Dstillery Audiences

ATLANTA TRIP PLANNERS

Audience Size: 3.5 Million Devices

Explore the Atlanta Trip Planners Audience

Below you'll find more information about the Atlanta Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Atlanta Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Atlanta Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Atlanta Trip Planners audience is Georgia Activities Researchers.

Interest Composition Index
Georgia Activities Researchers 38.83% 33.67x
Georgia Trip Planners 57.42% 33.30x
Atlanta United Fans 36.43% 30.55x
Orlando Activities Researchers 25.55% 24.30x
Nashville Activity Researchers 25.74% 23.54x
Louisiana Activities Researchers 24.56% 23.34x
Florida Gulf Coast Travel Researchers 35.47% 21.77x
Texas Activity Researchers 22.42% 21.68x
Smoky Mountains Trip Planners 28.97% 21.45x
Asheville Trip Planners 27.30% 21.16x
Composition Percentage: The overlap percentage between the Atlanta Trip Planners audience and the Interest attribute.
Index: A comparison of the Atlanta Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Atlanta Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Atlanta Trip Planners audience is Belk.

Location Composition Index
Belk 0.04% 2.67x
Jos A. Bank Clothiers 0.46% 1.65x
Free People 0.03% 1.34x
Mens Wearhouse 0.59% 1.27x
Topshop 0.02% 1.26x
White House Black Market 0.35% 1.24x
Buckle 0.26% 1.20x
Bonobos 0.08% 1.09x
Johnston and Murphy 0.35% 1.08x
Talbots 0.06% 1.07x
Composition Percentage: The overlap percentage between the Atlanta Trip Planners audience and the Location attribute.
Index: A comparison of the Atlanta Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Atlanta Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Atlanta Trip Planners audience is exploregeorgia.org.

Website Composition Index
exploregeorgia.org 5.24% 55.22x
accessatlanta.com 1.57% 55.03x
atlantamagazine.com 5.18% 50.69x
wildadventures.com 1.45% 50.62x
stonemountainpark.com 6.69% 47.48x
visitaugusta.com 1.02% 47.34x
atlantatrails.com 1.91% 46.70x
gpb.org 1.00% 46.38x
whatnowatlanta.com 1.63% 46.27x
atlantahumane.org 1.55% 42.94x
Composition Percentage: The overlap percentage between the Atlanta Trip Planners audience and the Web attribute.
Index: A comparison of the Atlanta Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Atlanta Trip Planners audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.57% 28.46x
Savannah Georgia News 11.46% 19.51x
Georgia Cluster 53.26% 13.96x
As Seen On TV Products 0.08% 12.21x
Beach Vacations 9.41% 11.33x
Washington D.C. Hotels 0.01% 10.71x
Celebrity Gossip 2.15% 10.67x
Discount Shopping 2.90% 10.38x
England Tourism 0.05% 10.28x
South Carolina Beach Travel 2.70% 9.95x
Composition Percentage: The overlap percentage between the Atlanta Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Atlanta Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Atlanta Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female