Dstillery Audiences

ARCHERY ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the Archery Enthusiasts Audience

Below you'll find more information about the Archery Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Archery Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Archery Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Archery Enthusiasts audience is Hunters.

Interest Composition Index
Hunters 54.14% 31.78x
Outdoors Enthusiasts 53.33% 28.18x
Gun Rights Advocates 47.20% 25.55x
Power Tools Shoppers 37.80% 23.95x
Off the Grid Living Enthusiasts 43.78% 22.99x
Jeep Vehicle Shoppers 34.91% 22.03x
Xtreme Sports Fans 40.90% 22.01x
Truck Shoppers 40.20% 21.98x
Tractor Shoppers 40.72% 21.30x
Home Brewing Enthusiasts 34.49% 21.12x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Interest attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Archery Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Archery Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.34% 1.61x
LL Bean 0.01% 1.37x
Eddie Bauer 0.01% 1.23x
Lane Bryant 0.04% 1.06x
Columbia 0.01% 1.05x
Belk 0.02% 1.03x
The North Face 0.02% 0.99x
Dressbarn 0.04% 0.96x
Express Outlets 0.00% 0.95x
Gymboree 0.03% 0.94x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Location attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Archery Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Archery Enthusiasts audience is huntersfriend.com.

Website Composition Index
huntersfriend.com 1.60% 67.10x
lancasterarchery.com 2.07% 66.95x
bowhuntingmag.com 3.89% 66.02x
bowhunter.com 3.24% 64.06x
mountain-archery.com 1.07% 63.09x
summitstands.com 1.41% 62.82x
huntingpa.com 1.58% 60.52x
knightandhale.com 1.06% 58.12x
sniperforums.com 1.24% 54.78x
archerytalk.com 11.95% 54.74x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Web attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Archery Enthusiasts audience is Hunting.

Content Affinity Composition Index
Hunting 27.37% 38.52x
Fishing 12.75% 24.62x
Gun Enthusiast - Rifles & Ammo 30.75% 21.50x
Rural Living 0.30% 20.83x
Assorted Topics #11304 (Knives, Leather, Customized Gifts, Victorian Clothing) 7.48% 20.29x
Survival Guides 0.81% 19.86x
Airsoft & Paintball Equipment 1.26% 19.06x
Police Gear 7.64% 18.50x
Gun Enthusiast - Hunting & Self Defense 34.42% 17.05x
Texas Off-Roading 0.20% 17.02x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Archery Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male