Dstillery Audiences

ADVERTISING PROFESSIONALS

Audience Size: 3 Million Devices

Explore the Advertising Professionals Audience

Below you'll find more information about the Advertising Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Advertising Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Advertising Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Advertising Professionals audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 63.58% 56.40x
Liberal News Readers 57.35% 54.62x
Media Buying Professionals 65.33% 53.44x
Entertainment Industry Decision Makers 53.52% 52.80x
Mens Fitness Publication Readers 52.31% 46.30x
Boston Trip Planners 52.27% 46.20x
Readers of Japanese Content 51.69% 44.11x
Executive and C-Suite 53.46% 43.91x
Financial Business Intelligence Researchers 49.66% 43.75x
Social Liberals 51.89% 43.49x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Interest attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Advertising Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Advertising Professionals audience is Supreme.

Location Composition Index
Supreme 0.04% 3.46x
Everlane 0.02% 3.17x
Bonobos 0.19% 2.40x
Club Monaco 0.03% 2.05x
Patagonia 0.03% 1.76x
Topshop 0.03% 1.76x
American Apparel 0.07% 1.72x
Armani 0.05% 1.70x
Urban Outfitters 0.10% 1.61x
Uniqlo 0.03% 1.61x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Location attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Advertising Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Advertising Professionals audience is fastcodesign.com.

Website Composition Index
fastcodesign.com 1.87% 47.27x
gawker.com 1.51% 41.77x
earther.com 1.46% 39.61x
morningticker.com 1.04% 39.55x
holmesreport.com 1.03% 38.47x
pymnts.com 1.86% 38.10x
marketingweek.com 1.49% 38.06x
wordstream.com 3.81% 38.05x
psfk.com 1.00% 36.98x
harpers.org 3.06% 36.80x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Web attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Advertising Professionals audience is Marketing Professionals.

Content Affinity Composition Index
Marketing Professionals 10.77% 29.13x
Feminism 2.46% 26.26x
Work Productivity 5.35% 24.41x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.35% 23.58x
Retail Industry News 2.88% 23.37x
Mobile Industry Information 3.69% 23.33x
London Tourism & Events 0.57% 22.56x
Australia & New Zealand Media 9.19% 22.06x
Home Décor, Furniture, & Decorating 0.04% 21.62x
Assorted Topics (Television, Origami, Men's Health) 0.24% 19.87x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Content Affinity attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Advertising Professionals audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male