Dstillery Audiences

AS SEEN ON TV SHOPPERS

Audience Size: 4.2 Million Devices

Explore the As Seen on TV Shoppers Audience

Below you'll find more information about the As Seen on TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the As Seen on TV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The As Seen on TV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the As Seen on TV Shoppers audience is Disability Insurance Researchers.

Interest Composition Index
Disability Insurance Researchers 16.01% 6.80x
Financially Aware (COVID-19 related) 7.07% 6.30x
Medicare Price Shoppers 17.08% 6.20x
Sweepstakes Enthusiasts 10.91% 5.91x
Drive-In Theater Enthusiasts 11.45% 5.87x
Loan Comparison Researchers 11.56% 5.74x
Trivia Enthusiasts 9.57% 5.65x
Senior Living Center Researchers 10.21% 5.49x
Auto Body Shoppers 12.26% 5.47x
Medicare Researchers 14.56% 5.45x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Interest attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The As Seen on TV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the As Seen on TV Shoppers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.08x
Old Navy 0.02% 1.01x
The Childrens Place 0.02% 0.98x
Gap 0.01% 0.97x
Carhartt 0.14% 0.93x
Banana Republic 0.01% 0.93x
Mens Wearhouse 0.02% 0.91x
Chicos 0.01% 0.89x
White House Black Market 0.01% 0.83x
Buckle 0.01% 0.81x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Location attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The As Seen on TV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the As Seen on TV Shoppers audience is weightlossgroove.com.

Website Composition Index
weightlossgroove.com 3.83% 9.65x
therapyjoker.com 1.13% 9.30x
likeitviral.com 2.91% 9.20x
shop411.com 2.20% 9.14x
mentalflare.com 1.93% 8.57x
likeswifty.com 1.19% 8.41x
smarter.com 1.05% 8.09x
telehealthdave.com 2.11% 6.93x
qualityhealth.com 1.01% 6.71x
richverse.com 1.53% 6.68x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Web attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the As Seen on TV Shoppers audience is Vitamin Shoppers.

Content Affinity Composition Index
Vitamin Shoppers 0.04% 5.05x
Shopping Catalogs 0.13% 5.00x
Pool Cleaning 0.03% 4.98x
Party Suppliers 0.06% 4.43x
Los Angeles Cluster 0.02% 4.12x
Illinois 0.03% 4.06x
Promo Codes 0.15% 3.85x
Yard Structures 0.03% 3.74x
Food Cluster 0.02% 3.70x
Niche Dating Websites 0.88% 3.61x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The As Seen on TV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female