Dstillery Audiences

AFRICA TRIP PLANNERS

Audience Size: 1.2 Million Devices

Explore the Africa Trip Planners Audience

Below you'll find more information about the Africa Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Africa Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Africa Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Africa Trip Planners audience is Nature and Outdoors Book Readers.

Interest Composition Index
Nature and Outdoors Book Readers 16.90% 45.95x
Readers of Japanese Content 30.82% 42.54x
Egypt Trip Planners 19.41% 42.10x
United Nations Donors 21.65% 41.47x
Study Abroad Researchers 26.13% 39.05x
Harvard University Fans 9.79% 37.33x
Ivy League College Researchers 5.73% 36.93x
Executive and C-Suite 24.08% 35.31x
Readers of South Asian Content 23.59% 34.92x
France Trip Planners 29.24% 34.89x
Composition Percentage: The overlap percentage between the Africa Trip Planners audience and the Interest attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Africa Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Africa Trip Planners audience is Express.

Location Composition Index
Express 0.01% 2.65x
Chicos 0.01% 2.41x
Journeys 0.01% 1.68x
Urban Outfitters 0.01% 1.63x
Zumiez 0.01% 1.45x
Maurices 0.02% 1.09x
Composition Percentage: The overlap percentage between the Africa Trip Planners audience and the Location attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Africa Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Africa Trip Planners audience is neverendingfootsteps.com.

Website Composition Index
neverendingfootsteps.com 1.06% 51.76x
premiumtimesng.com 3.05% 46.03x
un.org 2.14% 38.91x
al-monitor.com 1.50% 34.67x
euromaidanpress.com 1.21% 33.72x
everyculture.com 1.01% 32.48x
expatica.com 1.34% 31.07x
economist.com 3.77% 30.72x
thesouthafrican.com 1.11% 30.11x
understandingwar.org 3.23% 28.98x
Composition Percentage: The overlap percentage between the Africa Trip Planners audience and the Web attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Africa Trip Planners audience is South Africa News Cluster.

Content Affinity Composition Index
South Africa News Cluster 2.87% 37.71x
Franco-African Cluster 0.26% 31.30x
Middle East News 4.15% 27.69x
European Museums, Restaurants & Events 0.21% 27.32x
Aid Groups 1.08% 23.94x
Canada Travel & Tourism 0.11% 23.90x
International Travel 0.48% 18.71x
Clean Energy 0.11% 18.39x
Nature & Wildlife 1.51% 17.63x
Australia & New Zealand Media 1.90% 14.76x
Composition Percentage: The overlap percentage between the Africa Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Africa Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Africa Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male