Dstillery Audiences

AUTHORS

Audience Size: 2.2 Million Devices

Explore the Authors Audience

Below you'll find more information about the Authors audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Authors audience.

Dstillery Crafted Audiences

INTERESTS

The Authors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Authors audience is Online Grammar Tool Users.

Interest Composition Index
Online Grammar Tool Users 37.28% 36.33x
Cholesterol Researchers 32.16% 35.02x
Ivy League College Researchers 32.47% 33.63x
Eco-Conscious Consumers 31.67% 32.26x
Medical Advice Researchers 31.01% 31.81x
Online Health Researchers 29.56% 31.62x
Home Custom Bedroom Decorators 26.42% 31.34x
Custom Home Lighting Shoppers 26.42% 31.34x
Avid Readers 37.62% 30.70x
Documentary Film Fans 34.04% 30.51x
Composition Percentage: The overlap percentage between the Authors audience and the Interest attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Authors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Authors audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.08x
Composition Percentage: The overlap percentage between the Authors audience and the Location attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Authors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Authors audience is deviantart.com.

Website Composition Index
deviantart.com 1.73% 41.37x
poemhunter.com 1.15% 39.77x
everydayfeminism.com 1.01% 36.42x
dndbeyond.com 1.68% 36.11x
newstatesman.com 1.47% 34.32x
wikidiff.com 1.06% 33.48x
worldcat.org 1.18% 32.73x
stackexchange.com 1.05% 32.67x
vocabulary.com 2.80% 30.83x
gamecrate.com 1.13% 30.01x
Composition Percentage: The overlap percentage between the Authors audience and the Web attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Authors audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.07% 28.61x
Writing & Publishing 0.90% 28.07x
Roleplay & Fantasy Games 0.24% 24.56x
University Press 0.72% 23.57x
London Tourism & Events 0.10% 22.87x
Psychology & Social Work 0.16% 21.88x
Book Publishers 0.99% 21.69x
Film Production 0.54% 19.21x
Environmental Conservation 0.07% 18.92x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.11% 18.86x
Composition Percentage: The overlap percentage between the Authors audience and the Content Affinity attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Authors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female