Dstillery Audiences

AUTO SHOW ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Auto Show Enthusiasts Audience

Below you'll find more information about the Auto Show Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Auto Show Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Auto Show Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auto Show Enthusiasts audience is Car Buyers.

Interest Composition Index
Car Buyers 27.67% 30.05x
Car Collector Enthusiasts 27.42% 29.44x
Car Enthusiasts 23.42% 29.03x
Automotive News Readers 20.71% 28.26x
In-Market Car Shoppers 26.27% 26.44x
Auto Repair Researchers 25.38% 25.72x
Land Rover Shoppers 24.79% 25.70x
Nissan Vehicle Shoppers 24.73% 25.67x
Jaguar Vehicle Shoppers 26.09% 25.61x
Used Car Shoppers 23.02% 24.72x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Interest attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auto Show Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auto Show Enthusiasts audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.76x
Topshop 0.02% 1.72x
Bonobos 0.09% 1.57x
Jos A. Bank Clothiers 0.44% 1.55x
Johnston and Murphy 0.20% 1.48x
REI 0.02% 1.44x
Armani 0.06% 1.42x
Intermix 0.01% 1.38x
Mens Wearhouse 0.61% 1.31x
White House Black Market 0.28% 1.29x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Location attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auto Show Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auto Show Enthusiasts audience is naias.com.

Website Composition Index
naias.com 1.59% 51.37x
houstontoyotacenter.com 2.38% 47.41x
gatewayclassiccars.com 1.53% 45.26x
auroragov.org 1.14% 44.00x
cityofchicago.org 1.39% 42.93x
goapr.com 1.60% 41.63x
bavauto.com 1.14% 38.70x
cadillac.com 1.23% 37.50x
tflcar.com 1.94% 36.67x
6speedonline.com 1.73% 36.64x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Web attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auto Show Enthusiasts audience is General Interest.

Content Affinity Composition Index
General Interest 0.35% 18.15x
Motorsport Equipment 7.03% 15.29x
Environmentally Friendly Cars 0.11% 14.82x
Motorcycles & Snowmobiles 5.86% 13.93x
Auto Body Upkeep & Repair Researchers 4.06% 13.37x
Car Enthusiasts 9.37% 12.91x
Auto Tires & Parts Repair Researchers 2.82% 12.52x
Motorcycle Racing Researchers 0.75% 12.38x
Illinois 5.08% 12.10x
Illinois Education 1.00% 12.08x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auto Show Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male