Explore the Animal Rights Researchers Audience
Below you'll find more information about the Animal Rights Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Animal Rights Researchers audience.
INTERESTS
The Animal Rights Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Animal Rights Researchers audience is Puppy and Dog Adopters.
| Interest | Composition | Index |
| Puppy and Dog Adopters | 56.83% | 34.09x |
| Dog Breed Researchers | 53.07% | 33.01x |
| Pet Health and Nutrition Researchers | 54.57% | 32.63x |
| Pet Lovers | 51.09% | 31.15x |
| Pet Owners | 49.53% | 28.90x |
| Dog Lovers | 51.76% | 28.55x |
| Animal Humane Society Helpers | 49.97% | 27.41x |
| Foot Pain Sufferers | 41.52% | 27.25x |
| Legal Help Seekers | 50.85% | 27.09x |
| Pet Medication Shoppers | 51.77% | 26.98x |
Composition Percentage:
The overlap percentage between the Animal Rights Researchers audience and the Interest attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
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APPAREL RETAILERS
The Animal Rights Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Animal Rights Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.33% | 1.35x |
| Dressbarn | 0.03% | 1.19x |
| REI | 0.01% | 1.10x |
| Buckle | 0.04% | 1.07x |
| Talbots | 0.02% | 1.00x |
| Jos A. Bank Clothiers | 0.03% | 0.98x |
| Old Navy | 0.06% | 0.97x |
| Lane Bryant | 0.03% | 0.94x |
| Mens Wearhouse | 0.05% | 0.92x |
| Aeropostale | 0.04% | 0.91x |
Composition Percentage:
The overlap percentage between the Animal Rights Researchers audience and the Location attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
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WEBSITES
The Animal Rights Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Animal Rights Researchers audience is whole-dog-journal.com.
| Website | Composition | Index |
| whole-dog-journal.com | 4.26% | 37.24x |
| animallaw.info | 4.50% | 37.14x |
| petful.com | 1.91% | 36.54x |
| certapet.com | 1.46% | 35.27x |
| aspcapro.org | 1.98% | 32.93x |
| petplace.com | 5.65% | 32.62x |
| backyardherds.com | 1.01% | 31.53x |
| m.topix.com | 2.31% | 31.53x |
| avma.org | 2.37% | 30.81x |
| pethealthnetwork.com | 9.88% | 29.80x |
Composition Percentage:
The overlap percentage between the Animal Rights Researchers audience and the Web attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Animal Rights Researchers audience is Pet Supplies.
| Content Affinity | Composition | Index |
| Pet Supplies | 6.60% | 20.75x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.03% | 18.38x |
| Pet Forums | 3.79% | 18.08x |
| Rural Living | 0.08% | 16.55x |
| Bird Watching | 1.05% | 16.54x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.09% | 15.86x |
| Exotic Pets | 4.76% | 15.62x |
| Homesteading | 4.63% | 15.29x |
| Law School Research Cluster | 0.33% | 14.95x |
| Reproductive Health | 1.69% | 14.23x |
Composition Percentage:
The overlap percentage between the Animal Rights Researchers audience and the Content Affinity attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
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DEMOGRAPHICS
The Animal Rights Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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