Dstillery Audiences

AUTO SHOW ENTHUSIASTS

Audience Size: 3.3 Million Devices

Explore the Auto Show Enthusiasts Audience

Below you'll find more information about the Auto Show Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Auto Show Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Auto Show Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auto Show Enthusiasts audience is Car Buyers.

Interest Composition Index
Car Buyers 25.38% 15.68x
Car Collector Enthusiasts 25.50% 15.45x
Car Enthusiasts 23.35% 14.90x
Jaguar Vehicle Shoppers 25.73% 14.20x
Auto Repair Researchers 23.49% 13.93x
In-Market Car Shoppers 24.15% 13.47x
Automotive Industry 20.76% 13.34x
Online Auto Shoppers 22.69% 13.33x
Used Car Shoppers 24.68% 13.02x
Land Rover Shoppers 24.32% 12.83x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Interest attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auto Show Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auto Show Enthusiasts audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.53x
The North Face 0.02% 1.42x
Brooks Brothers 0.03% 1.37x
Talbots 0.04% 1.36x
REI 0.02% 1.35x
Patagonia 0.01% 1.32x
Abercrombie & Fitch 0.02% 1.28x
Tommy Bahama 0.02% 1.25x
Armani 0.02% 1.21x
J. Crew 0.03% 1.21x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Location attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auto Show Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auto Show Enthusiasts audience is chicagoautoshow.com.

Website Composition Index
chicagoautoshow.com 0.10% 90.42x
houstonautoshow.com 0.19% 84.31x
denverautoshow.com 0.11% 81.60x
bostonautoshow.com 0.13% 80.66x
planetford45.com 0.17% 73.59x
currieford.com 0.03% 71.80x
newenglandboatshow.com 0.22% 70.28x
bochtoyota.com 0.04% 70.26x
herbconnollyacura.com 0.08% 70.17x
supercarsaturdays.com 0.05% 65.42x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Web attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auto Show Enthusiasts audience is General Interest.

Content Affinity Composition Index
General Interest 0.40% 12.54x
Environmentally Friendly Cars 0.11% 12.50x
Illinois Education 1.45% 11.85x
Motorsport Equipment 5.78% 11.47x
Motorcycles & Snowmobiles 3.85% 11.34x
Illinois 7.23% 10.90x
Colorado Snow 4.70% 10.52x
Car Enthusiasts 7.48% 10.09x
Auto Body Upkeep & Repair Researchers 4.50% 9.99x
Car Keys, Locks & Remotes 5.70% 9.76x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auto Show Enthusiasts audience resonates most for the following age and income brackets.
Age
65+
Income
$150,000-$249,999