Dstillery Audiences

ANIME FANS

Audience Size: 2.7 Million Devices

Explore the Anime Fans Audience

Below you'll find more information about the Anime Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Anime Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Anime Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime Fans audience is eSports Enthusiasts.

Interest Composition Index
eSports Enthusiasts 53.70% 44.59x
Video and Computer Gaming Enthusiasts 53.93% 42.28x
Video Gamers 56.21% 41.62x
Gamers 58.27% 40.40x
PokemonGo Fans 57.69% 40.16x
Minecraft Video Game Fans 52.43% 38.64x
Nintendo Enthusiasts 52.53% 37.65x
Movie and Game Review Readers 43.54% 37.55x
Hearthstone Video Game Fans 47.67% 36.87x
Diablo Video Game Fans 47.37% 36.80x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Interest attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime Fans audience is Supreme.

Location Composition Index
Supreme 0.02% 1.65x
Topshop 0.03% 1.46x
Mens Wearhouse 0.65% 1.28x
Uniqlo 0.03% 1.25x
Buckle 0.29% 1.21x
Bonobos 0.10% 1.20x
American Apparel 0.05% 1.18x
Zara 0.04% 1.17x
Hugo Boss 0.04% 1.16x
H&M 0.09% 1.14x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Location attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime Fans audience is zerochan.net.

Website Composition Index
zerochan.net 1.69% 102.48x
mangahelpers.com 1.05% 94.26x
anime-expo.org 1.30% 93.78x
nisamerica.com 1.06% 93.06x
watchcartoononline.com 2.88% 89.23x
mangapanda.com 1.02% 88.52x
animenewsnetwork.com 10.05% 83.38x
anime-planet.com 3.15% 80.69x
manganelo.com 1.42% 80.58x
myanimelist.net 3.00% 78.78x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Web attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime Fans audience is Anime.

Content Affinity Composition Index
Anime 17.31% 33.33x
Roleplay & Fantasy Games 1.78% 30.80x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.74% 28.30x
Parenting & Nutrition 0.10% 25.44x
PC Gamers 30.41% 24.72x
Studio & Franchise Video Game Players 12.31% 24.66x
Drawing & Animation 0.35% 23.00x
Content Streamers & Downloaders 0.13% 21.13x
Magic & Games 7.24% 19.91x
Fantasy Name Generators 13.50% 19.42x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Content Affinity attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male