Dstillery Audiences

AFFORDABLE HOTEL BOOKERS

Audience Size: 2.8 Million Devices

Explore the Affordable Hotel Bookers Audience

Below you'll find more information about the Affordable Hotel Bookers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Affordable Hotel Bookers audience.

Dstillery Crafted Audiences

INTERESTS

The Affordable Hotel Bookers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Affordable Hotel Bookers audience is Vacation Rental Accommodation Researchers.

Interest Composition Index
Vacation Rental Accommodation Researchers 17.89% 21.10x
Dessert/Sweets Bakers 0.14% 17.47x
Work Hard, Play Hard Travelers 17.54% 16.58x
Shelf-Stable Food Content Readers 8.84% 16.35x
Recipe Researchers 14.86% 16.02x
Vacation Planners 20.45% 15.91x
Home Lending Researchers 18.39% 15.76x
Pantry Recipes Researchers 8.61% 15.74x
Online Home Decor Shoppers 11.90% 15.13x
Budget Grocery Shoppers 16.21% 14.96x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Interest attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Affordable Hotel Bookers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Affordable Hotel Bookers audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.49x
Lululemon 0.01% 1.48x
Lane Bryant 0.03% 1.43x
Chicos 0.03% 1.28x
Talbots 0.01% 1.26x
Carhartt 0.27% 1.23x
Old Navy 0.04% 1.14x
Maurices 0.04% 1.09x
H&M 0.01% 1.07x
White House Black Market 0.02% 1.06x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Location attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Affordable Hotel Bookers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Affordable Hotel Bookers audience is jetsetter.com.

Website Composition Index
jetsetter.com 1.74% 46.64x
hilton.com 1.28% 23.24x
hotwire.com 1.16% 19.05x
hotels.com 5.91% 17.08x
intelius.com 1.36% 16.99x
unicornsinthekitchen.com 1.37% 15.14x
dashofsanity.com 1.99% 14.45x
homemadefoodjunkie.com 2.51% 14.41x
vimeo.com 3.06% 14.12x
trackwrestling.com 1.25% 13.67x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Web attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Affordable Hotel Bookers audience is South Carolina Beach Travel.

Content Affinity Composition Index
South Carolina Beach Travel 0.04% 16.58x
Psychology & Social Work 0.04% 16.07x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.15% 11.70x
Virginia Athletics 0.12% 11.49x
Arts & Crafts 0.08% 11.27x
Health & Safety Compliance 0.04% 10.96x
San Francisco Tourism 0.06% 10.92x
Flower Shopping 0.04% 10.85x
National Parks 0.15% 10.68x
Custom Gifts 0.03% 9.98x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Content Affinity attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Affordable Hotel Bookers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female