
Explore the Action Figure and Collectibles Shoppers Audience
Below you'll find more information about the Action Figure and Collectibles Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Action Figure and Collectibles Shoppers audience.

INTERESTS
As seen below, the leading interest for the Action Figure and Collectibles Shoppers audience is Doctor Who Fans.
Interest | Composition | Index |
Doctor Who Fans | 15.85% | 27.28x |
Blockbuster Movie Fans | 16.54% | 25.65x |
Streaming Video Fans | 23.83% | 23.25x |
Horror Movie Fans | 19.17% | 22.34x |
Blu-ray & DVD Movie Shoppers | 17.55% | 21.06x |
Video Gamers | 25.50% | 21.06x |
Video and Computer Gaming Enthusiasts | 31.43% | 20.41x |
Game of Thrones Fans | 30.87% | 19.81x |
Super Mario Bros Fans | 34.58% | 19.52x |
Spooky Season Halloween Consumers | 20.80% | 19.34x |

APPAREL RETAILERS
As seen below, the apparel retail location most frequented by the Action Figure and Collectibles Shoppers audience is Maurices.
Location | Composition | Index |
Maurices | 0.03% | 1.24x |
Gymboree | 0.01% | 1.18x |

WEBSITES
As seen below, the highest indexing website for the Action Figure and Collectibles Shoppers audience is gatherer.wizards.com.
Website | Composition | Index |
gatherer.wizards.com | 1.98% | 74.35x |
ringsidecollectibles.com | 2.02% | 69.33x |
cardgamebase.com | 2.08% | 66.11x |
poppriceguide.com | 2.07% | 65.17x |
mtgsalvation.com | 7.25% | 60.19x |
magicspoiler.com | 5.93% | 58.40x |
archidekt.com | 2.22% | 55.55x |
wizards.com | 7.66% | 54.81x |
mtgdecks.net | 4.80% | 54.02x |
edhrec.com | 8.61% | 53.97x |

CONTENT AFFINITIES
As seen below, the most visited Content Affinity for the Action Figure and Collectibles Shoppers audience is Magic & Games.
Content Affinity | Composition | Index |
Magic & Games | 14.98% | 22.19x |
Collectibles - Toys & Collectibles | 11.96% | 15.22x |
Studio & Franchise Video Game Players | 2.18% | 9.99x |
Casual & Nintendo Gamers | 30.13% | 9.42x |
Collectibles - Coins & Sports Cards | 0.55% | 8.97x |
Online Mini Game Players | 1.25% | 8.25x |
Anime | 2.02% | 7.87x |
Car Keys, Locks & Remotes | 0.02% | 7.36x |
Movie Reviews | 4.78% | 7.07x |
Beauty & Cosmetics | 0.06% | 6.97x |
