Dstillery Audiences

AUTO SHOW ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Auto Show Enthusiasts Audience

Below you'll find more information about the Auto Show Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Auto Show Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Auto Show Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auto Show Enthusiasts audience is Car Buyers.

Interest Composition Index
Car Buyers 26.95% 32.45x
Car Enthusiasts 23.53% 31.11x
Car Collector Enthusiasts 27.90% 30.89x
Automotive News Readers 20.90% 29.22x
Jaguar Vehicle Shoppers 25.36% 28.06x
Auto Repair Researchers 24.89% 27.51x
Land Rover Shoppers 25.09% 27.23x
In-Market Car Shoppers 26.70% 26.94x
BMW Vehicle Shoppers 19.02% 25.88x
Used Car Shoppers 23.13% 25.72x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Interest attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auto Show Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auto Show Enthusiasts audience is Topshop.

Location Composition Index
Topshop 0.01% 1.62x
Bonobos 0.05% 1.62x
Jos A. Bank Clothiers 0.33% 1.40x
Talbots 0.04% 1.20x
Mens Wearhouse 0.45% 1.19x
REI 0.02% 1.18x
Johnston and Murphy 0.08% 1.18x
Uniqlo 0.01% 1.17x
White House Black Market 0.09% 1.16x
Eddie Bauer 0.02% 1.14x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Location attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auto Show Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auto Show Enthusiasts audience is naias.com.

Website Composition Index
naias.com 1.87% 49.69x
houstontoyotacenter.com 2.75% 42.69x
gatewayclassiccars.com 1.70% 42.57x
cityofchicago.org 1.62% 42.03x
auroragov.org 1.34% 40.49x
goapr.com 1.43% 40.05x
masssave.com 1.33% 37.21x
tflcar.com 1.77% 36.93x
cadillac.com 1.26% 36.23x
6speedonline.com 1.55% 35.77x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Web attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auto Show Enthusiasts audience is General Interest.

Content Affinity Composition Index
General Interest 0.37% 18.16x
Motorsport Equipment 6.59% 15.42x
Environmentally Friendly Cars 0.12% 15.26x
Motorcycles & Snowmobiles 5.07% 14.89x
Auto Body Upkeep & Repair Researchers 4.02% 13.72x
Car Enthusiasts 8.63% 13.57x
Motorcycle Racing Researchers 0.64% 12.80x
Illinois 5.31% 12.38x
Auto Tires & Parts Repair Researchers 2.90% 12.32x
Illinois Education 1.08% 12.24x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auto Show Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male