Explore the At-Home Gym Intenders Audience
Below you'll find more information about the At-Home Gym Intenders audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the At-Home Gym Intenders audience.
INTERESTS
The At-Home Gym Intenders audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the At-Home Gym Intenders audience is Indoor Cycling & Spinning Enthusiasts.
| Interest | Composition | Index |
| Indoor Cycling & Spinning Enthusiasts | 27.57% | 20.67x |
| Running Enthusiasts | 25.85% | 19.65x |
| Fitness Enthusiasts | 27.33% | 19.01x |
| Sporting Goods Shoppers | 26.66% | 18.99x |
| Men's Health Researchers | 25.58% | 18.53x |
| Weight Loss Researchers | 26.44% | 18.50x |
| Online Exercise Class Users | 29.14% | 18.41x |
| Weight Lifting Enthusiasts | 28.66% | 18.35x |
| Executive Travelers | 24.67% | 18.29x |
| Personal Stock Portfolio Managers | 23.62% | 18.22x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Interest attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
Curious about what else the At-Home Gym Intenders audience is interested in?
Sign Up
APPAREL RETAILERS
The At-Home Gym Intenders audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the At-Home Gym Intenders audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.03% | 1.75x |
| Bonobos | 0.01% | 1.73x |
| Madewell | 0.02% | 1.68x |
| Hugo Boss | 0.02% | 1.62x |
| Armani | 0.02% | 1.61x |
| Ralph Lauren | 0.01% | 1.61x |
| Uniqlo | 0.01% | 1.60x |
| Lululemon | 0.03% | 1.50x |
| Kate Spade | 0.02% | 1.45x |
| LOFT | 0.05% | 1.44x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Location attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
Want to find more of the At-Home Gym Intenders audience in the real world?
Sign Up
WEBSITES
The At-Home Gym Intenders audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the At-Home Gym Intenders audience is fitnesssuperstore.com.
| Website | Composition | Index |
| fitnesssuperstore.com | 1.09% | 45.80x |
| lifefitness.com | 1.12% | 40.53x |
| elitefts.com | 1.55% | 30.15x |
| roguefitness.com | 8.55% | 27.12x |
| dessertswithbenefits.com | 1.10% | 26.77x |
| breakingmuscle.com | 1.39% | 23.37x |
| muscleandperformance.com | 1.25% | 21.51x |
| muscleandstrength.com | 4.23% | 20.85x |
| crossfit.com | 1.84% | 20.21x |
| fitnessblender.com | 1.94% | 19.84x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Web attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
Want to see more of the websites the At-Home Gym Intenders audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the At-Home Gym Intenders audience is Crossfit & Obstacle Race Enthusiasts.
| Content Affinity | Composition | Index |
| Crossfit & Obstacle Race Enthusiasts | 4.78% | 25.31x |
| Weight Lifting Enthusiasts | 5.38% | 17.46x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.04% | 16.38x |
| Home Improvement Contractor | 0.32% | 13.44x |
| Healthy Eating Researchers | 1.47% | 13.42x |
| Environmentally Friendly Cars | 0.04% | 13.32x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.13% | 12.96x |
| Institutional Investing | 1.20% | 12.77x |
| Men's Dress Shirt Shopping | 0.61% | 12.68x |
| Cars, Travel & Food | 0.13% | 12.44x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Content Affinity attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
Want to see more of the Content Affinities the At-Home Gym Intenders audience visits?
Sign Up
DEMOGRAPHICS
The At-Home Gym Intenders audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
Interested in seeing other characteristics of the At-Home Gym Intenders audience?
Sign Up