Explore the Antiquing Enthusiasts Audience
Below you'll find more information about the Antiquing Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Antiquing Enthusiasts audience.
INTERESTS
The Antiquing Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Antiquing Enthusiasts audience is Home Exterior Design Enthusiasts.
| Interest | Composition | Index |
| Home Exterior Design Enthusiasts | 39.42% | 29.66x |
| Country Home Decorators | 42.40% | 29.28x |
| Bird Watching Enthusiasts | 38.61% | 26.31x |
| Family Tree Enthusiasts | 36.54% | 26.24x |
| Heart Surgery Researchers | 34.31% | 25.20x |
| Retired Health Insurance Researchers | 32.82% | 24.81x |
| Lawn and Home Pest Control Researchers | 38.17% | 24.54x |
| Lawn & Garden Enthusiasts | 35.85% | 23.92x |
| Retired Budget Healthcare Shoppers | 32.97% | 23.34x |
| Hardware Shoppers | 28.65% | 23.23x |
Composition Percentage:
The overlap percentage between the Antiquing Enthusiasts audience and the Interest attribute.
Index: A comparison of the Antiquing Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Antiquing Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Antiquing Enthusiasts audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.23% | 1.45x |
| Maurices | 0.02% | 1.33x |
| Chicos | 0.01% | 1.16x |
| Old Navy | 0.01% | 1.09x |
| Victoria's Secret | 0.01% | 1.08x |
| Mens Wearhouse | 0.01% | 0.97x |
Composition Percentage:
The overlap percentage between the Antiquing Enthusiasts audience and the Location attribute.
Index: A comparison of the Antiquing Enthusiasts audience to the internet population.
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WEBSITES
The Antiquing Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Antiquing Enthusiasts audience is kovels.com.
| Website | Composition | Index |
| kovels.com | 3.92% | 59.09x |
| skinnerinc.com | 1.35% | 51.76x |
| antiquetrader.com | 1.77% | 47.73x |
| laurelleaffarm.com | 1.06% | 43.60x |
| holidays.net | 1.16% | 42.68x |
| icollector.com | 1.90% | 41.69x |
| cointrackers.com | 1.32% | 37.43x |
| collectorsweekly.com | 10.58% | 36.09x |
| lehmans.com | 2.26% | 32.53x |
| woodworkersjournal.com | 1.27% | 32.26x |
Composition Percentage:
The overlap percentage between the Antiquing Enthusiasts audience and the Web attribute.
Index: A comparison of the Antiquing Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Antiquing Enthusiasts audience is Antiques & Auctions.
| Content Affinity | Composition | Index |
| Antiques & Auctions | 11.89% | 26.55x |
| Rural Living | 0.04% | 23.36x |
| Collectibles - Coins & Sports Cards | 3.37% | 21.50x |
| Home Office Products | 0.12% | 20.47x |
| Holiday Gifts | 0.43% | 19.90x |
| Home Decoration - Crafts & Kids | 0.94% | 19.77x |
| Discount Shopping | 0.52% | 19.24x |
| Bird Watching | 0.75% | 19.02x |
| Home Improvement Contractor | 0.08% | 17.92x |
| Ancestry & Memorial Researchers | 2.86% | 17.85x |
Composition Percentage:
The overlap percentage between the Antiquing Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Antiquing Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Antiquing Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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