Explore the Aspen Trip Planners Audience
Below you'll find more information about the Aspen Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Aspen Trip Planners audience.
INTERESTS
The Aspen Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Aspen Trip Planners audience is Liberal News Readers.
| Interest | Composition | Index |
| Liberal News Readers | 28.14% | 25.80x |
| Financial Business Intelligence Researchers | 30.62% | 23.75x |
| Competitive Sports Participants | 28.82% | 23.06x |
| TV Advertising Professionals | 28.17% | 22.37x |
| Boston Trip Planners | 28.99% | 22.32x |
| Advertising Professionals | 30.61% | 22.17x |
| Colorado Skiers and Snowboarders | 38.24% | 22.17x |
| Social Liberals | 28.36% | 22.10x |
| Financial News Readers | 25.39% | 21.75x |
| Entertainment Industry Decision Makers | 26.08% | 21.57x |
Composition Percentage:
The overlap percentage between the Aspen Trip Planners audience and the Interest attribute.
Index: A comparison of the Aspen Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Aspen Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Aspen Trip Planners audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.04% | 2.36x |
| The North Face | 0.06% | 2.34x |
| Ralph Lauren | 0.02% | 2.22x |
| LL Bean | 0.01% | 2.07x |
| Calvin Klein | 0.02% | 1.89x |
| Armani | 0.05% | 1.87x |
| Lorna Jane | 0.01% | 1.79x |
| Free People | 0.04% | 1.76x |
| Intermix | 0.02% | 1.74x |
| Tommy Bahama | 0.04% | 1.70x |
Composition Percentage:
The overlap percentage between the Aspen Trip Planners audience and the Location attribute.
Index: A comparison of the Aspen Trip Planners audience to the internet population.
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WEBSITES
The Aspen Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Aspen Trip Planners audience is postindependent.com.
| Website | Composition | Index |
| postindependent.com | 6.49% | 130.49x |
| steamboattoday.com | 1.41% | 100.26x |
| vaildaily.com | 6.42% | 95.20x |
| summitdaily.com | 5.24% | 92.42x |
| aspentimes.com | 7.13% | 91.00x |
| westernslopenow.com | 1.64% | 83.44x |
| skicb.com | 1.16% | 77.69x |
| skyhinews.com | 1.64% | 72.89x |
| colorado.com | 1.41% | 72.50x |
| craigdailypress.com | 1.44% | 69.83x |
Composition Percentage:
The overlap percentage between the Aspen Trip Planners audience and the Web attribute.
Index: A comparison of the Aspen Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Aspen Trip Planners audience is Colorado Snow.
| Content Affinity | Composition | Index |
| Colorado Snow | 12.95% | 34.35x |
| Colorado Cluster | 12.90% | 23.71x |
| Winter Sports & Gear | 5.58% | 21.05x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.38% | 19.88x |
| Sports - Skiing, Snowboarding | 0.05% | 19.08x |
| Colorado News | 40.80% | 17.54x |
| Washington D.C. Hotels | 0.03% | 16.66x |
| Philanthropy - Nonprofits | 1.61% | 16.60x |
| Backpacking | 10.88% | 16.31x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.08% | 16.13x |
Composition Percentage:
The overlap percentage between the Aspen Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Aspen Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Aspen Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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