Explore the Apartment Furniture Shoppers Audience
Below you'll find more information about the Apartment Furniture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Apartment Furniture Shoppers audience.
INTERESTS
The Apartment Furniture Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Apartment Furniture Shoppers audience is Online Home Decor Shoppers.
| Interest | Composition | Index |
| Online Home Decor Shoppers | 76.32% | 59.49x |
| Home Decor Shoppers | 65.88% | 52.12x |
| Home Custom Bedroom Decorators | 53.17% | 49.93x |
| Custom Home Lighting Shoppers | 53.16% | 49.85x |
| Home Remodelers | 55.13% | 47.88x |
| Bargain Shopping Researchers | 52.11% | 47.12x |
| Home Interior Design Enthusiasts | 55.98% | 45.60x |
| Country Home Decorators | 55.26% | 45.38x |
| Home DIY Enthusiasts | 53.35% | 44.85x |
| Hardware Shoppers | 49.97% | 43.94x |
Composition Percentage:
The overlap percentage between the Apartment Furniture Shoppers audience and the Interest attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
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APPAREL RETAILERS
The Apartment Furniture Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Apartment Furniture Shoppers audience is Bonobos.
| Location | Composition | Index |
| Bonobos | 0.03% | 1.63x |
| Madewell | 0.02% | 1.57x |
| White House Black Market | 0.11% | 1.48x |
| Belk | 0.01% | 1.39x |
| Kate Spade | 0.03% | 1.38x |
| Jos A. Bank Clothiers | 0.08% | 1.32x |
| REI | 0.01% | 1.29x |
| Johnston and Murphy | 0.17% | 1.29x |
| Chicos | 0.05% | 1.28x |
| Brooks Brothers | 0.03% | 1.25x |
Composition Percentage:
The overlap percentage between the Apartment Furniture Shoppers audience and the Location attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
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WEBSITES
The Apartment Furniture Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Apartment Furniture Shoppers audience is jossandmain.com.
| Website | Composition | Index |
| jossandmain.com | 14.25% | 53.75x |
| magnoliahomefurniture.com | 1.50% | 49.46x |
| rhmodern.com | 1.26% | 48.65x |
| greatbigcanvas.com | 1.04% | 48.11x |
| rhteen.com | 1.17% | 47.75x |
| theharperhouse.com | 1.59% | 46.57x |
| hellolovelystudio.com | 1.09% | 44.70x |
| cityfarmhouse.com | 1.20% | 44.58x |
| katespade.com | 1.53% | 43.93x |
| arhaus.com | 1.75% | 43.52x |
Composition Percentage:
The overlap percentage between the Apartment Furniture Shoppers audience and the Web attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Apartment Furniture Shoppers audience is Home Decoration - Crafts & Kids.
| Content Affinity | Composition | Index |
| Home Decoration - Crafts & Kids | 2.84% | 28.42x |
| Home Office Products | 0.47% | 26.89x |
| Furniture & Home Improvement | 16.60% | 26.54x |
| DIY Decoration & Furniture | 4.97% | 26.47x |
| Home Décor, Furniture, & Decorating | 0.03% | 25.85x |
| Holiday Gifts | 0.96% | 23.87x |
| Shopping Catalogs | 2.87% | 23.04x |
| Home Remodeling | 9.46% | 21.49x |
| Discount Shopping | 3.32% | 21.42x |
| Custom Gifts | 3.80% | 21.38x |
Composition Percentage:
The overlap percentage between the Apartment Furniture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Apartment Furniture Shoppers audience to the internet population.
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DEMOGRAPHICS
The Apartment Furniture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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