Dstillery Audiences

APPLE FANS

Audience Size: 2.5 Million Devices

Explore the Apple Fans Audience

Below you'll find more information about the Apple Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Apple Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Apple Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple Fans audience is Camera Review Readers.

Interest Composition Index
Camera Review Readers 50.27% 49.06x
IT Decision Makers 50.81% 46.40x
Mac Users 52.03% 46.13x
Mobile Phone Comparison Shoppers 52.05% 45.00x
Tech News Enthusiasts 44.19% 44.59x
Techies 44.34% 44.32x
High End TV Shoppers 50.57% 42.49x
Android Fans 45.15% 42.29x
HDTV Researchers 57.13% 41.09x
iPhone Users 47.12% 37.75x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Interest attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple Fans audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.84x
Banana Republic 0.03% 1.57x
Lululemon 0.01% 1.55x
J. Crew 0.02% 1.50x
Forever 21 0.02% 1.42x
LOFT 0.02% 1.34x
Michael Kors 0.01% 1.31x
White House Black Market 0.02% 1.30x
Victoria's Secret 0.04% 1.25x
American Eagle Outfitters 0.02% 1.24x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Location attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apple Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apple Fans audience is androidpolice.com.

Website Composition Index
androidpolice.com 2.95% 53.14x
thefpsreview.com 1.98% 45.86x
cnx-software.com 2.11% 45.83x
phoronix.com 1.99% 42.42x
betanews.com 6.04% 42.19x
geeky-gadgets.com 1.35% 39.49x
gizmochina.com 2.31% 39.18x
thurrott.com 4.75% 37.85x
cpu-monkey.com 1.32% 37.44x
geek.com 1.45% 36.90x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Web attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple Fans audience is Apple Blogs & Hacks.

Content Affinity Composition Index
Apple Blogs & Hacks 22.83% 27.07x
Professional Audio Visual 0.05% 25.74x
Online Media Converters 0.08% 24.34x
Mobile Phone Networks 0.18% 21.78x
Robotics 0.05% 20.83x
Data Centers 1.20% 20.28x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.03% 20.19x
Men's Dress Shirt Shopping 0.07% 19.91x
Mobile Industry Information 0.56% 19.77x
Technology News 37.02% 19.49x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Content Affinity attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male