Dstillery Audiences

AFFORDABLE HOTEL BOOKERS

Audience Size: 3.3 Million Devices

Explore the Affordable Hotel Bookers Audience

Below you'll find more information about the Affordable Hotel Bookers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Affordable Hotel Bookers audience.

Dstillery Crafted Audiences

INTERESTS

The Affordable Hotel Bookers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Affordable Hotel Bookers audience is Vacation Rental Accommodation Researchers.

Interest Composition Index
Vacation Rental Accommodation Researchers 44.55% 25.66x
First Aid Researchers 35.73% 22.22x
Budget Grocery Shoppers 35.07% 22.20x
Flower & Gift Basket Shoppers 34.70% 22.01x
Nashville Activity Researchers 31.12% 21.05x
Casual Dining Restaurant Researchers 40.23% 20.96x
Sporting Goods Shoppers 31.94% 20.91x
Realtors & Real Estate Researchers 29.58% 20.59x
Texas Activity Researchers 26.98% 20.56x
Spa and Pool Owners 30.71% 20.33x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Interest attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Affordable Hotel Bookers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Affordable Hotel Bookers audience is The North Face.

Location Composition Index
The North Face 0.03% 1.40x
Kate Spade 0.02% 1.36x
Chicos 0.06% 1.35x
Columbia 0.01% 1.33x
Belk 0.02% 1.28x
Jos A. Bank Clothiers 0.19% 1.27x
Madewell 0.02% 1.24x
Express Outlets 0.00% 1.23x
Tommy Bahama 0.03% 1.21x
REI 0.02% 1.19x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Location attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Affordable Hotel Bookers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Affordable Hotel Bookers audience is redroof.com.

Website Composition Index
redroof.com 1.11% 61.85x
whatscheaper.com 1.30% 59.03x
starwoodhotels.com 2.64% 55.71x
ebags.com 1.51% 55.22x
hyatt.com 15.37% 55.06x
mylocker.net 1.05% 53.43x
seaworldparks.com 2.26% 53.42x
bestparking.com 1.45% 52.93x
rentalcars.com 1.06% 52.57x
olivegarden.com 2.40% 52.55x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Web attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Affordable Hotel Bookers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.06% 26.83x
South Carolina Travel 0.67% 21.13x
Meeting Planning & Hotels 1.26% 15.68x
National Parks 4.50% 15.46x
ISPs & Local Services 0.13% 15.26x
Caribbean Vacation 4.16% 15.00x
Home Printing 0.79% 14.26x
Home Improvement Contractor 2.10% 13.30x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.59% 13.25x
Flags & Trump 0.12% 13.13x
Composition Percentage: The overlap percentage between the Affordable Hotel Bookers audience and the Content Affinity attribute.
Index: A comparison of the Affordable Hotel Bookers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Affordable Hotel Bookers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female