Explore the Advertising Professionals Audience
Below you'll find more information about the Advertising Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Advertising Professionals audience.
INTERESTS
The Advertising Professionals audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Advertising Professionals audience is Liberal News Readers.
| Interest | Composition | Index |
| Liberal News Readers | 68.13% | 61.32x |
| TV Advertising Professionals | 63.43% | 59.17x |
| Mens Fitness Publication Readers | 60.02% | 55.67x |
| Media Buying Professionals | 61.15% | 54.80x |
| Entertainment Industry Decision Makers | 61.05% | 54.65x |
| United Kingdom News Readers | 65.33% | 54.22x |
| Cholesterol Researchers | 53.22% | 53.25x |
| Executive and C-Suite | 51.06% | 52.59x |
| Financial News Readers | 55.97% | 52.53x |
| Financial Business Intelligence Researchers | 58.53% | 51.86x |
Composition Percentage:
The overlap percentage between the Advertising Professionals audience and the Interest attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Curious about what else the Advertising Professionals audience is interested in?
Sign Up
APPAREL RETAILERS
The Advertising Professionals audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Advertising Professionals audience is H&M.
| Location | Composition | Index |
| H&M | 0.01% | 1.75x |
| J. Crew | 0.01% | 1.53x |
| White House Black Market | 0.02% | 1.42x |
| Jos A. Bank Clothiers | 0.01% | 1.36x |
| Lane Bryant | 0.01% | 1.29x |
| Gymboree | 0.01% | 1.26x |
| LOFT | 0.01% | 1.22x |
| Gap | 0.01% | 1.19x |
| Chicos | 0.01% | 1.14x |
| Banana Republic | 0.01% | 1.11x |
Composition Percentage:
The overlap percentage between the Advertising Professionals audience and the Location attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Want to find more of the Advertising Professionals audience in the real world?
Sign Up
WEBSITES
The Advertising Professionals audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Advertising Professionals audience is japantoday.com.
| Website | Composition | Index |
| japantoday.com | 1.41% | 61.05x |
| mediamatters.org | 1.19% | 59.34x |
| androidpolice.com | 4.86% | 56.38x |
| sputniknews.com | 1.88% | 55.38x |
| metalheadzone.com | 2.42% | 55.20x |
| thelifehacker.org | 1.35% | 54.62x |
| manrepeller.com | 3.98% | 53.99x |
| fee.org | 1.12% | 53.80x |
| nationalmemo.com | 2.70% | 52.08x |
| defensenews.com | 1.41% | 51.60x |
Composition Percentage:
The overlap percentage between the Advertising Professionals audience and the Web attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Want to see more of the websites the Advertising Professionals audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Advertising Professionals audience is London Tourism & Events.
| Content Affinity | Composition | Index |
| London Tourism & Events | 0.12% | 39.45x |
| Marketing Professionals | 0.93% | 30.88x |
| Australia & New Zealand Media | 4.65% | 29.80x |
| Business News & Information Readers | 0.77% | 27.41x |
| Film Production | 0.63% | 26.88x |
| Ireland Cluster | 9.41% | 26.52x |
| Mobile Industry Information | 0.99% | 25.20x |
| Institutional Investing | 0.16% | 24.86x |
| Public Policy Media | 2.82% | 24.31x |
| Retail Industry News | 0.24% | 23.20x |
Composition Percentage:
The overlap percentage between the Advertising Professionals audience and the Content Affinity attribute.
Index: A comparison of the Advertising Professionals audience to the internet population.
Want to see more of the Content Affinities the Advertising Professionals audience visits?
Sign Up
DEMOGRAPHICS
The Advertising Professionals audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Advertising Professionals audience?
Sign Up