Dstillery Audiences

YOGA & MEDITATION

Audience Size: 321.1 Thousand Devices

Explore the Yoga & Meditation Audience

Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 321.1 thousand unique devices whose actions qualify for the Yoga & Meditation audience.

Dstillery Crafted Audiences

INTERESTS

The Yoga & Meditation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yoga & Meditation audience is Yogis.

Interest Composition Index
Yogis 67.37% 24.42x
Alternative Medicine Enthusiasts 58.01% 21.20x
Women's Health Researchers 40.36% 16.53x
Women's Fitness Enthusiasts 36.82% 15.34x
Menopause Researchers 39.86% 15.23x
Astrology Enthusiasts 40.64% 15.06x
Young Boomers 40.85% 15.03x
Gluten-Free Recipe Researchers 42.24% 14.98x
Health and Fitness Book Readers 40.47% 14.34x
Gastrointestinal Researchers 37.86% 14.26x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Intermix.

Location Composition Index
Intermix 0.01% 2.87x
Ralph Lauren 0.02% 2.06x
Belk 0.02% 2.03x
Urban Outfitters 0.05% 1.91x
Chicos 0.07% 1.86x
Patagonia 0.01% 1.86x
Hugo Boss 0.04% 1.84x
Zara 0.03% 1.70x
Club Monaco 0.01% 1.60x
Bonobos 0.01% 1.44x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yoga & Meditation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yoga & Meditation audience is spiritualityhealth.com.

Website Composition Index
spiritualityhealth.com 9.65% 341.73x
thetappingsolution.com 7.13% 312.19x
louisehay.com 7.59% 279.48x
wanderlust.com 8.63% 271.60x
tm.org 7.79% 216.85x
kriscarr.com 4.20% 211.19x
yogapedia.com 3.65% 210.70x
headspace.com 7.04% 189.37x
success.com 3.58% 177.26x
chakras.info 7.50% 165.13x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 3.64% 99.58x
Numerology & Astrology 18.49% 53.89x
Natural Diet & Supplement Researchers 9.72% 44.55x
Active Lifestyle Enthusiasts 0.26% 42.92x
Paleo & Keto Diet Enthusiasts 15.32% 34.56x
Organic Beauty & Skincare Products 4.01% 31.71x
Psychology & Social Work 2.65% 27.57x
Diet & Weight Loss 6.09% 26.49x
Vegans & Animal Welfare 4.42% 25.74x
Healthy Eating Researchers 2.95% 21.87x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female