Dstillery Audiences

ASHEVILLE TRIP PLANNERS

Audience Size: 1.5 Million Devices

Explore the Asheville Trip Planners Audience

Below you'll find more information about the Asheville Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Asheville Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Asheville Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Asheville Trip Planners audience is Vacation Rental Accommodation Researchers.

Interest Composition Index
Vacation Rental Accommodation Researchers 7.91% 23.27x
Nashville Activity Researchers 4.78% 22.59x
Orlando Activities Researchers 2.14% 22.40x
Washington DC Trip Planners 19.00% 21.74x
Airbnb Researchers 14.36% 21.64x
Smoky Mountains Trip Planners 24.31% 21.38x
Work Hard, Play Hard Travelers 11.79% 19.13x
Beach House Second Home Owners 6.57% 18.90x
Travel Book Readers 7.27% 18.38x
Work Comes First Travelers 4.86% 18.27x
Composition Percentage: The overlap percentage between the Asheville Trip Planners audience and the Interest attribute.
Index: A comparison of the Asheville Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Asheville Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Asheville Trip Planners audience is Belk.

Location Composition Index
Belk 0.01% 2.88x
Urban Outfitters 0.04% 2.32x
Coach 0.01% 2.01x
Jos A. Bank Clothiers 0.01% 1.85x
Chicos 0.02% 1.65x
Talbots 0.02% 1.60x
White House Black Market 0.02% 1.53x
Old Navy 0.03% 1.47x
LOFT 0.02% 1.44x
Journeys 0.03% 1.37x
Composition Percentage: The overlap percentage between the Asheville Trip Planners audience and the Location attribute.
Index: A comparison of the Asheville Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Asheville Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Asheville Trip Planners audience is atlantatrails.com.

Website Composition Index
atlantatrails.com 2.67% 76.29x
chimneyrockpark.com 1.14% 73.03x
hikinginthesmokys.com 1.58% 63.52x
ashevilletrails.com 1.03% 60.21x
citizen-times.com 18.85% 51.49x
mcdowellnews.com 1.04% 45.29x
morganton.com 1.32% 41.95x
uncorkedasheville.com 1.58% 41.17x
wlos.com 16.98% 38.09x
blueridgenow.com 1.97% 35.18x
Composition Percentage: The overlap percentage between the Asheville Trip Planners audience and the Web attribute.
Index: A comparison of the Asheville Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Asheville Trip Planners audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.99% 27.58x
South Carolina Travel 0.08% 19.93x
North Carolina 22.06% 18.46x
Backpacking 2.88% 17.45x
North Carolina Education 7.17% 14.75x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.08% 14.24x
Southeast College Athletics 1.41% 14.08x
National Parks 0.09% 12.31x
North Carolina News 18.29% 11.86x
Ohio Universities 1.67% 11.59x
Composition Percentage: The overlap percentage between the Asheville Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Asheville Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Asheville Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female