Dstillery Audiences

ACTION FIGURE AND COLLECTIBLES SHOPPERS

Audience Size: 1.9 Million Devices

Explore the Action Figure and Collectibles Shoppers Audience

Below you'll find more information about the Action Figure and Collectibles Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Action Figure and Collectibles Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Action Figure and Collectibles Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Action Figure and Collectibles Shoppers audience is Doctor Who Fans.

Interest Composition Index
Doctor Who Fans 15.85% 27.28x
Blockbuster Movie Fans 16.54% 25.65x
Streaming Video Fans 23.83% 23.25x
Horror Movie Fans 19.17% 22.34x
Blu-ray & DVD Movie Shoppers 17.55% 21.06x
Video Gamers 25.50% 21.06x
Video and Computer Gaming Enthusiasts 31.43% 20.41x
Game of Thrones Fans 30.87% 19.81x
Super Mario Bros Fans 34.58% 19.52x
Spooky Season Halloween Consumers 20.80% 19.34x
Composition Percentage: The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Interest attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Action Figure and Collectibles Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Action Figure and Collectibles Shoppers audience is Maurices.

Location Composition Index
Maurices 0.03% 1.24x
Gymboree 0.01% 1.18x
Composition Percentage: The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Location attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Action Figure and Collectibles Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Action Figure and Collectibles Shoppers audience is gatherer.wizards.com.

Website Composition Index
gatherer.wizards.com 1.98% 74.35x
ringsidecollectibles.com 2.02% 69.33x
cardgamebase.com 2.08% 66.11x
poppriceguide.com 2.07% 65.17x
mtgsalvation.com 7.25% 60.19x
magicspoiler.com 5.93% 58.40x
archidekt.com 2.22% 55.55x
wizards.com 7.66% 54.81x
mtgdecks.net 4.80% 54.02x
edhrec.com 8.61% 53.97x
Composition Percentage: The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Web attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Action Figure and Collectibles Shoppers audience is Magic & Games.

Content Affinity Composition Index
Magic & Games 14.98% 22.19x
Collectibles - Toys & Collectibles 11.96% 15.22x
Studio & Franchise Video Game Players 2.18% 9.99x
Casual & Nintendo Gamers 30.13% 9.42x
Collectibles - Coins & Sports Cards 0.55% 8.97x
Online Mini Game Players 1.25% 8.25x
Anime 2.02% 7.87x
Car Keys, Locks & Remotes 0.02% 7.36x
Movie Reviews 4.78% 7.07x
Beauty & Cosmetics 0.06% 6.97x
Composition Percentage: The overlap percentage between the Action Figure and Collectibles Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Action Figure and Collectibles Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Action Figure and Collectibles Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male