 2.65% 131.62x
Numerology & Astrology 14.41% 66.17x
Natural Diet & Supplement Researchers 7.07% 57.07x
Paleo & Keto Diet Enthusiasts 10.60% 42.80x
Organic Beauty & Skincare Products 2.86% 36.87x
Psychology & Social Work 1.92% 32.49x
Reproductive Health 1.63% 25.69x
Vegans & Animal Welfare 3.41% 25.28x
Diet & Weight Loss 4.26% 25.24x
Writing & Publishing 2.68% 23.58x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female