Dstillery Audiences

APARTMENT FURNITURE SHOPPERS

Audience Size: 4.9 Million Devices

Explore the Apartment Furniture Shoppers Audience

Below you'll find more information about the Apartment Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Apartment Furniture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Apartment Furniture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apartment Furniture Shoppers audience is Online Home Decor Shoppers.

Interest Composition Index
Online Home Decor Shoppers 74.66% 46.58x
Home Decor Shoppers 66.97% 38.22x
Home Remodelers 55.17% 37.58x
Home Custom Bedroom Decorators 55.78% 37.32x
Custom Home Lighting Shoppers 55.75% 37.32x
Bargain Shopping Researchers 54.55% 37.07x
Country Home Decorators 54.74% 35.70x
Home and Garden TV Fans 51.80% 35.41x
Budget Grocery Shoppers 52.64% 34.40x
Home DIY Enthusiasts 52.87% 34.13x
Composition Percentage: The overlap percentage between the Apartment Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apartment Furniture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apartment Furniture Shoppers audience is Madewell.

Location Composition Index
Madewell 0.03% 1.46x
Patagonia 0.01% 1.41x
Bonobos 0.01% 1.35x
Lululemon 0.04% 1.32x
Ann Taylor 0.02% 1.27x
Brooks Brothers 0.03% 1.26x
Talbots 0.03% 1.26x
REI 0.01% 1.21x
Ralph Lauren 0.02% 1.21x
American Apparel 0.02% 1.19x
Composition Percentage: The overlap percentage between the Apartment Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apartment Furniture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apartment Furniture Shoppers audience is jossandmain.com.

Website Composition Index
jossandmain.com 8.94% 41.59x
kirklands.com 3.80% 32.76x
collectionsetc.com 1.48% 32.50x
ruggable.com 1.64% 31.57x
theharperhouse.com 1.15% 31.40x
rhbabyandchild.com 1.26% 31.28x
toysrus.com 2.33% 31.25x
freshome.com 2.77% 30.34x
rugstudio.com 1.04% 30.18x
efaucets.com 1.29% 29.63x
Composition Percentage: The overlap percentage between the Apartment Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apartment Furniture Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 2.38% 24.47x
Home Office Products 0.35% 23.71x
Furniture & Home Improvement 13.46% 23.61x
DIY Decoration & Furniture 4.41% 21.70x
Shopping Catalogs 2.44% 19.36x
Discount Shopping 2.55% 19.33x
Holiday Gifts 0.88% 19.21x
Home Remodeling 7.83% 19.11x
Home Décor, Furniture, & Decorating 0.01% 18.89x
Home Remodeling 2.82% 18.21x
Composition Percentage: The overlap percentage between the Apartment Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apartment Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female