Dstillery Audiences

YOGA & MEDITATION

Audience Size: 74.8 Thousand Devices

Explore the Yoga & Meditation Audience

Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 74.8 thousand unique devices whose actions qualify for the Yoga & Meditation audience.

Dstillery Crafted Audiences

INTERESTS

The Yoga & Meditation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yoga & Meditation audience is Yogis.

Interest Composition Index
Yogis 75.78% 39.67x
Readers of Buddhist Content 77.87% 34.70x
Women's Health Researchers 42.41% 25.79x
Alternative Medicine Enthusiasts 59.56% 24.45x
Women's Fitness Enthusiasts 39.63% 24.07x
Wellness Enthusiasts 41.83% 24.03x
Psychiatrists 51.10% 23.96x
Grandparents 44.03% 23.95x
Professional Medical Journal Readers 42.76% 22.95x
Gluten-Free Recipe Researchers 47.86% 22.71x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.03% 4.29x
Mens Wearhouse 0.02% 3.42x
Maurices 0.02% 2.48x
American Eagle Outfitters 0.01% 1.95x
White House Black Market 0.01% 1.84x
Buckle 0.01% 1.72x
Chicos 0.01% 1.63x
Express 0.01% 1.61x
Journeys 0.01% 1.52x
Old Navy 0.01% 1.42x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yoga & Meditation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yoga & Meditation audience is brenebrown.com.

Website Composition Index
brenebrown.com 32.95% 266.11x
yogajournal.com 63.47% 220.91x
whatismyspiritanimal.com 7.16% 87.17x
spirit-animals.com 6.50% 84.02x
crystalvaults.com 6.23% 79.22x
healing-crystals-for-you.com 6.83% 78.65x
crystalsandjewelry.com 5.35% 75.79x
ewg.org 4.50% 64.03x
berkeley.edu 4.40% 62.21x
tinybuddha.com 14.83% 61.32x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Natural Diet & Supplement Researchers.

Content Affinity Composition Index
Natural Diet & Supplement Researchers 5.15% 118.76x
Numerology & Astrology 9.63% 95.29x
Paleo & Keto Diet Enthusiasts 7.39% 87.03x
Psychology & Social Work 1.11% 76.25x
Organic Beauty & Skincare Products 1.53% 62.38x
Vegans & Animal Welfare 3.23% 52.54x
Reproductive Health 0.64% 45.52x
Addiction & Recovery Reference 0.83% 43.32x
Canadian Healthcare 2.90% 41.57x
Dermatology 0.68% 38.50x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female