Dstillery Audiences

ADVERTISING PROFESSIONALS

Audience Size: 890.6 Thousand Devices

Explore the Advertising Professionals Audience

Below you'll find more information about the Advertising Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 890.6 thousand unique devices whose actions qualify for the Advertising Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Advertising Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Advertising Professionals audience is United Kingdom News Readers.

Interest Composition Index
United Kingdom News Readers 46.18% 109.00x
Retired Government Employees 22.78% 105.01x
Mens Fitness Publication Readers 39.29% 100.42x
Women’s Lifestyle Blogs Researchers 19.19% 98.72x
TV Advertising Professionals 46.28% 93.58x
Men's Health Researchers 28.99% 76.30x
Women's Fitness Enthusiasts 30.79% 73.68x
Fitness Enthusiasts 29.51% 72.61x
Women's Health Researchers 30.58% 70.25x
Business News Readers 51.85% 68.09x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Interest attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Advertising Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Advertising Professionals audience is Chicos.

Location Composition Index
Chicos 0.01% 2.38x
Urban Outfitters 0.01% 1.30x
Gymboree 0.01% 1.27x
Maurices 0.02% 1.11x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Location attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Advertising Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Advertising Professionals audience is fitwirr.com.

Website Composition Index
fitwirr.com 4.33% 102.63x
cityam.com 4.79% 87.16x
dezeen.com 1.10% 74.22x
gossipcop.com 3.22% 74.08x
nationalmemo.com 1.06% 70.12x
timescolonist.com 4.12% 69.17x
huffingtonpost.ca 3.19% 68.95x
3quarksdaily.com 1.99% 66.33x
thechronicleherald.ca 1.32% 66.04x
phantomsandmonsters.com 1.04% 61.58x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Web attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Advertising Professionals audience is Assorted Topics (Art, Photography, Fashion, Paranormal Activity).

Content Affinity Composition Index
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 12.92% 42.83x
Australia & New Zealand Media 5.30% 40.70x
Small Business Resources 20.60% 39.40x
Assorted Topics (Television, Origami, Men's Health) 0.84% 35.16x
Quebec Vacations 1.51% 35.04x
Asia Travel 13.46% 26.92x
Film Production 0.31% 24.83x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 34.04% 24.45x
Photography 7.71% 23.12x
Vancouver British Columbia Research Cluster 1.48% 22.78x
Composition Percentage: The overlap percentage between the Advertising Professionals audience and the Content Affinity attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Advertising Professionals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male