Dstillery Audiences

APPLE FANS

Audience Size: 5.2 Million Devices

Explore the Apple Fans Audience

Below you'll find more information about the Apple Fans audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Apple Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Apple Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple Fans audience is Camera Review Readers.

Interest Composition Index
Camera Review Readers 56.41% 34.95x
Mobile Phone Comparison Shoppers 52.84% 33.23x
IT Decision Makers 57.39% 33.15x
High End TV Shoppers 52.55% 32.41x
Tech News Enthusiasts 49.79% 31.64x
iPhone Users 53.08% 31.47x
Android Fans 47.43% 31.45x
Techies 45.91% 31.18x
HDTV Researchers 63.32% 30.77x
Laptop Researchers 50.62% 30.44x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Interest attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple Fans audience is Bonobos.

Location Composition Index
Bonobos 0.02% 1.87x
Patagonia 0.01% 1.75x
Uniqlo 0.02% 1.70x
REI 0.02% 1.69x
American Apparel 0.04% 1.65x
Columbia 0.01% 1.62x
Urban Outfitters 0.05% 1.57x
Armani 0.03% 1.51x
Zara 0.03% 1.50x
Ralph Lauren 0.02% 1.47x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Location attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apple Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apple Fans audience is redsharknews.com.

Website Composition Index
redsharknews.com 1.20% 33.80x
itprotoday.com 1.03% 32.44x
pocketnow.com 2.14% 31.71x
fudzilla.com 1.28% 31.19x
uploadvr.com 1.66% 30.27x
appleinsider.com 1.27% 30.18x
hothardware.com 2.77% 30.02x
phoronix.com 1.82% 29.28x
gonintendo.com 1.51% 28.79x
theinquirer.net 3.97% 27.75x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Web attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple Fans audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.08% 20.44x
Content Streamers & Downloaders 0.04% 17.65x
Apple Blogs & Hacks 29.67% 17.26x
Technology News 30.29% 16.97x
Robotics 1.20% 15.71x
Bags & Luggage 2.24% 15.51x
Men's Dress Shirt Shopping 0.88% 15.40x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.96% 14.91x
Watches & Jewelry 0.01% 14.69x
Build Your Own Computer Enthusiasts 25.22% 14.51x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Content Affinity attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male