Dstillery Audiences

AUTO SHOW ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the Auto Show Enthusiasts Audience

Below you'll find more information about the Auto Show Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Auto Show Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Auto Show Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auto Show Enthusiasts audience is Car Buyers.

Interest Composition Index
Car Buyers 27.24% 17.87x
Car Collector Enthusiasts 28.10% 17.24x
Car Enthusiasts 25.27% 17.02x
Automotive News Readers 21.10% 15.43x
Auto Repair Researchers 24.76% 15.39x
Jaguar Vehicle Shoppers 26.59% 14.87x
In-Market Car Shoppers 26.43% 14.66x
BMW Vehicle Shoppers 20.06% 14.27x
Audi Vehicle Shoppers 21.21% 14.18x
Ford Mustang Enthusiasts 22.18% 14.15x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Interest attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auto Show Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auto Show Enthusiasts audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.80x
Intermix 0.01% 1.61x
Uniqlo 0.02% 1.57x
LL Bean 0.01% 1.47x
Zara 0.04% 1.37x
Joe's Jeans 0.01% 1.36x
Jos A. Bank Clothiers 0.21% 1.31x
Ann Taylor 0.03% 1.27x
Eddie Bauer 0.02% 1.23x
Express 0.04% 1.20x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Location attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auto Show Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auto Show Enthusiasts audience is naias.com.

Website Composition Index
naias.com 2.36% 32.62x
cityofchicago.org 2.05% 28.88x
goapr.com 1.35% 28.21x
gatewayclassiccars.com 1.99% 27.95x
masssave.com 1.36% 27.09x
houstontoyotacenter.com 3.20% 27.04x
visithoustontexas.com 4.98% 25.70x
auroragov.org 1.52% 25.28x
cadillac.com 1.47% 25.18x
tflcar.com 1.79% 25.11x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Web attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auto Show Enthusiasts audience is General Interest.

Content Affinity Composition Index
General Interest 0.39% 15.08x
Environmentally Friendly Cars 0.11% 13.91x
Motorsport Equipment 6.17% 13.28x
Motorcycles & Snowmobiles 4.46% 12.79x
Car Enthusiasts 7.96% 11.85x
Illinois Education 1.21% 11.69x
Illinois 6.04% 11.27x
Auto Body Upkeep & Repair Researchers 4.30% 11.21x
Car Shopping 9.31% 10.86x
Motorcycle Racing Researchers 0.61% 10.85x
Composition Percentage: The overlap percentage between the Auto Show Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Auto Show Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auto Show Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male