Dstillery Audiences

YOGA & MEDITATION

Audience Size: 494.4 Thousand Devices

Explore the Yoga & Meditation Audience

Below you'll find more information about the Yoga & Meditation audience, broken down in different categories based on their digital and physical behaviors. These are 494.4 thousand unique devices whose actions qualify for the Yoga & Meditation audience.

Dstillery Crafted Audiences

INTERESTS

The Yoga & Meditation audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yoga & Meditation audience is Yogis.

Interest Composition Index
Yogis 57.07% 32.94x
Alternative Medicine Enthusiasts 52.23% 28.73x
Women's Health Researchers 33.62% 19.81x
Women's Fitness Enthusiasts 28.23% 19.80x
Health and Fitness Book Readers 33.76% 19.66x
Gluten-Free Recipe Researchers 34.25% 19.64x
Menopause Researchers 30.65% 19.58x
Astrology Enthusiasts 34.77% 19.51x
Young Boomers 30.12% 19.48x
Meal Kit Delivery Researchers 31.88% 19.38x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Interest attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yoga & Meditation audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yoga & Meditation audience is Intermix.

Location Composition Index
Intermix 0.02% 2.54x
Saint Laurent Paris 0.02% 2.48x
Everlane 0.01% 2.31x
Madewell 0.03% 1.62x
The North Face 0.02% 1.62x
Supreme 0.02% 1.59x
American Apparel 0.05% 1.55x
Bonobos 0.05% 1.55x
Hugo Boss 0.04% 1.54x
LOFT 0.07% 1.44x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Location attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yoga & Meditation audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yoga & Meditation audience is evolvingwisdom.com.

Website Composition Index
evolvingwisdom.com 3.75% 356.02x
hayhouseradio.com 3.93% 298.02x
artofliving.org 5.87% 286.10x
thetappingsolution.com 8.95% 267.52x
spiritualityhealth.com 9.87% 259.52x
heartmath.org 3.83% 255.23x
rickhanson.net 2.73% 225.96x
kriscarr.com 4.94% 223.86x
banyanbotanicals.com 3.35% 215.91x
louisehay.com 8.41% 213.50x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Web attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yoga & Meditation audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 4.67% 71.25x
Numerology & Astrology 17.11% 48.54x
Active Lifestyle Enthusiasts 0.35% 38.19x
Alt Religion 3.81% 35.69x
Natural Diet & Supplement Researchers 16.06% 34.07x
Organic Beauty & Skincare Products 6.10% 31.80x
Paleo & Keto Diet Enthusiasts 25.54% 28.22x
Diet & Weight Loss 9.30% 25.60x
Vegans & Animal Welfare 7.73% 25.42x
Psychology & Social Work 3.83% 25.07x
Composition Percentage: The overlap percentage between the Yoga & Meditation audience and the Content Affinity attribute.
Index: A comparison of the Yoga & Meditation audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yoga & Meditation audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female