Dstillery Audiences

AUDIO BOOK LISTENERS

Audience Size: 2.1 Million Devices

Explore the Audio Book Listeners Audience

Below you'll find more information about the Audio Book Listeners audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Audio Book Listeners audience.

Dstillery Crafted Audiences

INTERESTS

The Audio Book Listeners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Audio Book Listeners audience is eBook Readers.

Interest Composition Index
eBook Readers 15.55% 37.59x
Harvard University Fans 6.59% 24.90x
Authors 23.71% 22.35x
New Year Resolution Intender 3.89% 21.40x
Dance Enthusiasts 13.73% 19.69x
PBS Enthusiasts 10.77% 18.16x
School Supply Shoppers 8.32% 17.92x
Office Supply Shoppers 8.86% 17.87x
Furniture Shoppers 8.30% 17.77x
Online Grammar Tool Users 3.53% 17.57x
Composition Percentage: The overlap percentage between the Audio Book Listeners audience and the Interest attribute.
Index: A comparison of the Audio Book Listeners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Audio Book Listeners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Audio Book Listeners audience is Maurices.

Location Composition Index
Maurices 0.02% 1.30x
Old Navy 0.01% 1.17x
Composition Percentage: The overlap percentage between the Audio Book Listeners audience and the Location attribute.
Index: A comparison of the Audio Book Listeners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Audio Book Listeners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Audio Book Listeners audience is mymcpl.org.

Website Composition Index
mymcpl.org 1.75% 73.79x
sandiego.gov 1.36% 73.35x
dayton.com 1.88% 37.13x
publishersweekly.com 5.04% 30.16x
harpercollins.com 3.55% 29.72x
dayton247now.com 2.45% 29.27x
daytondailynews.com 4.73% 27.78x
renaissance.com 1.23% 26.31x
the-bibliofile.com 1.34% 22.55x
hookedtobooks.com 1.12% 21.57x
Composition Percentage: The overlap percentage between the Audio Book Listeners audience and the Web attribute.
Index: A comparison of the Audio Book Listeners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Audio Book Listeners audience is Book Publishers.

Content Affinity Composition Index
Book Publishers 0.78% 28.72x
Writing & Publishing 0.21% 17.92x
Philanthropy - Charities & Fundraising 0.23% 15.55x
Philanthropy - Nonprofits 0.04% 14.67x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.03% 11.60x
Los Angeles Cluster 0.07% 10.21x
Charity Walks 0.58% 9.79x
K-12 Teacher Resources 3.85% 9.58x
Sewing, Embroidery & Quilting 0.44% 9.56x
Healthy Eating Researchers 0.03% 9.53x
Composition Percentage: The overlap percentage between the Audio Book Listeners audience and the Content Affinity attribute.
Index: A comparison of the Audio Book Listeners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Audio Book Listeners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female