Explore the Austin Trip Planners Audience
Below you'll find more information about the Austin Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Austin Trip Planners audience.
INTERESTS
The Austin Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Austin Trip Planners audience is Texas Activity Researchers.
| Interest | Composition | Index |
| Texas Activity Researchers | 14.58% | 32.95x |
| Houston Activity Researchers | 22.53% | 29.27x |
| Texas Longhorn Fans | 25.77% | 18.96x |
| Restaurant Reservation Enthusiasts | 17.45% | 18.09x |
| Airbnb Researchers | 15.82% | 17.55x |
| Diner and Ice Cream Lovers | 20.87% | 17.31x |
| Luxury Hotel Guests | 15.77% | 16.89x |
| Texas AM Aggies Fans | 20.42% | 16.21x |
| Travel Book Readers | 10.04% | 16.14x |
| Texas County and Local Fair Visitors | 27.59% | 15.66x |
Composition Percentage:
The overlap percentage between the Austin Trip Planners audience and the Interest attribute.
Index: A comparison of the Austin Trip Planners audience to the internet population.
Curious about what else the Austin Trip Planners audience is interested in?
Sign Up
APPAREL RETAILERS
The Austin Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Austin Trip Planners audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.01% | 1.70x |
| J. Crew | 0.01% | 1.51x |
| White House Black Market | 0.02% | 1.46x |
| Jos A. Bank Clothiers | 0.01% | 1.46x |
| Dressbarn | 0.02% | 1.42x |
| Express | 0.02% | 1.30x |
| Mens Wearhouse | 0.02% | 1.21x |
| Lane Bryant | 0.01% | 1.16x |
| Banana Republic | 0.01% | 1.13x |
| LOFT | 0.01% | 1.10x |
Composition Percentage:
The overlap percentage between the Austin Trip Planners audience and the Location attribute.
Index: A comparison of the Austin Trip Planners audience to the internet population.
Want to find more of the Austin Trip Planners audience in the real world?
Sign Up
WEBSITES
The Austin Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Austin Trip Planners audience is fdacs.gov.
| Website | Composition | Index |
| fdacs.gov | 11.96% | 70.12x |
| austin.com | 2.02% | 57.20x |
| austinot.com | 1.98% | 50.85x |
| do512family.com | 1.34% | 48.22x |
| lonestartravelguide.com | 3.69% | 45.49x |
| sanantoniothingstodo.com | 1.32% | 41.99x |
| kvue.com | 24.34% | 36.13x |
| atasteofkoko.com | 1.03% | 34.41x |
| cbsaustin.com | 8.99% | 33.75x |
| austinchronicle.com | 1.96% | 32.70x |
Composition Percentage:
The overlap percentage between the Austin Trip Planners audience and the Web attribute.
Index: A comparison of the Austin Trip Planners audience to the internet population.
Want to see more of the websites the Austin Trip Planners audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Austin Trip Planners audience is Austin Cluster.
| Content Affinity | Composition | Index |
| Austin Cluster | 27.84% | 26.30x |
| Texas University Athletics | 6.99% | 14.73x |
| Texas News Cluster | 4.83% | 12.38x |
| Sports - Golf, Hunting, Fishing | 0.04% | 11.35x |
| Texas News | 13.99% | 11.34x |
| Healthy Eating Researchers | 0.05% | 11.21x |
| Marketing Professionals | 0.11% | 10.80x |
| Northern Texas Cluster | 10.68% | 10.18x |
| Writing Resources | 0.09% | 9.89x |
| Retail Industry News | 0.03% | 9.58x |
Composition Percentage:
The overlap percentage between the Austin Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Austin Trip Planners audience to the internet population.
Want to see more of the Content Affinities the Austin Trip Planners audience visits?
Sign Up
DEMOGRAPHICS
The Austin Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Austin Trip Planners audience?
Sign Up