Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 2.7 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 55.39% 30.54x
RV Shoppers 49.27% 29.39x
Camping Enthusiasts 40.68% 23.33x
Jeep Vehicle Shoppers 31.42% 20.25x
Subaru Vehicle Shoppers 28.06% 19.98x
Car Buyers 29.95% 19.91x
Commercial Vehicles Shoppers 34.87% 19.81x
Xtreme Sports Fans 34.82% 19.72x
Truck Shoppers 34.14% 19.42x
Auto Repair Researchers 29.95% 19.38x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Belk.

Location Composition Index
Belk 0.02% 1.33x
Carhartt 0.23% 1.29x
Madewell 0.02% 1.23x
LL Bean 0.01% 1.19x
REI 0.02% 1.18x
LOFT 0.04% 1.13x
Eddie Bauer 0.01% 1.13x
Chicos 0.05% 1.09x
Lorna Jane 0.01% 1.07x
The North Face 0.02% 1.02x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is fiberglassrv.com.

Website Composition Index
fiberglassrv.com 1.37% 114.69x
vintagecampertrailers.com 1.73% 114.58x
camperfinds.com 2.00% 109.21x
airstreamclassifieds.com 1.68% 108.21x
airforums.com 1.77% 107.89x
doityourselfrv.com 6.64% 93.51x
rvguide.com 3.55% 91.23x
nationalrvdetroit.com 1.51% 82.39x
keystonerv.com 1.16% 80.66x
rvupgradestore.com 4.85% 79.07x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 36.97% 26.68x
Motorcycles & Snowmobiles 6.44% 18.17x
Golf & Boats 0.03% 15.38x
Survival Guides 0.71% 15.25x
Trucking 13.91% 15.00x
Rural Living 0.24% 14.13x
Auto Body Upkeep & Repair Researchers 6.17% 14.11x
Power Tools 7.02% 13.86x
Home Improvement Contractor 2.96% 13.61x
Texas Off-Roading 0.17% 13.41x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male