Explore the Yoga & Meditation Audience
Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 206.1 thousand unique devices whose actions qualify for the Yoga & Meditation audience.
INTERESTS
The Yoga & Meditation audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Yoga & Meditation audience is Sleep Researchers.
| Interest | Composition | Index |
| Sleep Researchers | 27.19% | 10.14x |
| Hulu Users | 0.21% | 9.11x |
| Voters | 19.42% | 8.88x |
| Pet Health and Nutrition Researchers | 22.16% | 8.83x |
| Luxury Womens Brands Shoppers | 23.81% | 8.80x |
| Eyeglasses Shoppers | 21.00% | 8.79x |
| Off the Grid Living Enthusiasts | 21.58% | 8.72x |
| Dog Lovers | 19.88% | 8.43x |
| Fitness Activity Tracker Users | 23.81% | 8.22x |
| Pregnancy Resources Researchers | 22.04% | 8.09x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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APPAREL RETAILERS
The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Gap.
| Location | Composition | Index |
| Gap | 0.02% | 3.81x |
| Jos A. Bank Clothiers | 0.02% | 3.76x |
| LOFT | 0.02% | 3.38x |
| Zumiez | 0.01% | 3.10x |
| Chicos | 0.02% | 2.62x |
| Old Navy | 0.02% | 2.47x |
| Express | 0.01% | 2.43x |
| White House Black Market | 0.01% | 2.42x |
| Dressbarn | 0.01% | 2.40x |
| American Eagle Outfitters | 0.01% | 2.32x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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WEBSITES
The Yoga & Meditation audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Yoga & Meditation audience is chopra.com.
| Website | Composition | Index |
| chopra.com | 40.15% | 273.46x |
| thetappingsolution.com | 12.03% | 251.30x |
| gaia.com | 20.11% | 219.54x |
| kriscarr.com | 5.65% | 211.52x |
| dailygood.org | 5.44% | 176.70x |
| tarabrach.com | 4.44% | 154.30x |
| chakras.info | 8.38% | 142.77x |
| healingcrystals.com | 4.60% | 136.94x |
| brenebrown.com | 24.22% | 124.48x |
| yogajournal.com | 61.92% | 114.82x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Finance & Accounting Cluster.
| Content Affinity | Composition | Index |
| Finance & Accounting Cluster | 16.09% | 26.92x |
| Small Business Resources | 35.63% | 26.84x |
| Teaching Abroad | 0.12% | 23.98x |
| Psychics & Horoscopes | 18.39% | 22.62x |
| Vegetarian Diet | 14.94% | 22.23x |
| Healthcare - Dermatology & Aging | 14.94% | 21.63x |
| Dating & Relationships | 14.94% | 19.94x |
| University Research | 22.99% | 19.46x |
| Nutrition & Diabetic Living | 0.71% | 19.36x |
| Concert Posters | 0.25% | 18.07x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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DEMOGRAPHICS
The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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