Dstillery Audiences

ARCHITECTS

Audience Size: 4.3 Million Devices

Explore the Architects Audience

Below you'll find more information about the Architects audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Architects audience.

Dstillery Crafted Audiences

INTERESTS

The Architects audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Architects audience is Commercial Architects and Designers.

Interest Composition Index
Commercial Architects and Designers 27.64% 14.60x
Online Calculator Users 25.22% 12.56x
Kitchen and Bath Professionals 21.69% 12.50x
Home Buyers 23.69% 12.44x
Self Storage Shoppers 25.38% 12.34x
Promotional Products Purchasers 24.09% 12.22x
Budget Small Business Researchers 27.13% 12.18x
Vacation Planners 22.68% 11.89x
Flight and Hotel Shoppers 23.95% 11.88x
Kitchen Appliance Shoppers 19.74% 11.84x
Composition Percentage: The overlap percentage between the Architects audience and the Interest attribute.
Index: A comparison of the Architects audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Architects audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Architects audience is REI.

Location Composition Index
REI 0.02% 1.68x
Patagonia 0.01% 1.65x
American Apparel 0.03% 1.63x
Lululemon 0.05% 1.59x
Madewell 0.03% 1.59x
Armani 0.03% 1.56x
Club Monaco 0.01% 1.48x
Bonobos 0.01% 1.48x
Urban Outfitters 0.04% 1.47x
Zara 0.03% 1.45x
Composition Percentage: The overlap percentage between the Architects audience and the Location attribute.
Index: A comparison of the Architects audience to the internet population.
Dstillery Web Insights

WEBSITES

The Architects audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Architects audience is ncarb.org.

Website Composition Index
ncarb.org 1.03% 51.99x
architecturalrecord.com 1.41% 42.79x
archinect.com 4.32% 34.19x
bbb.org 1.31% 24.76x
iccsafe.org 1.26% 22.30x
daltile.com 1.17% 19.30x
hyatt.com 1.71% 19.17x
armstrongceilings.com 1.55% 17.77x
enr.com 1.82% 17.33x
enterprise.com 1.44% 16.87x
Composition Percentage: The overlap percentage between the Architects audience and the Web attribute.
Index: A comparison of the Architects audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Architects audience is Assorted Topics (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 16.43x
Design Software 5.42% 15.94x
ISPs & Local Services 0.02% 14.43x
Office Furniture Design 0.55% 13.20x
Assorted Topics (Cooking, Games, Viral Media) 0.07% 13.08x
Real Estate Cluster 1.24% 12.66x
Community Planning & Transportation 0.83% 11.85x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.17% 11.47x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.23% 11.37x
Home Remodeling 1.55% 10.01x
Composition Percentage: The overlap percentage between the Architects audience and the Content Affinity attribute.
Index: A comparison of the Architects audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Architects audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male