Explore the Automotive Auctions Enthusiasts Audience
Below you'll find more information about the Automotive Auctions Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Automotive Auctions Enthusiasts audience.
INTERESTS
The Automotive Auctions Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Automotive Auctions Enthusiasts audience is Online Auto Shoppers.
| Interest | Composition | Index |
| Online Auto Shoppers | 41.07% | 20.69x |
| In-Market Car Shoppers | 33.69% | 19.65x |
| Auto Repair Researchers | 30.00% | 18.60x |
| Used Car Shoppers | 34.74% | 18.07x |
| Automotive Service Professionals | 31.35% | 17.01x |
| Buick Vehicle Shoppers | 33.91% | 16.64x |
| GMC Vehicle Shopper | 29.60% | 16.35x |
| Cadillac Vehicle Shoppers | 28.55% | 16.28x |
| Ford Vehicle Shoppers | 24.96% | 15.50x |
| Nissan Vehicle Shoppers | 25.72% | 15.33x |
Composition Percentage:
The overlap percentage between the Automotive Auctions Enthusiasts audience and the Interest attribute.
Index: A comparison of the Automotive Auctions Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Automotive Auctions Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Automotive Auctions Enthusiasts audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 0.01% | 1.11x |
| Carhartt | 0.20% | 1.10x |
| Hollister | 0.01% | 1.09x |
| Gap | 0.01% | 1.09x |
| Maurices | 0.03% | 1.04x |
| Jos A. Bank Clothiers | 0.01% | 1.03x |
| Aeropostale | 0.01% | 1.03x |
| Journeys | 0.03% | 1.03x |
| Lane Bryant | 0.01% | 1.02x |
| American Eagle Outfitters | 0.02% | 1.01x |
Composition Percentage:
The overlap percentage between the Automotive Auctions Enthusiasts audience and the Location attribute.
Index: A comparison of the Automotive Auctions Enthusiasts audience to the internet population.
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WEBSITES
The Automotive Auctions Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Automotive Auctions Enthusiasts audience is pickuptrucks.com.
| Website | Composition | Index |
| pickuptrucks.com | 1.05% | 22.72x |
| sdparts.com | 1.27% | 21.17x |
| treperformance.com | 1.18% | 19.78x |
| newsandtribune.com | 1.58% | 19.17x |
| bbwheelsonline.com | 1.26% | 19.06x |
| cardomain.com | 1.17% | 18.95x |
| smartmotorguide.com | 1.90% | 18.63x |
| chargerforums.com | 1.42% | 17.84x |
| autabuy.com | 1.13% | 17.79x |
| performancetrucks.net | 1.93% | 17.67x |
Composition Percentage:
The overlap percentage between the Automotive Auctions Enthusiasts audience and the Web attribute.
Index: A comparison of the Automotive Auctions Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Automotive Auctions Enthusiasts audience is Car Keys, Locks & Remotes.
| Content Affinity | Composition | Index |
| Car Keys, Locks & Remotes | 0.30% | 13.84x |
| Auctions & Repossessions | 0.06% | 12.19x |
| Car Shopping | 20.39% | 11.90x |
| Auto Body Upkeep & Repair Researchers | 0.28% | 11.16x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.03% | 11.12x |
| Auto Enthusiast Information Researchers | 4.21% | 10.85x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.02% | 10.23x |
| Trucking | 2.71% | 10.07x |
| All-Terrain Vehicles | 8.18% | 9.80x |
| Trucks | 0.22% | 9.18x |
Composition Percentage:
The overlap percentage between the Automotive Auctions Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Automotive Auctions Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Automotive Auctions Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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