Dstillery Audiences

AUTOMOTIVE SAFETY RESEARCHERS

Audience Size: 2.6 Million Devices

Explore the Automotive Safety Researchers Audience

Below you'll find more information about the Automotive Safety Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Automotive Safety Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Automotive Safety Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Automotive Safety Researchers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 45.20% 30.83x
Car Buyers 38.31% 30.16x
In-Market Car Shoppers 45.43% 28.87x
Nissan Vehicle Shoppers 35.36% 23.85x
GMC Vehicle Shopper 36.69% 23.58x
Used Car Shoppers 40.83% 23.57x
Car Enthusiasts 29.14% 22.77x
Subaru Vehicle Shoppers 26.33% 22.73x
Online Auto Shoppers 42.34% 22.39x
Automotive News Readers 27.33% 22.34x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Interest attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Automotive Safety Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Automotive Safety Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.12x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Location attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Automotive Safety Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Automotive Safety Researchers audience is newcars.com.

Website Composition Index
newcars.com 1.04% 36.91x
jdpower.com 11.78% 30.84x
news.pickuptrucks.com 2.38% 29.85x
zeroto60times.com 3.43% 27.70x
tflcar.com 1.64% 27.40x
gmauthority.com 1.76% 25.85x
tractorhouse.com 1.30% 24.82x
edmunds.com 32.93% 24.29x
thecarconnection.com 16.41% 23.94x
thetruthaboutcars.com 6.67% 23.57x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Web attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Automotive Safety Researchers audience is Auctions & Repossessions.

Content Affinity Composition Index
Auctions & Repossessions 0.17% 21.49x
Car Shopping 26.08% 18.73x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.89% 18.34x
Car Keys, Locks & Remotes 0.64% 17.63x
Auto Tires & Parts Repair Researchers 0.45% 16.96x
Trucks 0.54% 15.56x
Auto Body Upkeep & Repair Researchers 0.51% 15.19x
Yard Structures 0.19% 15.01x
Trucking 3.99% 14.93x
Motorsport Equipment 2.93% 13.71x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Content Affinity attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Automotive Safety Researchers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male