Dstillery Audiences

AFFORDABLE HOTEL BOOKERS

Audience Size: 2.3 Million Devices

Explore the Affordable Hotel Bookers Audience

Below you'll find more information about the Affordable Hotel Bookers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Affordable Hotel Bookers audience.

Dstillery Crafted Audiences

INTERESTS

The Affordable Hotel Bookers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Affordable Hotel Bookers audience is Vacation Rental Accommodation Researchers.

Interest Composition Index
Vacation Rental Accommodation Researchers 12.63% 24.52x
Work Hard, Play Hard Travelers 11.68% 15.68x
Vacation Planners 15.17% 14.65x
Online Home Decor Shoppers 6.04% 14.61x
Home Lending Researchers 13.13% 14.10x
Charitable Organization Supporters 11.90% 13.99x
Luxury Athletic Footwear Shoppers 7.73% 13.99x
Luxury Fitness Shoppers 7.73% 13.99x
Thanksgiving Turkey/Sides/Dessert Recipe Researchers 6.01% 13.79x
Pantry Recipes Researchers 6.08% 13.73x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Interest attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Affordable Hotel Bookers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Affordable Hotel Bookers audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.48x
White House Black Market 0.02% 1.40x
Jos A. Bank Clothiers 0.01% 1.30x
Carhartt 0.20% 1.28x
Dressbarn 0.01% 1.27x
Old Navy 0.03% 1.16x
Gap 0.01% 1.16x
American Eagle Outfitters 0.01% 1.12x
Lane Bryant 0.01% 1.11x
Mens Wearhouse 0.02% 1.10x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Location attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Affordable Hotel Bookers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Affordable Hotel Bookers audience is blackmountainnews.com.

Website Composition Index
blackmountainnews.com 1.04% 24.67x
dansvilleonline.com 1.19% 24.62x
portclintonnewsherald.com 1.76% 24.22x
sooeveningnews.com 1.35% 23.24x
demingheadlight.com 1.49% 23.12x
starcourier.com 1.19% 23.09x
siskiyoudaily.com 1.38% 22.98x
ardmoreite.com 1.10% 22.05x
redwoodfallsgazette.com 1.33% 21.88x
newstribune.info 1.11% 21.74x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Web attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Affordable Hotel Bookers audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.23% 20.10x
Virginia Athletics 0.15% 12.59x
College Sports 0.25% 11.25x
National Parks 0.09% 10.70x
Lacrosse College Athletics 0.09% 10.21x
Illinois College Sports 0.46% 9.62x
Ohio Universities 2.05% 9.41x
Upstate New York State Athletics 0.03% 8.68x
University Press 0.04% 8.68x
Charity Walks 1.23% 8.54x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Content Affinity attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Affordable Hotel Bookers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female