Explore the Africa Trip Planners Audience
Below you'll find more information about the Africa Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Africa Trip Planners audience.
INTERESTS
The Africa Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Africa Trip Planners audience is Nature and Outdoors Book Readers.
| Interest | Composition | Index |
| Nature and Outdoors Book Readers | 16.90% | 45.95x |
| Readers of Japanese Content | 30.82% | 42.54x |
| Egypt Trip Planners | 19.41% | 42.10x |
| United Nations Donors | 21.65% | 41.47x |
| Study Abroad Researchers | 26.13% | 39.05x |
| Harvard University Fans | 9.79% | 37.33x |
| Ivy League College Researchers | 5.73% | 36.93x |
| Executive and C-Suite | 24.08% | 35.31x |
| Readers of South Asian Content | 23.59% | 34.92x |
| France Trip Planners | 29.24% | 34.89x |
Composition Percentage:
The overlap percentage between the Africa Trip Planners audience and the Interest attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Africa Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Africa Trip Planners audience is Express.
| Location | Composition | Index |
| Express | 0.01% | 2.65x |
| Chicos | 0.01% | 2.41x |
| Journeys | 0.01% | 1.68x |
| Urban Outfitters | 0.01% | 1.63x |
| Zumiez | 0.01% | 1.45x |
| Maurices | 0.02% | 1.09x |
Composition Percentage:
The overlap percentage between the Africa Trip Planners audience and the Location attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
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WEBSITES
The Africa Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Africa Trip Planners audience is neverendingfootsteps.com.
| Website | Composition | Index |
| neverendingfootsteps.com | 1.06% | 51.76x |
| premiumtimesng.com | 3.05% | 46.03x |
| un.org | 2.14% | 38.91x |
| al-monitor.com | 1.50% | 34.67x |
| euromaidanpress.com | 1.21% | 33.72x |
| everyculture.com | 1.01% | 32.48x |
| expatica.com | 1.34% | 31.07x |
| economist.com | 3.77% | 30.72x |
| thesouthafrican.com | 1.11% | 30.11x |
| understandingwar.org | 3.23% | 28.98x |
Composition Percentage:
The overlap percentage between the Africa Trip Planners audience and the Web attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Africa Trip Planners audience is South Africa News Cluster.
| Content Affinity | Composition | Index |
| South Africa News Cluster | 2.87% | 37.71x |
| Franco-African Cluster | 0.26% | 31.30x |
| Middle East News | 4.15% | 27.69x |
| European Museums, Restaurants & Events | 0.21% | 27.32x |
| Aid Groups | 1.08% | 23.94x |
| Canada Travel & Tourism | 0.11% | 23.90x |
| International Travel | 0.48% | 18.71x |
| Clean Energy | 0.11% | 18.39x |
| Nature & Wildlife | 1.51% | 17.63x |
| Australia & New Zealand Media | 1.90% | 14.76x |
Composition Percentage:
The overlap percentage between the Africa Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Africa Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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