Dstillery Audiences

ARCHERY ENTHUSIASTS

Audience Size: 3.9 Million Devices

Explore the Archery Enthusiasts Audience

Below you'll find more information about the Archery Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Archery Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Archery Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Archery Enthusiasts audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 57.58% 37.16x
Off the Grid Living Enthusiasts 46.33% 30.76x
Hunters 50.62% 30.28x
Outdoors Enthusiasts 50.24% 29.88x
Power Tools Shoppers 42.57% 28.74x
Xtreme Sports Fans 43.56% 27.92x
Home Brewing Enthusiasts 41.72% 27.49x
Product Manuals Researchers 39.47% 27.49x
Truck Shoppers 46.02% 27.34x
Jeep Vehicle Shoppers 43.13% 26.92x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Interest attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Archery Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Archery Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.35% 1.69x
Buckle 0.03% 1.19x
Eddie Bauer 0.01% 1.16x
Dressbarn 0.02% 1.11x
Lane Bryant 0.02% 1.03x
Talbots 0.02% 1.02x
Zumiez 0.03% 1.01x
Jos A. Bank Clothiers 0.02% 0.94x
Chicos 0.03% 0.93x
Journeys 0.04% 0.88x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Location attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Archery Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Archery Enthusiasts audience is bowhuntingmag.com.

Website Composition Index
bowhuntingmag.com 1.94% 62.60x
lancasterarchery.com 2.71% 62.13x
bowhunter.com 1.29% 61.45x
vortexoptics.com 1.87% 56.11x
huntingpa.com 1.40% 55.19x
kentuckyhunting.net 1.72% 53.38x
petersenshunting.com 2.67% 50.84x
backcountrychronicles.com 1.01% 50.48x
africahunting.com 1.18% 48.28x
northamericanwhitetail.com 2.06% 48.23x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Web attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Archery Enthusiasts audience is Hunting.

Content Affinity Composition Index
Hunting 20.22% 33.26x
Rural Living 0.09% 28.70x
Fishing 8.57% 27.56x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 4.10% 23.35x
Texas Off-Roading 0.14% 22.64x
Gun Enthusiast - Rifles & Ammo 17.67% 22.41x
Trucking 9.80% 20.42x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 20.33x
Survival Guides 0.28% 20.05x
Recreational Motor Sport Enthusiasts 3.22% 19.82x
Composition Percentage: The overlap percentage between the Archery Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Archery Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Archery Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male