Dstillery Audiences

APPLE FANS

Audience Size: 2.3 Million Devices

Explore the Apple Fans Audience

Below you'll find more information about the Apple Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Apple Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Apple Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple Fans audience is Camera Review Readers.

Interest Composition Index
Camera Review Readers 54.44% 37.65x
iPhone Users 51.78% 35.78x
IT Decision Makers 54.39% 34.97x
Laptop Researchers 48.16% 34.21x
High End TV Shoppers 51.18% 33.74x
Mobile Phone Comparison Shoppers 49.29% 33.59x
Tech News Enthusiasts 46.04% 32.41x
Android Fans 46.23% 31.17x
Techies 43.18% 30.52x
Home Networking Researchers 44.17% 27.41x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Interest attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple Fans audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.02% 2.61x
Intermix 0.03% 2.46x
Topshop 0.03% 1.95x
Supreme 0.02% 1.85x
REI 0.03% 1.69x
Everlane 0.01% 1.67x
Levi Strauss 0.03% 1.66x
Patagonia 0.03% 1.63x
Club Monaco 0.03% 1.63x
Bonobos 0.10% 1.57x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Location attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apple Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apple Fans audience is appleinsider.com.

Website Composition Index
appleinsider.com 3.09% 74.07x
soundandvision.com 1.02% 53.97x
tomsitpro.com 1.06% 53.37x
nerdtechy.com 1.13% 48.57x
thenewstack.io 1.22% 48.31x
kinja.com 2.19% 47.90x
redsharknews.com 1.61% 47.64x
ultrabookreview.com 1.04% 45.77x
themasterswitch.com 2.00% 45.70x
9to5mac.com 22.43% 45.47x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Web attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple Fans audience is Apple Blogs & Hacks.

Content Affinity Composition Index
Apple Blogs & Hacks 40.18% 19.58x
Environmentally Friendly Cars 0.19% 18.93x
Technology News 25.54% 18.52x
Data Centers 3.69% 17.39x
Electronic Cabling 1.28% 17.32x
Men's Dress Shirt Shopping 2.27% 17.19x
Bags & Luggage 3.70% 16.76x
Robotics 2.21% 16.75x
Content Streamers & Downloaders 0.16% 16.52x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.13% 16.33x
Composition Percentage: The overlap percentage between the Apple Fans audience and the Content Affinity attribute.
Index: A comparison of the Apple Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male