Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 58.09% 39.90x
RV Shoppers 53.14% 36.20x
Camping Enthusiasts 40.21% 31.10x
Xtreme Sports Fans 42.06% 29.36x
Power Tools Shoppers 37.72% 28.70x
Truck Shoppers 42.76% 28.45x
Jeep Vehicle Shoppers 39.26% 27.99x
Car Buyers 37.40% 27.75x
Product Manuals Researchers 36.13% 27.56x
Auto Repair Researchers 38.99% 26.96x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.36% 1.49x
REI 0.01% 1.33x
Talbots 0.02% 1.19x
Chicos 0.03% 1.10x
The North Face 0.01% 1.07x
White House Black Market 0.04% 1.01x
Buckle 0.03% 1.01x
Eddie Bauer 0.01% 1.00x
Jos A. Bank Clothiers 0.03% 0.99x
Mens Wearhouse 0.04% 0.93x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is fiberglassrv.com.

Website Composition Index
fiberglassrv.com 1.41% 55.27x
airstreamclassifieds.com 1.05% 54.17x
rvguide.com 2.06% 50.62x
airforums.com 2.17% 50.49x
rvt.com 14.23% 48.04x
doityourselfrv.com 5.08% 48.02x
smartrvguide.com 2.01% 47.90x
rvtrader.com 35.38% 47.30x
campingworld.com 1.45% 46.43x
rvupgradestore.com 3.32% 46.32x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 26.79% 28.02x
Rural Living 0.11% 20.19x
Trucking 10.53% 19.75x
Survival Guides 0.28% 19.24x
Auto Body Upkeep & Repair Researchers 4.04% 18.34x
Motorcycles & Snowmobiles 9.25% 18.09x
Home Improvement Contractor 0.85% 17.78x
Environmentally Friendly Cars 0.07% 17.69x
Power Tools 5.03% 17.52x
Golf & Boats 0.02% 17.32x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male