Dstillery Audiences

YOGA & MEDITATION

Audience Size: 354.3 Thousand Devices

Explore the Yoga & Meditation Audience

Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 354.3 thousand unique devices whose actions qualify for the Yoga & Meditation audience.

Dstillery Crafted Audiences

INTERESTS

The Yoga & Meditation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yoga & Meditation audience is Yogis.

Interest Composition Index
Yogis 65.29% 25.68x
Alternative Medicine Enthusiasts 58.64% 22.01x
Women's Health Researchers 42.31% 16.84x
Gluten-Free Recipe Researchers 42.82% 16.13x
Menopause Researchers 41.23% 16.10x
Women's Fitness Enthusiasts 38.50% 15.87x
Young Boomers 41.47% 15.84x
Health and Fitness Book Readers 41.62% 15.63x
Luxury Fitness Shoppers 36.48% 15.53x
Luxury Athletic Footwear Shoppers 36.48% 15.52x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.07% 2.23x
American Apparel 0.04% 1.92x
J. Crew 0.04% 1.91x
Jos A. Bank Clothiers 0.06% 1.70x
Eddie Bauer 0.03% 1.69x
Ann Taylor 0.02% 1.58x
Banana Republic 0.08% 1.56x
Hugo Boss 0.03% 1.48x
Gap 0.09% 1.47x
Johnston and Murphy 0.08% 1.45x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yoga & Meditation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yoga & Meditation audience is thetappingsolution.com.

Website Composition Index
thetappingsolution.com 6.92% 359.41x
spiritualityhealth.com 9.90% 350.73x
heartmath.org 4.34% 305.55x
louisehay.com 7.74% 301.37x
chaninicholas.com 4.22% 287.11x
wanderlust.com 9.43% 266.95x
kriscarr.com 3.85% 260.34x
yogapedia.com 3.16% 213.15x
tm.org 8.84% 211.56x
headspace.com 7.20% 195.39x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 3.96% 96.11x
Numerology & Astrology 18.25% 53.47x
Active Lifestyle Enthusiasts 0.33% 49.84x
Natural Diet & Supplement Researchers 11.35% 45.07x
Paleo & Keto Diet Enthusiasts 17.47% 34.37x
Organic Beauty & Skincare Products 4.46% 33.87x
Vegans & Animal Welfare 4.99% 28.32x
Diet & Weight Loss 6.60% 28.00x
Psychology & Social Work 2.90% 27.06x
Healthy Eating Researchers 3.57% 22.86x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female