Dstillery Audiences

AUTHORS

Audience Size: 3.4 Million Devices

Explore the Authors Audience

Below you'll find more information about the Authors audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Authors audience.

Dstillery Crafted Audiences

INTERESTS

The Authors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Authors audience is Online Grammar Tool Users.

Interest Composition Index
Online Grammar Tool Users 37.41% 28.85x
Cholesterol Researchers 31.61% 25.92x
Avid Readers 37.18% 25.25x
Eco-Conscious Consumers 30.36% 23.99x
History Buffs 35.81% 23.94x
Audio Book Listeners 31.17% 23.90x
Online Health Researchers 29.31% 23.84x
Medical Advice Researchers 30.37% 23.71x
Documentary Film Fans 32.80% 23.52x
College Students 34.25% 23.30x
Composition Percentage: The overlap percentage between the Authors audience and the Interest attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Authors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Authors audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.40x
Chicos 0.01% 1.38x
Victoria's Secret 0.01% 1.29x
Maurices 0.01% 1.11x
Carhartt 0.15% 1.08x
Mens Wearhouse 0.01% 0.94x
Composition Percentage: The overlap percentage between the Authors audience and the Location attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Authors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Authors audience is writersdigest.com.

Website Composition Index
writersdigest.com 2.82% 39.51x
oneangrygamer.net 1.28% 29.09x
livejournal.com 1.09% 28.23x
oxforddictionaries.com 1.65% 26.81x
theparisreview.org 2.15% 26.03x
greekmythology.com 1.87% 24.95x
symbolab.com 1.26% 23.29x
collegevine.com 1.43% 23.14x
cad-comic.com 1.99% 23.09x
literarydevices.net 1.97% 22.84x
Composition Percentage: The overlap percentage between the Authors audience and the Web attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Authors audience is Writing & Publishing.

Content Affinity Composition Index
Writing & Publishing 2.81% 26.41x
Roleplay & Fantasy Games 0.65% 21.41x
Social & Demographic Trends 0.52% 19.43x
Book Publishers 2.24% 18.65x
University Press 2.95% 18.58x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 16.96x
Teaching Abroad 0.09% 16.92x
Drawing & Animation 0.05% 16.88x
Local & Travel England - East Midlands 0.38% 16.74x
Historical Information - Museums & Libraries 3.00% 16.46x
Composition Percentage: The overlap percentage between the Authors audience and the Content Affinity attribute.
Index: A comparison of the Authors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Authors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female