Dstillery Audiences

ACC FANS

Audience Size: 2.5 Million Devices

Explore the ACC Fans Audience

Below you'll find more information about the ACC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the ACC Fans audience.

Dstillery Crafted Audiences

INTERESTS

The ACC Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ACC Fans audience is UNC Tar Heels Fans.

Interest Composition Index
UNC Tar Heels Fans 56.94% 37.33x
Florida State Seminoles Fans 56.52% 37.20x
Kentucky Wildcats Fans 53.28% 34.96x
Duke Blue Devils Fans 57.04% 34.60x
Syracuse Orange Fans 51.52% 34.26x
Louisville Cardinals Fans 52.22% 33.85x
March Madness Enthusiasts 41.32% 32.83x
Notre Dame Fighting Irish Fans 48.06% 31.94x
Ohio State Buckeyes Fans 45.23% 30.84x
Michigan Wolverines Fans 44.76% 29.22x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Interest attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ACC Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ACC Fans audience is Belk.

Location Composition Index
Belk 0.03% 1.62x
Saint Laurent Paris 0.01% 1.56x
Tommy Bahama 0.04% 1.41x
LOFT 0.05% 1.23x
LL Bean 0.01% 1.17x
Intermix 0.01% 1.16x
Talbots 0.06% 1.16x
Chicos 0.06% 1.13x
Patagonia 0.01% 1.13x
Madewell 0.02% 1.12x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Location attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The ACC Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the ACC Fans audience is rivals.com.

Website Composition Index
rivals.com 20.51% 83.08x
seccountry.com 12.28% 72.91x
scout.com 12.18% 60.62x
athlonsports.com 19.53% 54.46x
dmarge.com 8.32% 53.38x
saturdaydownsouth.com 11.53% 50.49x
behindthesteelcurtain.com 8.71% 50.33x
ourlads.com 7.02% 48.96x
sports-reference.com 20.19% 48.64x
ninersnation.com 7.67% 48.58x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Web attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ACC Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 4.84% 25.57x
Virginia Athletics 1.36% 23.73x
Upstate New York State Athletics 0.47% 21.10x
Illinois College Sports 0.62% 19.48x
Florida College Athletics 8.39% 18.42x
Lacrosse College Athletics 2.32% 14.63x
Fantasy Sports 22.93% 13.37x
Pac 12 Sports 2.69% 13.08x
Latest Sports News 74.31% 12.85x
Texas University Athletics 7.60% 12.83x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Content Affinity attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ACC Fans audience resonates most for the following age and income brackets.
Age
45-54
Income
Under $25,000