Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 58.38% 39.13x
RV Shoppers 54.61% 34.58x
Camping Enthusiasts 42.16% 29.65x
Xtreme Sports Fans 42.00% 28.26x
Power Tools Shoppers 37.89% 27.09x
Truck Shoppers 43.25% 26.93x
Car Buyers 37.01% 26.81x
Jeep Vehicle Shoppers 39.94% 26.61x
Product Manuals Researchers 35.61% 26.15x
Auto Repair Researchers 38.18% 26.09x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Buckle.

Location Composition Index
Buckle 0.29% 1.26x
Jos A. Bank Clothiers 0.28% 1.24x
Patagonia 0.01% 1.20x
Mens Wearhouse 0.45% 1.19x
White House Black Market 0.34% 1.16x
Johnston and Murphy 0.51% 1.13x
REI 0.01% 1.11x
Bonobos 0.08% 1.09x
Columbia 0.01% 1.03x
Chicos 0.05% 0.93x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is fiberglassrv.com.

Website Composition Index
fiberglassrv.com 1.43% 56.38x
airstreamclassifieds.com 1.19% 55.45x
airforums.com 2.09% 52.31x
rvguide.com 2.35% 49.57x
doityourselfrv.com 5.59% 47.93x
mhsrv.com 1.74% 46.35x
smartrvguide.com 1.78% 46.14x
rvt.com 15.38% 45.82x
rvupgradestore.com 3.65% 45.66x
rvtrader.com 37.60% 45.14x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 28.70% 26.11x
Rural Living 0.13% 18.62x
Survival Guides 0.34% 18.41x
Golf & Boats 0.02% 18.30x
Trucking 10.95% 18.20x
Motorcycles & Snowmobiles 9.15% 17.22x
Auto Body Upkeep & Repair Researchers 4.19% 17.09x
Power Tools 4.99% 17.00x
Home Improvement Contractor 1.05% 16.14x
Recreational Motor Sport Enthusiasts 3.13% 15.96x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male