Dstillery Audiences

AIRFRYING ENTHUSIASTS

Audience Size: 3.5 Million Devices

Explore the Airfrying Enthusiasts Audience

Below you'll find more information about the Airfrying Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Airfrying Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airfrying Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airfrying Enthusiasts audience is Pressure Cooking Recipe Researchers.

Interest Composition Index
Pressure Cooking Recipe Researchers 48.95% 30.72x
Shelf-Stable Food Content Readers 1.08% 30.31x
Healthy Diet Recipe Researchers 48.40% 29.89x
Cooking Show Fans 44.58% 29.85x
Gourmet Food & Wine Researchers 41.55% 29.81x
Instantpot Enthusiasts 43.77% 28.54x
Bargain Shopping Researchers 37.77% 27.92x
Home Design and Living Publication Readers 36.95% 27.92x
Recipe Researchers 39.21% 27.65x
Home Kitchen Chefs 40.90% 27.63x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airfrying Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airfrying Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.02% 1.37x
Victoria's Secret 0.02% 1.27x
Carhartt 0.21% 1.24x
The Childrens Place 0.01% 1.18x
Journeys 0.01% 0.98x
Mens Wearhouse 0.01% 0.97x
Old Navy 0.02% 0.96x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Location attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airfrying Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airfrying Enthusiasts audience is recipethis.com.

Website Composition Index
recipethis.com 15.13% 41.61x
forktospoon.com 20.00% 39.43x
airfrying.net 5.34% 38.10x
courtneyssweets.com 2.62% 35.85x
bestrecipebox.com 12.69% 33.61x
thymeandjoy.com 1.95% 33.22x
vegetarianmamma.com 2.39% 32.97x
glueandglitter.com 2.78% 32.10x
ifoodblogger.com 1.22% 32.04x
mamashire.com 1.24% 30.83x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Web attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airfrying Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.23% 17.09x
Low Carb Diets 9.83% 17.06x
Grilling 1.46% 16.30x
Food Cluster 0.90% 15.35x
Cakes & Sweets 2.54% 14.24x
Vegans & Animal Welfare 1.91% 14.03x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.05% 13.56x
Consumer Packaged Goods 13.94% 13.00x
Female Lifestyle Content Readers 4.89% 12.88x
Chef & Restaurant Resources 0.92% 12.81x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airfrying Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female