Dstillery Audiences

AS SEEN ON TV SHOPPERS

Audience Size: 4.4 Million Devices

Explore the As Seen on TV Shoppers Audience

Below you'll find more information about the As Seen on TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the As Seen on TV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The As Seen on TV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the As Seen on TV Shoppers audience is Vacuum Shoppers.

Interest Composition Index
Vacuum Shoppers 33.62% 18.56x
Home Medical Supplies Shoppers 31.14% 17.64x
Cold and Flu Prevention Researchers 27.54% 17.03x
Budget Grocery Shoppers 29.83% 16.98x
Wig Shoppers 29.10% 16.49x
Big Box Shoppers 32.28% 16.47x
Myrtle Beach Trip Planners 26.69% 16.24x
Senior Living Center Researchers 29.02% 15.08x
Fragrance Shoppers 29.76% 14.33x
Pizza Lovers 25.14% 14.26x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Interest attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The As Seen on TV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the As Seen on TV Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 1.51x
Carhartt 0.28% 1.21x
Talbots 0.03% 1.17x
Dressbarn 0.02% 1.04x
Chicos 0.03% 1.00x
Aeropostale 0.04% 0.97x
Mens Wearhouse 0.04% 0.96x
Buckle 0.03% 0.94x
Eddie Bauer 0.01% 0.93x
Old Navy 0.05% 0.92x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Location attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The As Seen on TV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the As Seen on TV Shoppers audience is 2017savings.com.

Website Composition Index
2017savings.com 3.18% 36.77x
compare99.com 1.97% 35.52x
shopsales.us 3.55% 34.07x
collectionsetc.com 1.60% 33.21x
asseenontvwebstore.com 1.61% 33.08x
truevalue.com 1.28% 31.76x
asseenontvpros.com 4.26% 29.70x
harborfreight.com 3.02% 28.33x
homefinder.com 1.02% 27.45x
ucomparehealthcare.com 1.30% 26.49x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Web attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the As Seen on TV Shoppers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.06% 23.93x
Discount Shopping 2.27% 20.62x
ISPs & Local Services 0.02% 17.04x
Home Improvement Contractor 0.53% 15.54x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.14% 14.08x
Holiday Gifts 0.53% 12.68x
Rural Living 0.06% 12.51x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.19% 11.89x
Vitamin Shoppers 3.08% 11.86x
Shopping Catalogs 1.36% 11.72x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The As Seen on TV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female