Dstillery Audiences

ADOPTION RESEARCHERS

Audience Size: 4.5 Million Devices

Explore the Adoption Researchers Audience

Below you'll find more information about the Adoption Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Adoption Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Adoption Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Adoption Researchers audience is New & Expecting Parents.

Interest Composition Index
New & Expecting Parents 38.11% 28.33x
Pregnancy Resources Researchers 40.79% 26.27x
Mature Parents 31.58% 25.84x
Parents with Kids 36.30% 25.70x
Health Conscious Expecting Parents 37.19% 25.34x
Legal Help Seekers 35.08% 24.55x
Involved Parents 35.37% 24.11x
Animal Rights Researchers 34.47% 23.48x
Foot Pain Sufferers 29.50% 23.24x
Food Allergies Researchers 32.33% 23.20x
Composition Percentage: The overlap percentage between the Adoption Researchers audience and the Interest attribute.
Index: A comparison of the Adoption Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Adoption Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Adoption Researchers audience is Buckle.

Location Composition Index
Buckle 0.41% 1.65x
White House Black Market 0.39% 1.26x
Jos A. Bank Clothiers 0.30% 1.26x
Mens Wearhouse 0.50% 1.24x
Bonobos 0.09% 1.16x
Johnston and Murphy 0.56% 1.15x
Topshop 0.02% 1.03x
Lane Bryant 0.04% 0.96x
Columbia 0.01% 0.95x
Chicos 0.05% 0.91x
Composition Percentage: The overlap percentage between the Adoption Researchers audience and the Location attribute.
Index: A comparison of the Adoption Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Adoption Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Adoption Researchers audience is creatingafamily.org.

Website Composition Index
creatingafamily.org 1.04% 57.89x
adoptionnetwork.com 1.14% 40.95x
firstresponse.com 1.78% 37.00x
pregnancy-info.net 2.34% 36.20x
familylawselfhelpcenter.org 1.54% 31.71x
fitpregnancy.com 3.30% 31.66x
avawomen.com 1.13% 31.48x
shadygrovefertility.com 2.19% 30.71x
dfps.state.tx.us 2.66% 30.40x
checkpregnancy.com 1.53% 29.77x
Composition Percentage: The overlap percentage between the Adoption Researchers audience and the Web attribute.
Index: A comparison of the Adoption Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Adoption Researchers audience is Homeschooling.

Content Affinity Composition Index
Homeschooling 0.48% 17.79x
Texas Sporting & Outdoors Cluster 0.36% 17.15x
Psychology & Social Work 1.64% 15.71x
Reproductive Health 2.33% 14.00x
New Parents 11.58% 13.62x
Child Development 8.89% 13.40x
Parenting & Children's Activities 2.33% 12.84x
Higher Education 1.59% 12.52x
Pet Forums 2.89% 12.50x
Social & Demographic Trends 1.37% 12.25x
Composition Percentage: The overlap percentage between the Adoption Researchers audience and the Content Affinity attribute.
Index: A comparison of the Adoption Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Adoption Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female