Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 55.66% 31.37x
RV Shoppers 52.43% 26.20x
Camping Enthusiasts 39.43% 21.93x
Xtreme Sports Fans 41.27% 21.24x
Truck Shoppers 41.72% 20.63x
Car Buyers 33.45% 19.55x
Diesel Vehicle Shoppers 40.85% 19.37x
Power Tools Shoppers 33.61% 19.19x
Auto Repair Researchers 36.23% 19.16x
Jeep Vehicle Shoppers 37.44% 18.86x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.24% 1.36x
Mens Wearhouse 0.02% 1.15x
LOFT 0.01% 1.07x
Banana Republic 0.01% 1.06x
Chicos 0.01% 1.02x
Maurices 0.02% 0.87x
Old Navy 0.02% 0.87x
Journeys 0.01% 0.74x
Victoria's Secret 0.01% 0.70x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is rvupgradestore.com.

Website Composition Index
rvupgradestore.com 1.27% 40.58x
fiberglassrv.com 2.19% 40.14x
pplmotorhomes.com 2.51% 39.61x
airstreamclassifieds.com 1.39% 38.00x
everything-about-rving.com 2.13% 37.82x
airforums.com 3.24% 36.72x
rvt.com 17.56% 35.66x
jaycoowners.com 2.97% 32.66x
doityourselfrv.com 8.23% 32.11x
thoroughbreddiesel.com 1.17% 31.78x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.05% 21.82x
Recreational Vehicles 30.03% 21.21x
Trucking 7.57% 17.70x
Auto Body Upkeep & Repair Researchers 1.98% 16.07x
Power Tools 2.99% 15.20x
Machines & Industrial Supplies 1.39% 14.75x
Garden Power Equipment 5.40% 14.13x
Car Keys, Locks & Remotes 2.53% 14.07x
Yard Structures 1.04% 14.03x
Hobby Drones & Remote-Controlled Cars 0.42% 13.72x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male