Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 53.11% 26.87x
RV Shoppers 48.04% 25.74x
Camping Enthusiasts 39.55% 20.37x
Xtreme Sports Fans 31.62% 17.63x
Jeep Vehicle Shoppers 30.56% 17.09x
Subaru Vehicle Shoppers 27.57% 17.06x
Truck Shoppers 32.01% 17.02x
Car Buyers 27.33% 16.91x
Commercial Vehicles Shoppers 34.95% 16.91x
Automotive Industry 26.25% 16.59x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Columbia.

Location Composition Index
Columbia 0.01% 1.60x
Lorna Jane 0.01% 1.53x
Carhartt 0.21% 1.39x
Belk 0.02% 1.38x
LL Bean 0.00% 1.32x
Chicos 0.04% 1.22x
Eddie Bauer 0.01% 1.17x
Tommy Bahama 0.02% 1.16x
Ralph Lauren 0.01% 1.14x
REI 0.01% 1.12x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is vintagetrailersupply.com.

Website Composition Index
vintagetrailersupply.com 0.04% 74.05x
colonialairstream.com 0.13% 69.31x
vintagecampertrailers.com 1.21% 69.10x
bestconverter.com 0.19% 67.80x
fiberglassrv.com 0.90% 67.64x
airstreamsupply.com 0.17% 67.42x
airstreamclassifieds.com 1.13% 65.18x
camperfinds.com 1.44% 64.47x
airforums.com 1.27% 64.33x
crainrv.com 0.15% 61.75x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 36.38% 24.09x
Motorcycles & Snowmobiles 5.44% 16.02x
Trucking 12.66% 13.63x
Survival Guides 0.65% 13.57x
Golf & Boats 0.03% 13.49x
Auto Body Upkeep & Repair Researchers 5.53% 12.24x
Power Tools 6.43% 12.17x
All-Terrain Vehicles 8.61% 11.87x
Texas Off-Roading 0.15% 11.67x
Rural Living 0.19% 11.62x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age and income brackets.
Age
65+
Income
$150,000-$249,999