Explore the ACC Fans Audience
Below you'll find more information about the ACC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the ACC Fans audience.
INTERESTS
The ACC Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the ACC Fans audience is Kentucky Wildcats Fans.
| Interest | Composition | Index |
| Kentucky Wildcats Fans | 58.94% | 43.75x |
| Duke Blue Devils Fans | 63.50% | 43.12x |
| UNC Tar Heels Fans | 61.84% | 42.99x |
| South Carolina Gamecocks Fans | 49.72% | 42.49x |
| Louisville Cardinals Fans | 45.92% | 41.83x |
| Notre Dame Fighting Irish Fans | 46.53% | 41.51x |
| SEC Fans | 50.98% | 40.57x |
| Florida State Seminoles Fans | 49.52% | 40.49x |
| ESPN Enthusiasts | 44.55% | 40.23x |
| Syracuse Orange Fans | 52.41% | 40.14x |
Composition Percentage:
The overlap percentage between the ACC Fans audience and the Interest attribute.
Index: A comparison of the ACC Fans audience to the internet population.
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APPAREL RETAILERS
The ACC Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the ACC Fans audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.03% | 1.71x |
| Michael Kors | 0.01% | 1.40x |
| J. Crew | 0.01% | 1.38x |
| Talbots | 0.01% | 1.36x |
| H&M | 0.01% | 1.23x |
| White House Black Market | 0.02% | 1.17x |
| Express | 0.02% | 1.15x |
| Dressbarn | 0.02% | 1.14x |
| Gap | 0.02% | 1.13x |
| Banana Republic | 0.02% | 1.11x |
Composition Percentage:
The overlap percentage between the ACC Fans audience and the Location attribute.
Index: A comparison of the ACC Fans audience to the internet population.
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WEBSITES
The ACC Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the ACC Fans audience is cardchronicle.com.
| Website | Composition | Index |
| cardchronicle.com | 4.16% | 62.22x |
| backingthepack.com | 2.35% | 62.17x |
| gobblercountry.com | 1.78% | 61.79x |
| streakingthelawn.com | 2.23% | 60.76x |
| cardiachill.com | 1.20% | 60.34x |
| shakinthesouthland.com | 1.19% | 59.96x |
| stateoftheu.com | 3.13% | 59.09x |
| casualhoya.com | 1.14% | 58.62x |
| dawgsports.com | 1.86% | 58.61x |
| dukebasketballreport.com | 9.70% | 57.83x |
Composition Percentage:
The overlap percentage between the ACC Fans audience and the Web attribute.
Index: A comparison of the ACC Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the ACC Fans audience is Upstate New York State Athletics.
| Content Affinity | Composition | Index |
| Upstate New York State Athletics | 0.14% | 33.79x |
| Southeast College Athletics | 4.05% | 28.42x |
| Virginia Athletics | 0.33% | 27.25x |
| Florida College Athletics | 1.94% | 23.68x |
| College Sports | 0.46% | 20.39x |
| New England & Ivy League Sports | 1.52% | 18.78x |
| Illinois College Sports | 0.92% | 18.64x |
| Pac 12 Sports | 2.31% | 17.28x |
| Fantasy Sports | 18.68% | 15.71x |
| Lacrosse College Athletics | 0.13% | 14.50x |
Composition Percentage:
The overlap percentage between the ACC Fans audience and the Content Affinity attribute.
Index: A comparison of the ACC Fans audience to the internet population.
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DEMOGRAPHICS
The ACC Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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