Dstillery Audiences

AUTO INSURANCE SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Auto Insurance Shoppers Audience

Below you'll find more information about the Auto Insurance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Auto Insurance Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Auto Insurance Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auto Insurance Shoppers audience is Online Health Researchers.

Interest Composition Index
Online Health Researchers 41.15% 41.02x
Medical Advice Researchers 38.45% 37.81x
Cholesterol Researchers 36.11% 37.54x
Hardware Shoppers 41.77% 37.20x
Orlando Activities Researchers 33.83% 36.76x
Tax Filers 48.00% 36.72x
Home Custom Bedroom Decorators 31.93% 36.38x
Custom Home Lighting Shoppers 31.93% 36.38x
Retirees 44.07% 36.28x
Texas Activity Researchers 37.45% 35.59x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Interest attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auto Insurance Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auto Insurance Shoppers audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.52x
Journeys 0.01% 1.16x
The Childrens Place 0.01% 1.05x
Carhartt 0.10% 1.03x
Victoria's Secret 0.01% 0.85x
Maurices 0.01% 0.76x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Location attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auto Insurance Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auto Insurance Shoppers audience is automaatic.com.

Website Composition Index
automaatic.com 1.09% 42.86x
fox46charlotte.com 1.11% 42.50x
radaris.com 1.26% 41.54x
zubican.com 1.27% 40.60x
allhiphop.com 2.15% 39.51x
topix.net 1.08% 39.22x
intuit.com 1.72% 38.78x
buzzfile.com 2.30% 37.80x
sputniknews.com 1.28% 37.79x
nyandcompany.com 1.16% 37.57x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Web attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auto Insurance Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.08% 25.67x
Yard Structures 0.19% 24.18x
Mid-Atlantic Beaches 0.12% 23.30x
Insurance Cluster 0.20% 22.28x
Vitamin Shoppers 0.20% 22.00x
Women Shoppers 1.26% 21.17x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.13% 20.68x
Pharmacy 0.77% 20.62x
Pre-Built Home Researchers 0.19% 20.60x
Car Keys, Locks & Remotes 0.46% 20.39x
Composition Percentage: The overlap percentage between the Auto Insurance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Auto Insurance Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auto Insurance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male