Explore the Architects Audience
Below you'll find more information about the Architects audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Architects audience.
INTERESTS
The Architects audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Architects audience is Commercial Architects and Designers.
| Interest | Composition | Index |
| Commercial Architects and Designers | 7.08% | 10.01x |
| Moving Services Shoppers | 3.36% | 9.83x |
| Kitchen and Bath Professionals | 7.37% | 9.09x |
| Self Storage Shoppers | 9.15% | 8.78x |
| Home Buyers | 5.58% | 8.74x |
| Discount Flight Searchers | 8.76% | 8.49x |
| Affordable Hotel Bookers | 8.17% | 8.41x |
| Flight and Hotel Shoppers | 8.41% | 8.35x |
| Real Estate Decision Makers | 7.57% | 8.31x |
| Post COVID-19 Restaurant Reopening Researchers | 10.58% | 8.30x |
Composition Percentage:
The overlap percentage between the Architects audience and the Interest attribute.
Index: A comparison of the Architects audience to the internet population.
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APPAREL RETAILERS
The Architects audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Architects audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.01% | 1.12x |
| Maurices | 0.02% | 1.03x |
Composition Percentage:
The overlap percentage between the Architects audience and the Location attribute.
Index: A comparison of the Architects audience to the internet population.
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WEBSITES
The Architects audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Architects audience is archdaily.com.
| Website | Composition | Index |
| archdaily.com | 1.57% | 15.43x |
| dwell.com | 2.14% | 12.69x |
| eltiempo.com | 1.10% | 12.06x |
| caranddriver.com | 4.82% | 11.68x |
| infobae.com | 1.62% | 10.17x |
| houseplans.com | 1.05% | 10.09x |
| eluniverso.com | 1.81% | 9.45x |
| lavanguardia.com | 1.02% | 9.18x |
| ny.gov | 2.02% | 9.16x |
| lensa.com | 1.53% | 8.98x |
Composition Percentage:
The overlap percentage between the Architects audience and the Web attribute.
Index: A comparison of the Architects audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Architects audience is Mobile Industry Information.
| Content Affinity | Composition | Index |
| Mobile Industry Information | 0.19% | 11.13x |
| South Carolina Travel | 0.03% | 10.99x |
| Design Software | 0.77% | 10.33x |
| Credit Unions & Consumer Protection | 0.01% | 8.45x |
| Home Remodeling | 0.04% | 8.21x |
| Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) | 0.02% | 8.11x |
| Spanish Lifestyle & Health | 0.18% | 7.87x |
| Central & South American News | 0.37% | 6.86x |
| Real Estate Cluster | 0.08% | 6.69x |
| Peru Media | 0.64% | 6.57x |
Composition Percentage:
The overlap percentage between the Architects audience and the Content Affinity attribute.
Index: A comparison of the Architects audience to the internet population.
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DEMOGRAPHICS
The Architects audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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