Dstillery Audiences

ACC FANS

Audience Size: 3.6 Million Devices

Explore the ACC Fans Audience

Below you'll find more information about the ACC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the ACC Fans audience.

Dstillery Crafted Audiences

INTERESTS

The ACC Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ACC Fans audience is Florida State Seminoles Fans.

Interest Composition Index
Florida State Seminoles Fans 60.50% 40.66x
Duke Blue Devils Fans 59.39% 40.38x
UNC Tar Heels Fans 58.97% 38.89x
Kentucky Wildcats Fans 56.78% 38.30x
Louisville Cardinals Fans 57.10% 38.19x
Syracuse Orange Fans 51.38% 37.10x
NCAA Football Fans 49.96% 35.36x
Notre Dame Fighting Irish Fans 51.09% 35.14x
ESPN Enthusiasts 47.19% 34.33x
College Football Fans 47.57% 34.00x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Interest attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ACC Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ACC Fans audience is Belk.

Location Composition Index
Belk 0.02% 2.63x
Tommy Bahama 0.01% 1.71x
Talbots 0.03% 1.63x
Brooks Brothers 0.02% 1.50x
Jos A. Bank Clothiers 0.04% 1.46x
J. Crew 0.03% 1.31x
Gymboree 0.03% 1.24x
Chicos 0.04% 1.23x
Urban Outfitters 0.02% 1.18x
The North Face 0.01% 1.12x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Location attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The ACC Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the ACC Fans audience is backingthepack.com.

Website Composition Index
backingthepack.com 2.14% 48.97x
gobblercountry.com 1.25% 48.12x
streakingthelawn.com 2.64% 46.89x
shakinthesouthland.com 1.97% 46.67x
dukebasketballreport.com 4.62% 45.75x
goduke.com 1.90% 45.68x
cardiachill.com 1.41% 45.09x
tarheelblog.com 3.64% 44.94x
cardchronicle.com 2.30% 44.70x
goheels.com 1.03% 44.63x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Web attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ACC Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 2.51% 28.17x
Virginia Athletics 0.81% 26.89x
Upstate New York State Athletics 0.29% 23.57x
Illinois College Sports 0.45% 22.27x
Florida College Athletics 5.27% 20.69x
Pac 12 Sports 1.15% 16.17x
Lacrosse College Athletics 1.05% 15.63x
Fantasy Sports 28.16% 14.36x
New England & Ivy League Sports 2.56% 14.33x
College Sports 1.39% 14.30x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Content Affinity attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ACC Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male