Dstillery Audiences

ANIME FANS

Audience Size: 2.8 Million Devices

Explore the Anime Fans Audience

Below you'll find more information about the Anime Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Anime Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Anime Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime Fans audience is Video Gamers.

Interest Composition Index
Video Gamers 48.23% 38.31x
Video and Computer Gaming Enthusiasts 50.54% 36.61x
eSports Enthusiasts 53.52% 34.77x
Gamers 55.13% 34.35x
PokemonGo Fans 57.35% 33.25x
Nintendo Enthusiasts 52.60% 31.59x
Movie and Game Review Readers 33.53% 31.02x
Virtual Reality Enthusiasts 46.61% 29.99x
Diablo Video Game Fans 49.98% 29.55x
Meme Users 45.15% 29.13x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Interest attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime Fans audience is Hollister.

Location Composition Index
Hollister 0.02% 1.72x
Zumiez 0.02% 1.57x
Aeropostale 0.03% 1.52x
Lane Bryant 0.03% 1.50x
Victoria's Secret 0.05% 1.49x
Forever 21 0.02% 1.47x
Journeys 0.04% 1.44x
Express 0.03% 1.41x
LOFT 0.03% 1.40x
H&M 0.02% 1.36x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Location attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime Fans audience is animecharactersdatabase.com.

Website Composition Index
animecharactersdatabase.com 1.24% 53.42x
rpgamer.com 1.03% 52.45x
dndbeyond.com 1.24% 49.49x
kh13.com 1.14% 48.80x
myanimelist.net 7.30% 48.56x
animenewsnetwork.com 20.54% 47.02x
kiranico.com 1.31% 46.97x
destinygamewiki.com 1.20% 46.15x
funimation.com 1.62% 44.92x
serenesforest.net 1.89% 44.66x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Web attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime Fans audience is Anime.

Content Affinity Composition Index
Anime 6.72% 31.23x
Roleplay & Fantasy Games 0.12% 24.66x
Studio & Franchise Video Game Players 4.05% 21.79x
PC Gamers 21.05% 20.75x
Phone & Computer Game Downloaders 0.04% 18.54x
K-Pop 1.96% 17.95x
Magic & Games 10.01% 16.84x
Casual & Nintendo Gamers 51.00% 16.33x
Fantasy Name Generators 6.23% 16.11x
Collectibles - Toys & Collectibles 12.49% 14.46x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Content Affinity attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male