Dstillery Audiences

YOGA & MEDITATION

Audience Size: 539.3 Thousand Devices

Explore the Yoga & Meditation Audience

Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 539.3 thousand unique devices whose actions qualify for the Yoga & Meditation audience.

Dstillery Crafted Audiences

INTERESTS

The Yoga & Meditation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yoga & Meditation audience is Yogis.

Interest Composition Index
Yogis 56.02% 28.53x
Alternative Medicine Enthusiasts 52.79% 22.58x
Women's Fitness Enthusiasts 27.00% 17.52x
Gluten-Free Recipe Researchers 32.62% 17.25x
Young Boomers 29.04% 16.99x
Menopause Researchers 30.11% 16.90x
Eco-Conscious Consumers 26.60% 16.14x
Astrology Enthusiasts 34.37% 15.99x
Gastrointestinal Researchers 29.80% 15.95x
Health and Fitness Book Readers 34.00% 15.84x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Everlane.

Location Composition Index
Everlane 0.01% 2.70x
Levi Strauss 0.03% 2.62x
Lorna Jane 0.01% 2.38x
Patagonia 0.03% 2.16x
American Apparel 0.07% 2.15x
Club Monaco 0.02% 2.09x
Free People 0.04% 1.98x
Joe's Jeans 0.01% 1.96x
LL Bean 0.01% 1.91x
Tommy Bahama 0.04% 1.83x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yoga & Meditation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yoga & Meditation audience is hayhouseradio.com.

Website Composition Index
hayhouseradio.com 3.75% 348.99x
artofliving.org 5.95% 335.07x
spiritualityhealth.com 9.48% 300.16x
heartmath.org 3.74% 299.45x
thetappingsolution.com 10.13% 281.74x
rickhanson.net 2.61% 268.36x
kriscarr.com 5.65% 251.54x
louisehay.com 8.41% 246.62x
banyanbotanicals.com 3.80% 245.68x
wanderlust.com 8.18% 230.94x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 4.61% 80.36x
Numerology & Astrology 16.65% 49.39x
Home Décor, Furniture, & Decorating 0.13% 42.46x
Alt Religion 3.81% 39.09x
Active Lifestyle Enthusiasts 0.35% 35.86x
Natural Diet & Supplement Researchers 16.88% 33.05x
Organic Beauty & Skincare Products 6.18% 32.08x
Paleo & Keto Diet Enthusiasts 27.53% 27.29x
Diet & Weight Loss 9.92% 25.62x
Vegans & Animal Welfare 8.29% 25.09x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female