Dstillery Audiences

ANIME FANS

Audience Size: 3.1 Million Devices

Explore the Anime Fans Audience

Below you'll find more information about the Anime Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Anime Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Anime Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime Fans audience is Video Gamers.

Interest Composition Index
Video Gamers 48.10% 41.43x
Video and Computer Gaming Enthusiasts 49.11% 40.67x
Gamers 52.02% 39.07x
eSports Enthusiasts 53.16% 38.24x
PokemonGo Fans 52.47% 36.67x
Nintendo Enthusiasts 49.62% 35.23x
Movie and Game Review Readers 36.06% 34.42x
Virtual Reality Enthusiasts 46.63% 33.02x
Meme Users 44.29% 32.45x
Streaming Video Fans 32.36% 30.34x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Interest attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime Fans audience is Buckle.

Location Composition Index
Buckle 0.01% 1.19x
American Eagle Outfitters 0.01% 1.12x
Journeys 0.02% 1.09x
Victoria's Secret 0.02% 1.03x
Old Navy 0.01% 1.03x
Carhartt 0.09% 0.88x
The Childrens Place 0.01% 0.86x
Maurices 0.01% 0.83x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Location attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime Fans audience is dndbeyond.com.

Website Composition Index
dndbeyond.com 3.13% 52.23x
square-enix-games.com 1.16% 51.94x
leagueoflegends.com 1.34% 51.12x
myanimelist.net 10.34% 49.37x
anime-planet.com 2.56% 49.13x
powerpyx.com 2.81% 47.57x
shacknews.com 2.60% 47.09x
gamecrate.com 2.62% 47.01x
animenewsnetwork.com 12.93% 45.88x
magicspoiler.com 1.30% 44.93x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Web attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime Fans audience is Anime.

Content Affinity Composition Index
Anime 9.29% 32.17x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.25% 29.24x
Roleplay & Fantasy Games 0.36% 29.18x
Studio & Franchise Video Game Players 4.79% 24.43x
Phone & Computer Game Downloaders 0.38% 22.79x
Magic & Games 6.89% 19.01x
PC Gamers 23.92% 18.87x
Hipster Clothing 0.08% 18.54x
Collectibles - Toys & Collectibles 14.97% 17.70x
Fantasy Name Generators 7.16% 17.56x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Content Affinity attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male