Dstillery Audiences

ACC FANS

Audience Size: 3.8 Million Devices

Explore the ACC Fans Audience

Below you'll find more information about the ACC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the ACC Fans audience.

Dstillery Crafted Audiences

INTERESTS

The ACC Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ACC Fans audience is Florida State Seminoles Fans.

Interest Composition Index
Florida State Seminoles Fans 59.93% 38.21x
Duke Blue Devils Fans 60.45% 36.89x
UNC Tar Heels Fans 59.36% 36.45x
Kentucky Wildcats Fans 56.59% 36.20x
Louisville Cardinals Fans 56.64% 36.14x
Syracuse Orange Fans 53.95% 33.64x
Notre Dame Fighting Irish Fans 51.57% 33.10x
ESPN Enthusiasts 49.66% 31.63x
Ohio State Buckeyes Fans 49.22% 31.39x
NCAA Football Fans 52.60% 31.39x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Interest attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ACC Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ACC Fans audience is Belk.

Location Composition Index
Belk 0.02% 2.10x
Talbots 0.04% 1.45x
Brooks Brothers 0.04% 1.34x
Ralph Lauren 0.02% 1.32x
Tommy Bahama 0.02% 1.30x
Jos A. Bank Clothiers 0.05% 1.27x
Chicos 0.06% 1.19x
Bonobos 0.01% 1.15x
White House Black Market 0.07% 1.11x
Ann Taylor 0.02% 1.04x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Location attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The ACC Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the ACC Fans audience is backingthepack.com.

Website Composition Index
backingthepack.com 2.33% 63.38x
shakinthesouthland.com 2.05% 60.67x
gobblercountry.com 1.41% 59.85x
streakingthelawn.com 2.98% 58.88x
dukebasketballreport.com 5.14% 57.68x
cardiachill.com 1.47% 57.68x
fromtherumbleseat.com 1.03% 57.61x
footballstudyhall.com 1.07% 57.41x
goduke.com 2.45% 56.90x
aseaofblue.com 11.38% 56.76x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Web attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ACC Fans audience is Southeast College Athletics.

Content Affinity Composition Index
Southeast College Athletics 2.57% 24.32x
Virginia Athletics 0.76% 22.50x
Illinois College Sports 0.48% 20.15x
Upstate New York State Athletics 0.30% 19.96x
Florida College Athletics 5.52% 18.08x
Lacrosse College Athletics 1.11% 14.23x
Pac 12 Sports 1.29% 13.81x
College Sports 1.44% 12.53x
Fantasy Sports 27.66% 12.43x
New England & Ivy League Sports 2.69% 12.38x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Content Affinity attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ACC Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male