Dstillery Audiences

ANIMAL RIGHTS RESEARCHERS

Audience Size: 4.4 Million Devices

Explore the Animal Rights Researchers Audience

Below you'll find more information about the Animal Rights Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Animal Rights Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Animal Rights Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Animal Rights Researchers audience is Puppy and Dog Adopters.

Interest Composition Index
Puppy and Dog Adopters 56.83% 34.09x
Dog Breed Researchers 53.07% 33.01x
Pet Health and Nutrition Researchers 54.57% 32.63x
Pet Lovers 51.09% 31.15x
Pet Owners 49.53% 28.90x
Dog Lovers 51.76% 28.55x
Animal Humane Society Helpers 49.97% 27.41x
Foot Pain Sufferers 41.52% 27.25x
Legal Help Seekers 50.85% 27.09x
Pet Medication Shoppers 51.77% 26.98x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Interest attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Animal Rights Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Animal Rights Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.33% 1.35x
Dressbarn 0.03% 1.19x
REI 0.01% 1.10x
Buckle 0.04% 1.07x
Talbots 0.02% 1.00x
Jos A. Bank Clothiers 0.03% 0.98x
Old Navy 0.06% 0.97x
Lane Bryant 0.03% 0.94x
Mens Wearhouse 0.05% 0.92x
Aeropostale 0.04% 0.91x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Location attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Animal Rights Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Animal Rights Researchers audience is whole-dog-journal.com.

Website Composition Index
whole-dog-journal.com 4.26% 37.24x
animallaw.info 4.50% 37.14x
petful.com 1.91% 36.54x
certapet.com 1.46% 35.27x
aspcapro.org 1.98% 32.93x
petplace.com 5.65% 32.62x
backyardherds.com 1.01% 31.53x
m.topix.com 2.31% 31.53x
avma.org 2.37% 30.81x
pethealthnetwork.com 9.88% 29.80x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Web attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Animal Rights Researchers audience is Pet Supplies.

Content Affinity Composition Index
Pet Supplies 6.60% 20.75x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 18.38x
Pet Forums 3.79% 18.08x
Rural Living 0.08% 16.55x
Bird Watching 1.05% 16.54x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.09% 15.86x
Exotic Pets 4.76% 15.62x
Homesteading 4.63% 15.29x
Law School Research Cluster 0.33% 14.95x
Reproductive Health 1.69% 14.23x
Composition Percentage: The overlap percentage between the Animal Rights Researchers audience and the Content Affinity attribute.
Index: A comparison of the Animal Rights Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Animal Rights Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female