Explore the Action Figure and Collectibles Shoppers Audience
Below you'll find more information about the Action Figure and Collectibles Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Action Figure and Collectibles Shoppers audience.
INTERESTS
The Action Figure and Collectibles Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Action Figure and Collectibles Shoppers audience is Smartphone Case Shoppers.
| Interest | Composition | Index |
| Smartphone Case Shoppers | 37.90% | 21.29x |
| Disney Vacation Planners | 35.86% | 21.04x |
| Streaming Video Fans | 35.62% | 20.35x |
| Sleepwear Shoppers | 37.62% | 20.04x |
| Blu-ray & DVD Movie Shoppers | 36.75% | 19.61x |
| Horror Movie Fans | 32.04% | 19.58x |
| Blockbuster Movie Fans | 30.61% | 19.17x |
| Video and Computer Gaming Enthusiasts | 29.89% | 18.42x |
| Gamers | 33.16% | 18.01x |
| Video Gamers | 33.37% | 18.00x |
Composition Percentage:
The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Interest attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
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APPAREL RETAILERS
The Action Figure and Collectibles Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Action Figure and Collectibles Shoppers audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.01% | 1.25x |
| Aeropostale | 0.05% | 1.22x |
| Buckle | 0.05% | 1.22x |
| Zumiez | 0.07% | 1.21x |
| Old Navy | 0.08% | 1.20x |
| Hollister | 0.04% | 1.20x |
| American Eagle Outfitters | 0.05% | 1.14x |
| Journeys | 0.09% | 1.14x |
| Dressbarn | 0.03% | 1.12x |
| Lane Bryant | 0.03% | 1.12x |
Composition Percentage:
The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Location attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
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WEBSITES
The Action Figure and Collectibles Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Action Figure and Collectibles Shoppers audience is pokemoncenter.com.
| Website | Composition | Index |
| pokemoncenter.com | 1.10% | 42.61x |
| starcitygames.com | 2.22% | 41.25x |
| mtgdecks.net | 1.28% | 39.65x |
| magicspoiler.com | 3.23% | 39.23x |
| poppriceguide.com | 3.06% | 38.65x |
| edhrec.com | 3.63% | 35.78x |
| previewsworld.com | 2.25% | 35.72x |
| mtgsalvation.com | 5.42% | 35.30x |
| gamenerdz.com | 1.51% | 34.99x |
| hlj.com | 1.08% | 34.31x |
Composition Percentage:
The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Web attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Action Figure and Collectibles Shoppers audience is Magic & Games.
| Content Affinity | Composition | Index |
| Magic & Games | 7.34% | 19.98x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.95% | 19.60x |
| Toys Shopping | 4.09% | 18.52x |
| Costumes | 0.53% | 17.26x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.19% | 16.82x |
| Content Streamers & Downloaders | 0.03% | 14.69x |
| Drawing & Animation | 0.13% | 14.59x |
| Roleplay & Fantasy Games | 0.57% | 14.35x |
| Collectibles - Toys & Collectibles | 18.74% | 14.33x |
| Cheerleading | 0.91% | 14.06x |
Composition Percentage:
The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
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DEMOGRAPHICS
The Action Figure and Collectibles Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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