Explore the Affordable Hotel Bookers Audience
Below you'll find more information about the Affordable Hotel Bookers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Affordable Hotel Bookers audience.
INTERESTS
The Affordable Hotel Bookers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Affordable Hotel Bookers audience is Vacation Rental Accommodation Researchers.
| Interest | Composition | Index |
| Vacation Rental Accommodation Researchers | 9.03% | 29.24x |
| Charitable Organization Supporters | 11.42% | 17.06x |
| Work Hard, Play Hard Travelers | 10.27% | 16.49x |
| Thanksgiving Turkey/Sides/Dessert Recipe Researchers | 3.90% | 16.42x |
| Online Home Decor Shoppers | 2.83% | 16.15x |
| Camping Enthusiasts | 11.91% | 15.80x |
| Pantry Recipes Researchers | 4.31% | 15.48x |
| Home Design and Living Publication Readers | 3.06% | 15.34x |
| Luxury Athletic Footwear Shoppers | 4.45% | 15.24x |
| Luxury Fitness Shoppers | 4.45% | 15.24x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Interest attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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APPAREL RETAILERS
The Affordable Hotel Bookers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Affordable Hotel Bookers audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.02% | 1.73x |
| Gap | 0.01% | 1.63x |
| Lululemon | 0.02% | 1.63x |
| Jos A. Bank Clothiers | 0.01% | 1.58x |
| Chicos | 0.02% | 1.28x |
| White House Black Market | 0.02% | 1.27x |
| Journeys | 0.03% | 1.20x |
| Old Navy | 0.03% | 1.20x |
| Mens Wearhouse | 0.02% | 1.19x |
| H&M | 0.02% | 1.17x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Location attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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WEBSITES
The Affordable Hotel Bookers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Affordable Hotel Bookers audience is onetravel.com.
| Website | Composition | Index |
| onetravel.com | 1.54% | 43.95x |
| momondo.com | 6.74% | 42.68x |
| cheapoair.com | 7.46% | 38.46x |
| expedia.com | 1.02% | 35.54x |
| trivago.com | 11.48% | 32.18x |
| priceline.com | 18.57% | 29.50x |
| esky.com | 2.27% | 28.65x |
| rome2rio.com | 6.46% | 25.12x |
| kayak.com | 39.51% | 25.02x |
| vegas.com | 1.11% | 21.45x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Web attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Affordable Hotel Bookers audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
| Content Affinity | Composition | Index |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.77% | 22.02x |
| Arts & Crafts | 0.05% | 15.08x |
| Lacrosse College Athletics | 0.15% | 14.50x |
| Virginia Athletics | 0.11% | 14.18x |
| Beach Vacations | 0.05% | 13.09x |
| College Sports | 0.18% | 11.61x |
| Illinois College Sports | 0.35% | 10.08x |
| Florida College Athletics | 0.52% | 8.83x |
| Ohio Universities | 1.25% | 8.76x |
| Charity Walks | 0.84% | 8.59x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Content Affinity attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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DEMOGRAPHICS
The Affordable Hotel Bookers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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