Dstillery Audiences

APPLE FANS

Audience Size: 3.9 Million Devices

Explore the Apple Fans Audience

Below you'll find more information about the Apple Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Apple Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Apple Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple Fans audience is Camera Review Readers.

Interest Composition Index
Camera Review Readers 56.44% 40.46x
IT Decision Makers 57.19% 38.36x
Mobile Phone Comparison Shoppers 56.30% 36.47x
Tech News Enthusiasts 50.14% 36.31x
High End TV Shoppers 54.59% 36.22x
iPhone Users 53.61% 35.77x
Laptop Researchers 49.40% 35.03x
HDTV Researchers 64.59% 34.83x
Techies 48.29% 34.63x
Android Fans 51.18% 34.01x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Interest attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple Fans audience is REI.

Location Composition Index
REI 0.01% 1.90x
Bonobos 0.01% 1.89x
Zara 0.02% 1.71x
Madewell 0.02% 1.71x
Uniqlo 0.01% 1.68x
Urban Outfitters 0.03% 1.60x
American Apparel 0.02% 1.52x
Brooks Brothers 0.02% 1.49x
Coach 0.03% 1.48x
Hugo Boss 0.02% 1.45x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Location attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apple Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apple Fans audience is redsharknews.com.

Website Composition Index
redsharknews.com 1.35% 42.65x
osxdaily.com 2.29% 39.62x
itprotoday.com 1.12% 39.30x
fudzilla.com 1.44% 38.20x
pocketnow.com 2.29% 37.41x
hothardware.com 3.00% 36.82x
uploadvr.com 1.74% 35.87x
aboutchromebooks.com 1.12% 35.19x
appleinsider.com 1.60% 34.76x
theinquirer.net 4.36% 33.81x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Web attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple Fans audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.07% 21.07x
Apple Blogs & Hacks 32.37% 20.56x
Robotics 1.15% 19.76x
Technology News 33.32% 19.24x
Bags & Luggage 2.52% 18.79x
Content Streamers & Downloaders 0.03% 18.60x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.25% 18.38x
Men's Dress Shirt Shopping 0.85% 17.82x
Drawing & Animation 0.13% 17.64x
Film Production 1.72% 17.62x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Content Affinity attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male