Dstillery Audiences

AS SEEN ON TV SHOPPERS

Audience Size: 3.9 Million Devices

Explore the As Seen on TV Shoppers Audience

Below you'll find more information about the As Seen on TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the As Seen on TV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The As Seen on TV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the As Seen on TV Shoppers audience is Financially Aware (COVID-19 related).

Interest Composition Index
Financially Aware (COVID-19 related) 7.09% 7.47x
Sweepstakes Enthusiasts 12.32% 6.92x
Disability Insurance Researchers 16.44% 6.90x
Medicare Price Shoppers 17.35% 6.89x
Trivia Enthusiasts 10.65% 6.67x
Drive-In Theater Enthusiasts 12.46% 6.53x
Vacuum Shoppers 9.29% 6.27x
Loan Comparison Researchers 11.50% 6.06x
Senior Living Center Researchers 10.44% 6.03x
Home Medical Supplies Shoppers 9.15% 5.89x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Interest attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The As Seen on TV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the As Seen on TV Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.03x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Location attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The As Seen on TV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the As Seen on TV Shoppers audience is shopping.net.

Website Composition Index
shopping.net 1.19% 13.64x
likeitviral.com 2.66% 12.67x
therapyjoker.com 2.18% 10.66x
shop411.com 3.03% 10.63x
weightlossgroove.com 5.91% 10.33x
likeswifty.com 1.71% 9.54x
headcramp.com 1.41% 9.40x
mentalflare.com 3.11% 9.11x
smarter.com 1.79% 8.87x
topixoffbeat.com 1.34% 8.75x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Web attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the As Seen on TV Shoppers audience is Senior Care.

Content Affinity Composition Index
Senior Care 0.01% 6.26x
Vitamin Shoppers 0.10% 6.15x
Medical Supplies 0.11% 5.61x
Home Decoration - Crafts & Kids 0.03% 5.53x
Pool Cleaning 0.05% 5.38x
Promo Codes 0.27% 4.99x
Women Shoppers 0.41% 4.93x
Discount Shopping 0.08% 4.62x
Party Suppliers 0.11% 4.33x
Shopping Catalogs 0.14% 4.24x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The As Seen on TV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female