Explore the Yoga & Meditation Audience
Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 494.4 thousand unique devices whose actions qualify for the Yoga & Meditation audience.
INTERESTS
The Yoga & Meditation audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Yoga & Meditation audience is Yogis.
| Interest | Composition | Index |
| Yogis | 57.07% | 32.94x |
| Alternative Medicine Enthusiasts | 52.23% | 28.73x |
| Women's Health Researchers | 33.62% | 19.81x |
| Women's Fitness Enthusiasts | 28.23% | 19.80x |
| Health and Fitness Book Readers | 33.76% | 19.66x |
| Gluten-Free Recipe Researchers | 34.25% | 19.64x |
| Menopause Researchers | 30.65% | 19.58x |
| Astrology Enthusiasts | 34.77% | 19.51x |
| Young Boomers | 30.12% | 19.48x |
| Meal Kit Delivery Researchers | 31.88% | 19.38x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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APPAREL RETAILERS
The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.02% | 2.54x |
| Saint Laurent Paris | 0.02% | 2.48x |
| Everlane | 0.01% | 2.31x |
| Madewell | 0.03% | 1.62x |
| The North Face | 0.02% | 1.62x |
| Supreme | 0.02% | 1.59x |
| American Apparel | 0.05% | 1.55x |
| Bonobos | 0.05% | 1.55x |
| Hugo Boss | 0.04% | 1.54x |
| LOFT | 0.07% | 1.44x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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WEBSITES
The Yoga & Meditation audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Yoga & Meditation audience is evolvingwisdom.com.
| Website | Composition | Index |
| evolvingwisdom.com | 3.75% | 356.02x |
| hayhouseradio.com | 3.93% | 298.02x |
| artofliving.org | 5.87% | 286.10x |
| thetappingsolution.com | 8.95% | 267.52x |
| spiritualityhealth.com | 9.87% | 259.52x |
| heartmath.org | 3.83% | 255.23x |
| rickhanson.net | 2.73% | 225.96x |
| kriscarr.com | 4.94% | 223.86x |
| banyanbotanicals.com | 3.35% | 215.91x |
| louisehay.com | 8.41% | 213.50x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Holistic Medicine.
| Content Affinity | Composition | Index |
| Holistic Medicine | 4.67% | 71.25x |
| Numerology & Astrology | 17.11% | 48.54x |
| Active Lifestyle Enthusiasts | 0.35% | 38.19x |
| Alt Religion | 3.81% | 35.69x |
| Natural Diet & Supplement Researchers | 16.06% | 34.07x |
| Organic Beauty & Skincare Products | 6.10% | 31.80x |
| Paleo & Keto Diet Enthusiasts | 25.54% | 28.22x |
| Diet & Weight Loss | 9.30% | 25.60x |
| Vegans & Animal Welfare | 7.73% | 25.42x |
| Psychology & Social Work | 3.83% | 25.07x |
Composition Percentage:
The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
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DEMOGRAPHICS
The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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