Explore the Affordable Hotel Bookers Audience
Below you'll find more information about the Affordable Hotel Bookers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Affordable Hotel Bookers audience.
INTERESTS
The Affordable Hotel Bookers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Affordable Hotel Bookers audience is Vacation Rental Accommodation Researchers.
| Interest | Composition | Index |
| Vacation Rental Accommodation Researchers | 42.25% | 24.37x |
| Travel Industry | 34.23% | 20.92x |
| First Aid Researchers | 34.50% | 20.30x |
| Flower & Gift Basket Shoppers | 32.82% | 19.56x |
| Budget Grocery Shoppers | 32.15% | 19.44x |
| Casual Dining Restaurant Researchers | 38.93% | 19.17x |
| Sporting Goods Shoppers | 29.89% | 18.95x |
| Realtors & Real Estate Researchers | 26.24% | 18.85x |
| Hardware Shoppers | 26.67% | 18.28x |
| Ski House Second Home Owners | 28.61% | 17.91x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Interest attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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APPAREL RETAILERS
The Affordable Hotel Bookers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Affordable Hotel Bookers audience is Belk.
| Location | Composition | Index |
| Belk | 0.01% | 1.32x |
| Chicos | 0.04% | 1.26x |
| Eddie Bauer | 0.01% | 1.18x |
| Tommy Bahama | 0.02% | 1.17x |
| Columbia | 0.01% | 1.14x |
| Carhartt | 0.16% | 1.13x |
| Kate Spade | 0.02% | 1.11x |
| Calvin Klein | 0.01% | 1.11x |
| The North Face | 0.02% | 1.10x |
| J. Crew | 0.02% | 1.10x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Location attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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WEBSITES
The Affordable Hotel Bookers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Affordable Hotel Bookers audience is castawaybay.com.
| Website | Composition | Index |
| castawaybay.com | 0.11% | 69.57x |
| midwestweekends.com | 0.10% | 67.01x |
| comfortsuitespi.com | 0.18% | 63.88x |
| redroof.com | 1.47% | 61.09x |
| moabadventurecenter.com | 0.09% | 60.95x |
| xanterra.com | 0.14% | 60.69x |
| blueridgeparkway.org | 0.32% | 59.25x |
| pnf.com | 0.19% | 57.87x |
| amawaterways.com | 0.12% | 56.16x |
| pueblobonito.com | 0.10% | 56.14x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Web attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Affordable Hotel Bookers audience is Washington D.C. Hotels.
| Content Affinity | Composition | Index |
| Washington D.C. Hotels | 0.08% | 21.62x |
| South Carolina Travel | 0.88% | 17.62x |
| Caribbean Vacation | 3.94% | 15.19x |
| National Parks | 4.70% | 13.76x |
| Meeting Planning & Hotels | 1.35% | 13.42x |
| Illinois College Sports | 0.35% | 12.64x |
| Mail Order Food | 2.74% | 12.09x |
| Home Printing | 0.93% | 11.97x |
| Local Events & Travel Guide | 9.41% | 11.62x |
| ISPs & Local Services | 0.17% | 11.46x |
Composition Percentage:
The overlap percentage between the Affordable Hotel Bookers audience and the Content Affinity attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
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DEMOGRAPHICS
The Affordable Hotel Bookers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999
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