Dstillery Audiences

ACC FANS

Audience Size: 1.6 Million Devices

Explore the ACC Fans Audience

Below you'll find more information about the ACC Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the ACC Fans audience.

Dstillery Crafted Audiences

INTERESTS

The ACC Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ACC Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 65.09% 45.44x
Kentucky Wildcats Fans 62.30% 44.80x
UNC Tar Heels Fans 64.65% 44.33x
Notre Dame Fighting Irish Fans 54.80% 44.10x
South Carolina Gamecocks Fans 57.02% 43.84x
ESPN Enthusiasts 44.36% 43.41x
Florida State Seminoles Fans 58.08% 42.47x
SEC Fans 52.75% 42.30x
Syracuse Orange Fans 54.39% 41.97x
NCAA Football Fans 49.18% 41.65x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Interest attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ACC Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ACC Fans audience is Old Navy.

Location Composition Index
Old Navy 0.04% 1.55x
Lululemon 0.02% 1.52x
Mens Wearhouse 0.02% 1.31x
Chicos 0.02% 1.16x
Journeys 0.03% 1.13x
LOFT 0.01% 1.13x
Aeropostale 0.02% 1.10x
Talbots 0.01% 1.00x
Buckle 0.02% 0.99x
Express 0.02% 0.98x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Location attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The ACC Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the ACC Fans audience is backingthepack.com.

Website Composition Index
backingthepack.com 2.36% 77.89x
cardchronicle.com 3.30% 77.69x
streakingthelawn.com 2.02% 74.68x
dawgsports.com 1.40% 72.54x
dukebasketballreport.com 7.59% 72.47x
aseaofblue.com 11.39% 71.30x
gobblercountry.com 1.72% 71.26x
stateoftheu.com 2.83% 70.74x
kentuckysportsradio.com 1.93% 69.41x
shakinthesouthland.com 1.07% 68.30x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Web attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ACC Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.11% 34.81x
Southeast College Athletics 2.97% 29.82x
Virginia Athletics 0.22% 26.95x
Florida College Athletics 1.60% 26.73x
College Sports 0.40% 25.57x
Illinois College Sports 0.72% 21.07x
New England & Ivy League Sports 0.95% 19.71x
Pac 12 Sports 1.74% 18.20x
Texas University Athletics 6.39% 15.31x
Lacrosse College Athletics 0.15% 15.07x
Composition Percentage: The overlap percentage between the ACC Fans audience and the Content Affinity attribute.
Index: A comparison of the ACC Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ACC Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male