ASTHMA SUFFERERS

Audience Size: 2.6 Million Devices

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Explore the Asthma Sufferers Audience

Below you'll find more information about the Asthma Sufferers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Asthma Sufferers audience.

INTERESTS

The Asthma Sufferers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Asthma Sufferers audience is Headache and Migraine Sufferers.

Interest	Composition	Index
Headache and Migraine Sufferers	16.58%	25.49x
Pharmacy Shoppers	17.57%	25.23x
Medical Advice Researchers	21.11%	24.84x
Pain Medication Users	25.07%	24.74x
Arthritis Sufferers	21.85%	24.56x
Heart Surgery Researchers	16.79%	24.33x
Medical Consultation Researchers	22.91%	23.44x
Retired Assisted Living Shoppers	18.71%	23.37x
Retired Budget Healthcare Shoppers	20.95%	23.02x
Online Health Researchers	11.07%	22.92x

Composition Percentage: The overlap percentage between the Asthma Sufferers audience and the Interest attribute.

Index: A comparison of the Asthma Sufferers audience to the internet population.

APPAREL RETAILERS

The Asthma Sufferers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Asthma Sufferers audience is Zumiez.

Location	Composition	Index
Zumiez	0.01%	1.17x
Maurices	0.03%	1.04x
Carhartt	0.15%	1.03x
Express	0.01%	1.00x
Aeropostale	0.01%	1.00x
Old Navy	0.02%	0.98x
Buckle	0.01%	0.97x
White House Black Market	0.01%	0.88x
Journeys	0.02%	0.88x
Mens Wearhouse	0.02%	0.86x

Composition Percentage: The overlap percentage between the Asthma Sufferers audience and the Location attribute.

Index: A comparison of the Asthma Sufferers audience to the internet population.

WEBSITES

The Asthma Sufferers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Asthma Sufferers audience is healthtopquestions.com.

Website	Composition	Index
healthtopquestions.com	1.10%	20.57x
endocrineweb.com	1.72%	17.75x
emedicinehealth.com	16.63%	16.03x
pollen.com	3.44%	15.90x
healthcentral.com	2.03%	14.43x
symptomfind.com	1.75%	14.24x
healthgrades.com	4.84%	14.13x
rxlist.com	34.32%	13.89x
betterhealthwhileaging.net	1.38%	13.76x
familydoctor.org	2.79%	13.73x

Composition Percentage: The overlap percentage between the Asthma Sufferers audience and the Web attribute.

Index: A comparison of the Asthma Sufferers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Asthma Sufferers audience is Healthcare - Dermatology & Aging.

Content Affinity	Composition	Index
Healthcare - Dermatology & Aging	4.28%	13.48x
Healthy Eating Researchers	0.06%	13.02x
Arthritis & Bones	0.07%	12.63x
Nutrition & Diabetic Living	0.07%	12.22x
Shopping Catalogs	0.13%	12.12x
Cardiac & Other Health Research	0.04%	10.59x
Medical Diagnostics	0.67%	10.00x
Back & Spine	1.63%	9.94x
Shoes & Accessories	0.02%	9.82x
Medical & Pharmaceutical Scholarship	0.29%	9.26x

Composition Percentage: The overlap percentage between the Asthma Sufferers audience and the Content Affinity attribute.

Index: A comparison of the Asthma Sufferers audience to the internet population.

DEMOGRAPHICS

The Asthma Sufferers audience resonates most for the following age bracket and gender.

Age

65+

Gender

Female