Dstillery Audiences

AIRSTREAM ENTHUSIASTS

Audience Size: 2.7 Million Devices

Explore the Airstream Enthusiasts Audience

Below you'll find more information about the Airstream Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Airstream Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Airstream Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airstream Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 56.59% 31.82x
RV Shoppers 51.72% 28.96x
Camping Enthusiasts 40.85% 24.51x
Commercial Vehicles Shoppers 35.06% 21.70x
Xtreme Sports Fans 36.32% 21.39x
Jeep Vehicle Shoppers 34.16% 21.23x
Subaru Vehicle Shoppers 29.96% 21.17x
Car Buyers 32.84% 21.09x
Auto Repair Researchers 33.29% 20.70x
Power Tools Shoppers 32.96% 20.48x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Interest attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airstream Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airstream Enthusiasts audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.50x
Chicos 0.05% 1.21x
LL Bean 0.01% 1.15x
Carhartt 0.09% 1.13x
Belk 0.01% 1.11x
Columbia 0.01% 1.11x
Kate Spade 0.02% 1.05x
Jos A. Bank Clothiers 0.16% 1.05x
Madewell 0.02% 1.05x
Lorna Jane 0.01% 1.04x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Location attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Airstream Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Airstream Enthusiasts audience is fiberglassrv.com.

Website Composition Index
fiberglassrv.com 1.23% 65.22x
camperfinds.com 1.57% 62.67x
airstreamclassifieds.com 1.45% 61.35x
airforums.com 1.55% 61.33x
vintagecampertrailers.com 1.64% 60.78x
doityourselfrv.com 5.81% 54.42x
rvguide.com 3.02% 54.03x
nationalrvdetroit.com 1.08% 50.78x
rvtrader.com 39.10% 46.72x
popupportal.com 1.48% 45.17x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Web attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airstream Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 34.78% 29.58x
Motorcycles & Snowmobiles 6.83% 19.88x
Golf & Boats 0.03% 18.44x
Survival Guides 0.66% 18.19x
Rural Living 0.21% 17.30x
Trucking 13.60% 16.48x
Home Improvement Contractor 2.40% 16.28x
Auto Body Upkeep & Repair Researchers 5.96% 16.12x
Power Tools 6.50% 15.83x
Environmentally Friendly Cars 0.13% 15.32x
Composition Percentage: The overlap percentage between the Airstream Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Airstream Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airstream Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male