Dstillery Audiences

AIRFRYING ENTHUSIASTS

Audience Size: 582.8 Thousand Devices

Explore the Airfrying Enthusiasts Audience

Below you'll find more information about the Airfrying Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 582.8 thousand unique devices whose actions qualify for the Airfrying Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airfrying Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airfrying Enthusiasts audience is Pressure Cooking Recipe Researchers.

Interest Composition Index
Pressure Cooking Recipe Researchers 28.79% 59.47x
Healthy Diet Recipe Researchers 19.32% 57.43x
Home Kitchen Chefs 16.50% 50.99x
Instantpot Enthusiasts 20.98% 49.15x
Cooking Show Fans 12.30% 46.52x
Dessert/Sweets Bakers 22.02% 46.30x
Gourmet Food & Wine Researchers 10.44% 42.42x
Recipe Researchers 11.43% 38.80x
Wellness Enthusiasts 6.93% 37.67x
Healthy Eaters 25.06% 37.65x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airfrying Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airfrying Enthusiasts audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.20x
Maurices 0.02% 1.19x
Old Navy 0.01% 1.00x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Location attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airfrying Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airfrying Enthusiasts audience is recipethis.com.

Website Composition Index
recipethis.com 14.85% 146.92x
forktospoon.com 31.88% 133.18x
staysnatched.com 15.24% 80.85x
airfrying.net 2.80% 74.22x
myforkinglife.com 15.62% 73.36x
airfryerfanatics.com 2.90% 70.35x
bestrecipebox.com 10.20% 69.65x
vegetarianmamma.com 1.53% 67.66x
simplyairfryer.com 1.50% 63.42x
recipesfromapantry.com 7.37% 63.31x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Web attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airfrying Enthusiasts audience is Grilling.

Content Affinity Composition Index
Grilling 0.39% 28.32x
Vegans & Animal Welfare 0.14% 27.24x
Low Carb Diets 2.90% 23.20x
Parenting & Children's Activities 0.14% 21.61x
Canada Consumer Product Cluster 0.72% 18.01x
Cakes & Sweets 0.24% 16.98x
Vegetarian Diet 3.68% 14.63x
Female Lifestyle Content Readers 0.97% 14.42x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 3.18% 13.87x
Coupons & Family 3.78% 13.64x
Composition Percentage: The overlap percentage between the Airfrying Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airfrying Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airfrying Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female