Dstillery Audiences

AIRFRYING ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Airfrying Enthusiasts Audience

Below you'll find more information about the Airfrying Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Airfrying Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airfrying Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airfrying Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 38.91% 28.98x
Pressure Cooking Recipe Researchers 49.69% 27.76x
Shelf-Stable Food Content Readers 30.92% 27.73x
Healthy Diet Recipe Researchers 50.42% 27.08x
Gourmet Food & Wine Researchers 43.32% 26.53x
Instantpot Enthusiasts 44.84% 25.30x
Recipe Researchers 40.84% 24.99x
Home Design and Living Publication Readers 39.15% 24.81x
Bargain Shopping Researchers 40.44% 24.59x
Home Kitchen Chefs 43.91% 24.45x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airfrying Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airfrying Enthusiasts audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.42x
Lane Bryant 0.02% 1.39x
Carhartt 0.23% 1.23x
American Eagle Outfitters 0.01% 1.23x
Gap 0.01% 1.23x
Maurices 0.02% 1.22x
Journeys 0.02% 1.20x
Mens Wearhouse 0.02% 1.20x
The Childrens Place 0.02% 1.16x
White House Black Market 0.01% 1.14x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Location attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airfrying Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airfrying Enthusiasts audience is recipethis.com.

Website Composition Index
recipethis.com 12.39% 39.80x
forktospoon.com 17.31% 37.77x
airfrying.net 5.00% 33.34x
courtneyssweets.com 2.19% 31.35x
vegetarianmamma.com 2.01% 31.13x
bestrecipebox.com 10.82% 30.78x
staysnatched.com 27.48% 30.21x
glueandglitter.com 2.26% 30.19x
thymeandjoy.com 1.69% 29.94x
tastyairfryerrecipes.com 1.54% 29.03x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Web attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airfrying Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.28% 15.72x
Low Carb Diets 10.44% 14.25x
Grilling 1.44% 14.22x
Cakes & Sweets 2.30% 12.96x
Vegans & Animal Welfare 1.92% 12.89x
Food Cluster 0.59% 12.47x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 12.02x
Fashion & Cosmetics 0.02% 11.68x
Coupons & Family 7.70% 11.59x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 11.13% 11.56x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airfrying Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female