Dstillery Audiences

AUTO INSURANCE SHOPPERS

Audience Size: 1.9 Million Devices

Explore the Auto Insurance Shoppers Audience

Below you'll find more information about the Auto Insurance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Auto Insurance Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Auto Insurance Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auto Insurance Shoppers audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 37.52% 45.71x
Medical Advice Researchers 36.16% 41.52x
Cholesterol Researchers 32.49% 41.18x
Retirees 43.93% 40.28x
Home Custom Bedroom Decorators 28.85% 40.11x
Custom Home Lighting Shoppers 28.85% 40.11x
Hardware Shoppers 37.18% 40.04x
Realtors & Real Estate Researchers 37.73% 39.63x
Tax Filers 46.16% 39.52x
Financial News Readers 35.26% 39.03x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Interest attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auto Insurance Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auto Insurance Shoppers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.74x
Express 0.02% 1.41x
Banana Republic 0.02% 1.36x
Chicos 0.02% 1.27x
Aeropostale 0.02% 1.23x
Jos A. Bank Clothiers 0.02% 1.22x
Gap 0.02% 1.18x
Talbots 0.01% 1.09x
Victoria's Secret 0.03% 1.09x
White House Black Market 0.02% 1.06x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Location attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auto Insurance Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auto Insurance Shoppers audience is allhiphop.com.

Website Composition Index
allhiphop.com 1.23% 42.52x
healthnfitness.net 3.12% 40.86x
weathertech.com 1.39% 36.95x
scribol.com 1.40% 36.72x
intelius.com 2.94% 36.30x
halfeddie.com 1.07% 36.29x
homesnacks.net 1.22% 35.93x
trueactivist.com 1.18% 35.11x
careerbuilder.com 1.73% 35.00x
findlaw.com 1.12% 34.56x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Web attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auto Insurance Shoppers audience is Cuba & Mexico Media.

Content Affinity Composition Index
Cuba & Mexico Media 0.12% 32.25x
Pharmacy 0.34% 23.81x
Fashion & Retail 0.21% 22.17x
Custom Gifts 0.06% 21.12x
Pre-Built Home Researchers 0.06% 19.55x
Amateur Radios 0.07% 19.41x
Women Shoppers 0.48% 18.31x
People Search 3.44% 18.05x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.12% 17.92x
Vitamin Shoppers 0.05% 17.92x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auto Insurance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male