Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 4.1 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 56.28% 35.24x
RV Shoppers 52.11% 31.81x
Xtreme Sports Fans 40.42% 25.91x
Camping Enthusiasts 41.29% 25.48x
Power Tools Shoppers 37.13% 25.06x
Truck Shoppers 42.06% 24.99x
Product Manuals Researchers 34.74% 24.19x
Jeep Vehicle Shoppers 38.57% 24.08x
Car Buyers 35.58% 24.08x
Diesel Vehicle Shoppers 41.77% 23.96x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is The North Face.

Location Composition Index
The North Face 0.01% 1.63x
Carhartt 0.28% 1.47x
Eddie Bauer 0.01% 1.23x
Lululemon 0.02% 1.22x
Talbots 0.02% 1.22x
Chicos 0.03% 1.15x
Jos A. Bank Clothiers 0.02% 1.02x
White House Black Market 0.03% 1.00x
Free People 0.01% 0.99x
Lane Bryant 0.02% 0.99x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is fiberglassrv.com.

Website Composition Index
fiberglassrv.com 1.27% 39.71x
airstreamclassifieds.com 1.05% 37.15x
rvt.com 11.73% 37.11x
rvupgradestore.com 2.41% 36.76x
airforums.com 1.98% 36.45x
pplmotorhomes.com 4.67% 35.92x
rvguide.com 1.84% 35.68x
rvtrader.com 31.45% 35.56x
smartrvguide.com 2.29% 34.58x
everything-about-rving.com 2.96% 34.48x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 25.80% 28.56x
Rural Living 0.07% 21.36x
Trucking 10.10% 21.02x
Texas Off-Roading 0.12% 19.65x
Auto Body Upkeep & Repair Researchers 3.81% 19.41x
Power Tools 4.86% 18.91x
Home Improvement Contractor 0.45% 18.74x
Recreational Motor Sport Enthusiasts 2.85% 17.55x
Motorcycles & Snowmobiles 10.54% 17.34x
Survival Guides 0.24% 17.25x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male