Dstillery Audiences

APPLE FANS

Audience Size: 3.1 Million Devices

Explore the Apple Fans Audience

Below you'll find more information about the Apple Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Apple Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Apple Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple Fans audience is IT Decision Makers.

Interest Composition Index
IT Decision Makers 50.81% 30.84x
iPhone Users 58.12% 29.87x
Tech News Enthusiasts 43.92% 29.17x
Mobile Phone Comparison Shoppers 45.35% 28.26x
Techies 39.10% 27.94x
Laptop Researchers 52.22% 27.45x
High End TV Shoppers 49.61% 26.56x
Android Fans 41.20% 26.10x
Men's Clothing Shoppers 38.86% 23.35x
Discount Device Shoppers 40.61% 22.87x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Interest attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple Fans audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 2.22x
Everlane 0.01% 2.19x
Zara 0.06% 1.91x
LL Bean 0.01% 1.90x
Club Monaco 0.02% 1.88x
Lorna Jane 0.01% 1.84x
American Apparel 0.06% 1.83x
Ann Taylor 0.04% 1.82x
Armani 0.04% 1.82x
Uniqlo 0.03% 1.79x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Location attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apple Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apple Fans audience is appleinsider.com.

Website Composition Index
appleinsider.com 4.22% 76.65x
9to5mac.com 14.03% 70.05x
padandquill.com 1.08% 63.93x
soundandvision.com 1.15% 63.25x
tomsitpro.com 1.43% 62.46x
kinja.com 2.66% 59.04x
nerdtechy.com 1.40% 58.79x
9to5toys.com 1.17% 58.13x
igeeksblog.com 1.85% 57.97x
redsharknews.com 1.09% 56.15x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Web attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple Fans audience is Apple Blogs & Hacks.

Content Affinity Composition Index
Apple Blogs & Hacks 43.80% 20.41x
Environmentally Friendly Cars 0.17% 19.48x
Technology News 18.99% 19.04x
Bags & Luggage 3.84% 17.75x
Men's Dress Shirt Shopping 2.74% 17.06x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.17% 17.03x
Content Streamers & Downloaders 0.21% 15.94x
Writing Resources 3.90% 15.84x
High-End Audio 8.47% 15.33x
Online Media Converters 5.83% 15.26x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Content Affinity attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male