Dstillery Audiences

ANIME FANS

Audience Size: 3.1 Million Devices

Explore the Anime Fans Audience

Below you'll find more information about the Anime Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Anime Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Anime Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime Fans audience is Video Gamers.

Interest Composition Index
Video Gamers 48.78% 38.71x
Video and Computer Gaming Enthusiasts 50.24% 37.57x
eSports Enthusiasts 54.10% 35.98x
Gamers 54.77% 33.86x
PokemonGo Fans 55.16% 32.51x
Nintendo Enthusiasts 51.34% 31.30x
Movie and Game Review Readers 34.18% 31.28x
Virtual Reality Enthusiasts 45.74% 31.00x
Diablo Video Game Fans 45.67% 29.45x
Xbox Enthusiasts 48.14% 29.24x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Interest attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime Fans audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.86x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Location attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime Fans audience is myanimelist.net.

Website Composition Index
myanimelist.net 8.35% 47.56x
anime-planet.com 2.51% 46.99x
leagueoflegends.com 1.03% 46.06x
dndbeyond.com 2.56% 45.82x
kh13.com 1.00% 42.58x
powerpyx.com 1.99% 42.47x
shacknews.com 1.78% 42.29x
gamecrate.com 2.02% 42.24x
animecharactersdatabase.com 1.26% 41.64x
animenewsnetwork.com 14.71% 40.79x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Web attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime Fans audience is Anime.

Content Affinity Composition Index
Anime 9.06% 32.60x
Roleplay & Fantasy Games 0.28% 28.95x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.16% 26.33x
Phone & Computer Game Downloaders 0.20% 24.21x
Studio & Franchise Video Game Players 4.17% 23.42x
Hipster Clothing 0.05% 20.58x
Magic & Games 8.16% 17.62x
PC Gamers 26.32% 17.01x
London Tourism & Events 0.07% 16.33x
K-Pop 3.12% 16.32x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Content Affinity attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male