Dstillery Audiences

AUSTRALIA TRIP PLANNERS

Audience Size: 4.1 Million Devices

Explore the Australia Trip Planners Audience

Below you'll find more information about the Australia Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Australia Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Australia Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia Trip Planners audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 41.42% 34.05x
Media Buying Professionals 41.93% 33.96x
Executive and C-Suite 37.92% 32.78x
Nature and Outdoors Book Readers 40.70% 31.78x
Tutoring Resources Researchers 40.34% 30.88x
Competitive Sports Participants 35.79% 30.45x
Liberal News Readers 34.03% 30.17x
Occupy Movement Supporters 40.49% 30.12x
Liberal Think Tank Readers 39.55% 29.43x
San Diego Events Researchers 39.87% 29.22x
Composition Percentage: The overlap percentage between the Australia Trip Planners audience and the Interest attribute.
Index: A comparison of the Australia Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia Trip Planners audience is Supreme.

Location Composition Index
Supreme 0.02% 3.44x
Everlane 0.02% 3.39x
Bonobos 0.19% 2.46x
Lorna Jane 0.01% 2.24x
Topshop 0.04% 2.05x
Intermix 0.01% 1.91x
REI 0.02% 1.85x
Saint Laurent Paris 0.01% 1.74x
Patagonia 0.02% 1.66x
Jos A. Bank Clothiers 0.38% 1.60x
Composition Percentage: The overlap percentage between the Australia Trip Planners audience and the Location attribute.
Index: A comparison of the Australia Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia Trip Planners audience is emeraldinsight.com.

Website Composition Index
emeraldinsight.com 2.80% 36.55x
pewresearch.org 2.23% 36.33x
sched.com 1.03% 35.20x
hyatt.com 4.78% 35.12x
harpers.org 1.72% 33.59x
pymnts.com 1.02% 32.92x
wordstream.com 2.03% 32.55x
indexmundi.com 1.39% 31.96x
getty.edu 1.32% 31.82x
contentmarketinginstitute.com 1.68% 31.54x
Composition Percentage: The overlap percentage between the Australia Trip Planners audience and the Web attribute.
Index: A comparison of the Australia Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia Trip Planners audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 25.49x
Marketing Professionals 6.95% 24.46x
London Tourism 0.33% 24.18x
International Travel 0.99% 21.18x
Work Productivity 3.49% 20.94x
London Tourism & Events 0.39% 20.76x
Meeting Planning & Hotels 1.05% 20.05x
Home Décor, Furniture, & Decorating 0.02% 19.94x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.18% 19.13x
Social & Demographic Trends 2.14% 19.10x
Composition Percentage: The overlap percentage between the Australia Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Australia Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia Trip Planners audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male