Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 2.7 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 58.18% 40.55x
RV Shoppers 53.79% 33.16x
Camping Enthusiasts 38.79% 30.50x
Xtreme Sports Fans 43.40% 27.57x
Car Buyers 33.25% 25.99x
Subaru Vehicle Shoppers 28.45% 25.25x
Auto Repair Researchers 36.09% 24.93x
Truck Shoppers 40.89% 24.54x
Home Exterior Design Enthusiasts 23.45% 24.02x
Jeep Vehicle Shoppers 35.05% 23.59x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.31% 1.36x
Eddie Bauer 0.01% 1.36x
Maurices 0.05% 1.30x
Dressbarn 0.02% 1.10x
Talbots 0.01% 1.06x
Gymboree 0.02% 1.05x
Mens Wearhouse 0.03% 1.02x
Chicos 0.02% 1.00x
Gap 0.02% 0.99x
J. Crew 0.01% 0.98x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is fiberglassrv.com.

Website Composition Index
fiberglassrv.com 2.84% 49.16x
rvt.com 16.64% 48.56x
rvguide.com 5.10% 46.80x
rvinsider.com 4.33% 46.58x
airforums.com 3.94% 45.15x
doityourselfrv.com 7.20% 45.06x
trailerlife.com 3.30% 39.95x
smartrvguide.com 8.64% 39.31x
jaycoowners.com 4.59% 39.30x
fourwheeler.com 2.64% 38.36x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 29.70% 25.88x
Auto Body Upkeep & Repair Researchers 0.34% 21.46x
Car Keys, Locks & Remotes 0.21% 20.95x
Yard Structures 0.04% 20.69x
Trucking 4.05% 20.49x
Sports - Golf, Hunting, Fishing 0.07% 20.01x
Lighting & Power 0.10% 18.44x
Power Tools 2.06% 18.15x
Amateur Radios 0.06% 18.11x
Motorcycles & Snowmobiles 15.64% 17.17x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male