Dstillery Audiences

AS SEEN ON TV SHOPPERS

Audience Size: 4.2 Million Devices

Explore the As Seen on TV Shoppers Audience

Below you'll find more information about the As Seen on TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the As Seen on TV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The As Seen on TV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the As Seen on TV Shoppers audience is Disability Insurance Researchers.

Interest Composition Index
Disability Insurance Researchers 16.18% 6.77x
Medicare Price Shoppers 15.99% 6.22x
Sweepstakes Enthusiasts 10.28% 5.92x
Financially Aware (COVID-19 related) 5.59% 5.90x
Loan Comparison Researchers 10.61% 5.88x
Senior Living Center Researchers 9.63% 5.78x
Drive-In Theater Enthusiasts 10.76% 5.56x
Trivia Enthusiasts 8.78% 5.42x
Auto Body Shoppers 11.87% 5.35x
Medicare Researchers 13.51% 5.33x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Interest attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The As Seen on TV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the As Seen on TV Shoppers audience is Talbots.

Location Composition Index
Talbots 0.01% 1.14x
Jos A. Bank Clothiers 0.02% 1.10x
Dressbarn 0.02% 1.03x
Carhartt 0.20% 1.01x
Maurices 0.03% 1.00x
Lane Bryant 0.02% 1.00x
American Eagle Outfitters 0.02% 0.99x
Journeys 0.02% 0.96x
Zumiez 0.01% 0.95x
Buckle 0.02% 0.94x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Location attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The As Seen on TV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the As Seen on TV Shoppers audience is weightlossgroove.com.

Website Composition Index
weightlossgroove.com 2.99% 9.84x
mentalflare.com 1.44% 8.82x
shop411.com 1.59% 8.72x
likeitviral.com 2.51% 8.62x
telehealthdave.com 1.93% 7.01x
richverse.com 1.23% 6.98x
pch.com 5.89% 6.89x
fastquicksearch.com 1.55% 6.47x
yourdailylama.com 1.29% 6.37x
networthmagazine.com 1.35% 6.36x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Web attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the As Seen on TV Shoppers audience is Shopping Catalogs.

Content Affinity Composition Index
Shopping Catalogs 0.10% 5.09x
Flower Shopping 0.02% 4.57x
Niche Dating Websites 0.73% 3.47x
Vitamin Shoppers 0.01% 3.37x
Discount Shopping 0.04% 3.28x
Promo Codes 0.10% 3.26x
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 3.04% 3.25x
Custom Gifts 0.01% 3.20x
Free Online Game Players 0.08% 3.05x
Party Suppliers 0.01% 2.99x
Composition Percentage: The overlap percentage between the As Seen on TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the As Seen on TV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The As Seen on TV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female