Dstillery Audiences

ANIME FANS

Audience Size: 4.6 Million Devices

Explore the Anime Fans Audience

Below you'll find more information about the Anime Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Anime Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Anime Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime Fans audience is Video Gamers.

Interest Composition Index
Video Gamers 51.40% 34.26x
Video and Computer Gaming Enthusiasts 51.69% 34.16x
eSports Enthusiasts 56.37% 33.18x
Gamers 56.17% 32.35x
PokemonGo Fans 55.88% 31.89x
Nintendo Enthusiasts 52.83% 29.38x
Minecraft Video Game Fans 50.74% 29.35x
Xbox Enthusiasts 51.90% 28.21x
Hearthstone Video Game Fans 48.77% 28.11x
Movie and Game Review Readers 39.43% 27.84x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Interest attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime Fans audience is Buckle.

Location Composition Index
Buckle 0.01% 1.77x
Zumiez 0.01% 1.73x
Journeys 0.02% 1.56x
The Childrens Place 0.02% 1.55x
American Eagle Outfitters 0.01% 1.35x
Victoria's Secret 0.02% 1.34x
Express 0.01% 1.34x
Old Navy 0.02% 1.33x
Carhartt 0.12% 0.97x
Mens Wearhouse 0.02% 0.97x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Location attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime Fans audience is mangarock.com.

Website Composition Index
mangarock.com 1.95% 49.23x
gonintendo.com 1.97% 46.14x
anime-planet.com 5.89% 45.16x
animecharactersdatabase.com 1.09% 40.99x
bulbagarden.net 1.25% 39.92x
kh13.com 1.13% 39.85x
animenewsnetwork.com 14.84% 39.26x
novelupdates.com 2.91% 38.99x
myanimelist.net 13.38% 38.58x
toucharcade.com 1.35% 38.50x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Web attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime Fans audience is Anime.

Content Affinity Composition Index
Anime 15.83% 31.42x
Roleplay & Fantasy Games 0.96% 27.82x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.85% 26.89x
Drawing & Animation 0.13% 24.83x
Studio & Franchise Video Game Players 7.43% 22.96x
PC Gamers 27.03% 20.07x
Magic & Games 6.15% 19.14x
Fantasy Name Generators 11.15% 17.96x
Phone & Computer Game Downloaders 1.48% 16.99x
Collectibles - Toys & Collectibles 19.51% 16.20x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Content Affinity attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male