Dstillery Audiences

AIRFRYING ENTHUSIASTS

Audience Size: 3.7 Million Devices

Explore the Airfrying Enthusiasts Audience

Below you'll find more information about the Airfrying Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Airfrying Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airfrying Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airfrying Enthusiasts audience is Pressure Cooking Recipe Researchers.

Interest Composition Index
Pressure Cooking Recipe Researchers 48.50% 30.77x
Healthy Diet Recipe Researchers 45.39% 30.35x
Cooking Show Fans 45.80% 30.11x
Gourmet Food & Wine Researchers 43.48% 30.05x
Shelf-Stable Food Content Readers 0.34% 29.65x
Instantpot Enthusiasts 44.66% 29.22x
Home Kitchen Chefs 42.79% 28.37x
Bargain Shopping Researchers 40.26% 28.15x
Home Design and Living Publication Readers 38.52% 28.07x
Recipe Researchers 40.74% 27.50x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airfrying Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airfrying Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.17% 1.35x
Maurices 0.01% 1.29x
Old Navy 0.01% 1.22x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Location attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airfrying Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airfrying Enthusiasts audience is recipethis.com.

Website Composition Index
recipethis.com 10.24% 50.05x
forktospoon.com 13.36% 44.29x
vegetarianmamma.com 1.93% 40.14x
airfrying.net 4.63% 39.30x
courtneyssweets.com 2.67% 37.92x
staysnatched.com 21.56% 37.66x
glueandglitter.com 2.50% 37.35x
airfryerfanatics.com 1.11% 35.74x
myforkinglife.com 23.26% 35.24x
meateatingmilitaryman.com 3.60% 35.02x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Web attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airfrying Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.26% 20.30x
Low Carb Diets 9.41% 18.99x
Grilling 1.86% 18.92x
Food Cluster 1.51% 17.11x
Consumer Packaged Goods 11.95% 16.20x
Vegans & Animal Welfare 2.15% 14.82x
Cakes & Sweets 2.90% 14.27x
Chef & Restaurant Resources 1.41% 14.19x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 8.62% 13.79x
Coupons & Family 6.85% 13.73x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airfrying Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female