Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 1.6 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 52.20% 51.90x
Commercial Vehicles Shoppers 53.98% 47.91x
RV Shoppers 51.20% 39.06x
Camping Enthusiasts 29.09% 38.57x
Xtreme Sports Fans 42.01% 30.88x
Auto Show Enthusiasts 27.46% 28.77x
Subaru Vehicle Shoppers 18.36% 28.67x
Aftermarket Accessories Shoppers 32.37% 28.07x
Contractors & Construction Professionals 28.57% 27.49x
Truck Shoppers 38.14% 27.12x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.58x
Chicos 0.02% 1.28x
Mens Wearhouse 0.01% 1.23x
Buckle 0.02% 1.23x
Express 0.02% 1.23x
Aeropostale 0.02% 1.18x
Dressbarn 0.01% 1.16x
Maurices 0.03% 1.15x
Talbots 0.01% 1.11x
White House Black Market 0.01% 1.11x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is rvt.com.

Website Composition Index
rvt.com 13.95% 63.35x
rvinsider.com 4.80% 56.57x
fiberglassrv.com 2.06% 55.32x
doityourselfrv.com 5.24% 53.02x
airforums.com 3.24% 52.05x
smartrvguide.com 9.12% 46.21x
rvtrader.com 56.56% 45.76x
jaycoowners.com 3.85% 43.62x
thorforums.com 1.16% 42.39x
hotrod.com 1.45% 41.59x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 29.02% 30.66x
Car Keys, Locks & Remotes 0.10% 27.68x
Trucking 1.77% 23.24x
Power Tools 0.98% 19.40x
Auto Body Upkeep & Repair Researchers 0.11% 19.37x
Motorcycles & Snowmobiles 14.71% 18.91x
Garden Power Equipment 3.48% 18.25x
All-Terrain Vehicles 8.62% 17.96x
Assorted Topics (Power Trains, Drones, Web Design) 0.11% 17.79x
Recreational Motor Sport Enthusiasts 1.83% 16.80x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male