Dstillery Audiences

ACC FANS

Audience Size: 2.4 Million Devices

Explore the ACC Fans Audience

Below you'll find more information about the ACC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the ACC Fans audience.

Dstillery Crafted Audiences

INTERESTS

The ACC Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ACC Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 59.33% 43.52x
Florida State Seminoles Fans 62.18% 42.74x
Kentucky Wildcats Fans 56.24% 41.85x
UNC Tar Heels Fans 59.75% 41.40x
Louisville Cardinals Fans 54.95% 40.28x
Syracuse Orange Fans 51.20% 39.00x
Notre Dame Fighting Irish Fans 51.14% 38.49x
SEC Fans 50.52% 37.92x
ESPN Enthusiasts 46.27% 37.36x
NCAA Fans 40.20% 37.21x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Interest attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ACC Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ACC Fans audience is Belk.

Location Composition Index
Belk 0.01% 1.84x
Lululemon 0.01% 1.59x
Jos A. Bank Clothiers 0.02% 1.35x
Talbots 0.02% 1.32x
H&M 0.02% 1.25x
Eddie Bauer 0.01% 1.17x
Express 0.03% 1.16x
Chicos 0.02% 1.11x
Old Navy 0.04% 1.07x
Mens Wearhouse 0.03% 1.06x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Location attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The ACC Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the ACC Fans audience is aseaofblue.com.

Website Composition Index
aseaofblue.com 11.15% 57.23x
backingthepack.com 2.50% 56.60x
dukebasketballreport.com 8.74% 56.58x
gobblercountry.com 1.28% 56.49x
streakingthelawn.com 2.06% 56.22x
cardiachill.com 1.23% 55.77x
cardchronicle.com 2.70% 55.61x
dawgsports.com 1.44% 54.18x
stateoftheu.com 2.94% 54.00x
nunesmagician.com 3.59% 53.93x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Web attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ACC Fans audience is Virginia Athletics.

Content Affinity Composition Index
Virginia Athletics 0.31% 30.23x
Upstate New York State Athletics 0.07% 27.47x
Southeast College Athletics 1.97% 26.19x
Florida College Athletics 1.40% 25.87x
College Sports 0.45% 19.09x
Illinois College Sports 0.49% 18.60x
New England & Ivy League Sports 0.94% 17.85x
Pac 12 Sports 1.69% 17.75x
Lacrosse College Athletics 0.28% 15.42x
Institutional Investing 0.04% 15.12x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Content Affinity attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ACC Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male