Explore the Arizona Trip Planners Audience
Below you'll find more information about the Arizona Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Arizona Trip Planners audience.
INTERESTS
The Arizona Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Arizona Trip Planners audience is Phoenix Trip Planners.
| Interest | Composition | Index |
| Phoenix Trip Planners | 24.79% | 14.60x |
| Arizona Wildcats Fans | 16.81% | 11.36x |
| Non-Profit Volunteers | 20.11% | 10.43x |
| San Diego Trip Planners | 19.83% | 10.34x |
| San Diego Activities Researchers | 16.87% | 9.67x |
| Travel Researchers | 17.69% | 9.66x |
| California Trip Planners | 19.25% | 9.56x |
| Ride Share Drivers | 17.34% | 9.49x |
| PBS Enthusiasts | 17.23% | 9.47x |
| Thrift Store Shoppers | 17.61% | 9.43x |
Composition Percentage:
The overlap percentage between the Arizona Trip Planners audience and the Interest attribute.
Index: A comparison of the Arizona Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Arizona Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Arizona Trip Planners audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.39x |
| Coach | 0.05% | 1.39x |
| REI | 0.01% | 1.37x |
| Free People | 0.03% | 1.35x |
| Zara | 0.03% | 1.35x |
| Tommy Bahama | 0.02% | 1.33x |
| Bonobos | 0.01% | 1.33x |
| Forever 21 | 0.05% | 1.31x |
| Ann Taylor | 0.02% | 1.30x |
| Ralph Lauren | 0.02% | 1.26x |
Composition Percentage:
The overlap percentage between the Arizona Trip Planners audience and the Location attribute.
Index: A comparison of the Arizona Trip Planners audience to the internet population.
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WEBSITES
The Arizona Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Arizona Trip Planners audience is visitphoenix.com.
| Website | Composition | Index |
| visitphoenix.com | 3.74% | 33.80x |
| eastvalleytribune.com | 1.23% | 29.71x |
| arizona-leisure.com | 1.12% | 26.90x |
| azpbs.org | 1.04% | 23.23x |
| pinalcentral.com | 1.12% | 20.43x |
| kvoa.com | 3.11% | 18.05x |
| azfamily.com | 14.98% | 18.00x |
| 12news.com | 8.51% | 17.66x |
| abc15.com | 24.80% | 17.03x |
| fox10phoenix.com | 6.81% | 16.48x |
Composition Percentage:
The overlap percentage between the Arizona Trip Planners audience and the Web attribute.
Index: A comparison of the Arizona Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Arizona Trip Planners audience is Phoenix News.
| Content Affinity | Composition | Index |
| Phoenix News | 24.07% | 12.56x |
| London Tourism | 0.09% | 9.50x |
| England Tourism | 0.02% | 8.33x |
| San Francisco Tourism | 0.59% | 7.78x |
| Art News & Products | 0.77% | 7.38x |
| Southern California Cluster | 0.32% | 7.29x |
| Los Angeles Cluster | 0.20% | 7.02x |
| National Parks | 1.22% | 6.70x |
| Illinois Education | 0.32% | 6.64x |
| Home Office Products | 0.10% | 6.58x |
Composition Percentage:
The overlap percentage between the Arizona Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Arizona Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Arizona Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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