Dstillery Audiences

ANIMAL RIGHTS RESEARCHERS

Audience Size: 3.1 Million Devices

Explore the Animal Rights Researchers Audience

Below you'll find more information about the Animal Rights Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Animal Rights Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Animal Rights Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Animal Rights Researchers audience is Pet Lovers.

Interest Composition Index
Pet Lovers 47.10% 27.25x
Dog Breed Researchers 50.38% 26.96x
Dog Lovers 37.17% 26.49x
Animal Humane Society Helpers 48.82% 25.75x
Legal Help Seekers 42.12% 22.60x
Pet Food Shoppers 37.83% 20.94x
Joint Pain Health Care Professionals 33.62% 18.94x
Online Legal Document Service Researchers 33.09% 18.57x
Legal Advice Researchers 31.57% 18.29x
Off the Grid Living Enthusiasts 35.94% 18.25x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Interest attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Animal Rights Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Animal Rights Researchers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.34x
Express Outlets 0.00% 1.32x
Carhartt 0.24% 1.13x
Dressbarn 0.04% 1.03x
Lane Bryant 0.04% 1.03x
Urban Outfitters 0.05% 0.99x
Gymboree 0.03% 0.98x
Eddie Bauer 0.01% 0.95x
LOFT 0.04% 0.93x
Express 0.02% 0.93x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Location attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Animal Rights Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Animal Rights Researchers audience is humanesociety.org.

Website Composition Index
humanesociety.org 17.27% 43.24x
cesarsway.com 20.16% 33.57x
pethealthnetwork.com 12.48% 31.44x
peta.org 17.63% 31.18x
bringfido.com 12.54% 29.91x
pethelpful.com 21.11% 29.76x
cuteness.com 18.52% 28.37x
dogtime.com 13.93% 26.06x
healthboards.com 10.94% 24.54x
extension.org 10.80% 24.35x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Web attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Animal Rights Researchers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 11.94% 19.27x
Pet Forums 4.10% 18.48x
Assorted Topics #11406 (Animals, Clothing, Events, Education) 0.09% 15.81x
Law School Research Cluster 1.13% 15.27x
Exotic Pets 6.86% 14.50x
Bird Watching 1.87% 14.07x
Vegans & Animal Welfare 6.62% 13.73x
Homesteading 3.99% 13.44x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.33% 12.71x
Pet Adoption 15.35% 12.55x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Content Affinity attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Animal Rights Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female