Explore the At-Home Gym Intenders Audience
Below you'll find more information about the At-Home Gym Intenders audience, broken down in different categories based on their digital and physical behaviors. These are 747.6 thousand unique devices whose actions qualify for the At-Home Gym Intenders audience.
INTERESTS
The At-Home Gym Intenders audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the At-Home Gym Intenders audience is Weight Loss Researchers.
| Interest | Composition | Index |
| Weight Loss Researchers | 70.68% | 114.24x |
| Wellness Enthusiasts | 21.38% | 87.15x |
| Online Exercise Class Users | 34.25% | 76.61x |
| Competitive Sports Participants | 40.12% | 63.11x |
| Luxury Athletic Footwear Shoppers | 18.67% | 60.87x |
| Luxury Fitness Shoppers | 18.67% | 60.87x |
| Online Health Researchers | 24.73% | 60.06x |
| Competitive Tri-Athletes | 38.80% | 59.23x |
| Gym Equipment Owners | 49.23% | 57.45x |
| Exercise and Gym Researchers | 35.96% | 50.54x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Interest attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
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APPAREL RETAILERS
The At-Home Gym Intenders audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the At-Home Gym Intenders audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.01% | 3.20x |
| Chicos | 0.02% | 2.24x |
| Dressbarn | 0.02% | 2.18x |
| Buckle | 0.02% | 2.11x |
| Aeropostale | 0.02% | 1.79x |
| LOFT | 0.01% | 1.60x |
| Journeys | 0.03% | 1.55x |
| Old Navy | 0.03% | 1.48x |
| Maurices | 0.04% | 1.46x |
| White House Black Market | 0.01% | 1.44x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Location attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
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WEBSITES
The At-Home Gym Intenders audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the At-Home Gym Intenders audience is whitecoattrainer.com.
| Website | Composition | Index |
| whitecoattrainer.com | 1.47% | 77.67x |
| runnersblueprint.com | 1.09% | 72.07x |
| runninforsweets.com | 1.13% | 71.10x |
| podiumrunner.com | 1.07% | 69.27x |
| thefitnesstribe.com | 1.11% | 68.62x |
| theworkoutdigest.com | 2.65% | 66.58x |
| setforset.com | 9.14% | 66.57x |
| caloriesburnedhq.com | 3.23% | 64.83x |
| oxygenmag.com | 1.24% | 64.50x |
| gethealthyu.com | 4.90% | 64.41x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Web attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the At-Home Gym Intenders audience is Weight Lifting Enthusiasts.
| Content Affinity | Composition | Index |
| Weight Lifting Enthusiasts | 4.31% | 53.18x |
| Weight Loss & Nutrition Assistance Researchers | 12.55% | 39.26x |
| Paleo & Keto Diet Enthusiasts | 0.49% | 35.91x |
| Running & Marathons | 11.01% | 20.09x |
| Female Lifestyle Content Readers | 1.59% | 17.67x |
| Yoga & Meditation | 0.23% | 17.09x |
| Teen Hair | 0.54% | 14.81x |
| Assorted Topics (Television, Origami, Men's Health) | 0.42% | 14.69x |
| Back & Spine | 1.37% | 14.20x |
| Vegetarian Diet | 3.50% | 12.20x |
Composition Percentage:
The overlap percentage between the At-Home Gym Intenders audience and the Content Affinity attribute.
Index: A comparison of the At-Home Gym Intenders audience to the internet population.
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DEMOGRAPHICS
The At-Home Gym Intenders audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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