Dstillery Audiences

ANIME FANS

Audience Size: 4.8 Million Devices

Explore the Anime Fans Audience

Below you'll find more information about the Anime Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Anime Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Anime Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime Fans audience is Video Gamers.

Interest Composition Index
Video Gamers 53.15% 38.60x
Video and Computer Gaming Enthusiasts 50.43% 38.43x
eSports Enthusiasts 54.54% 37.66x
Gamers 55.77% 36.86x
PokemonGo Fans 55.71% 35.81x
Nintendo Enthusiasts 51.30% 33.95x
Movie and Game Review Readers 40.93% 32.38x
Meme Users 49.48% 32.27x
Minecraft Video Game Fans 53.57% 32.10x
Hearthstone Video Game Fans 49.35% 32.02x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Interest attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime Fans audience is Ann Taylor.

Location Composition Index
Ann Taylor 0.02% 1.62x
Zara 0.03% 1.60x
Uniqlo 0.02% 1.53x
Urban Outfitters 0.04% 1.50x
Bonobos 0.01% 1.49x
The North Face 0.02% 1.47x
Zumiez 0.07% 1.44x
REI 0.01% 1.41x
Michael Kors 0.04% 1.40x
American Apparel 0.03% 1.38x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Location attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime Fans audience is mangarock.com.

Website Composition Index
mangarock.com 3.07% 56.09x
gonintendo.com 2.86% 53.31x
anime-planet.com 4.94% 51.18x
animenewsnetwork.com 10.43% 48.96x
myanimelist.net 9.92% 47.30x
blizzard.com 1.03% 46.94x
hardcoregamer.com 1.97% 46.80x
novelupdates.com 2.82% 46.60x
gematsu.com 6.69% 46.17x
pokemoncenter.com 1.24% 45.84x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Web attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime Fans audience is Anime.

Content Affinity Composition Index
Anime 14.73% 27.38x
Roleplay & Fantasy Games 1.04% 26.90x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.19% 23.00x
Studio & Franchise Video Game Players 7.92% 22.96x
PC Gamers 23.93% 21.10x
Parenting & Nutrition 0.04% 20.42x
Content Streamers & Downloaders 0.06% 19.71x
Drawing & Animation 0.20% 18.19x
Magic & Games 5.73% 18.07x
Fantasy Name Generators 10.50% 17.10x
Composition Percentage: The overlap percentage between the Anime Fans audience and the Content Affinity attribute.
Index: A comparison of the Anime Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male