Dstillery Audiences

AUTOMOTIVE SAFETY RESEARCHERS

Audience Size: 1.7 Million Devices

Explore the Automotive Safety Researchers Audience

Below you'll find more information about the Automotive Safety Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Automotive Safety Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Automotive Safety Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Automotive Safety Researchers audience is Car Buyers.

Interest Composition Index
Car Buyers 41.06% 31.41x
Auto Repair Researchers 43.79% 30.76x
Texas Activity Researchers 31.40% 29.81x
Home Exterior Design Enthusiasts 33.67% 29.59x
Orlando Activities Researchers 31.67% 29.38x
Auto Insurance Shoppers 33.84% 28.24x
Used Car Shoppers 39.87% 27.62x
Hardware Shoppers 31.22% 27.45x
Retired Health Insurance Researchers 31.57% 27.26x
Heart Surgery Researchers 30.11% 26.69x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Interest attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Automotive Safety Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Automotive Safety Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.53x
Talbots 0.04% 1.34x
Chicos 0.05% 1.26x
The North Face 0.02% 1.20x
Madewell 0.01% 1.19x
Belk 0.01% 1.18x
Journeys 0.05% 1.12x
White House Black Market 0.08% 1.10x
Dressbarn 0.04% 1.10x
LOFT 0.06% 1.09x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Location attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Automotive Safety Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Automotive Safety Researchers audience is iihs.org.

Website Composition Index
iihs.org 2.79% 44.77x
carseatblog.com 1.17% 40.02x
car-seat.org 1.91% 38.28x
newcars.com 1.49% 37.45x
bobistheoilguy.com 1.09% 35.62x
motorweek.org 1.66% 34.71x
jdpower.com 1.77% 34.66x
truevalue.com 1.52% 32.34x
harborfreight.com 4.02% 31.96x
kiamedia.com 1.19% 31.32x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Web attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Automotive Safety Researchers audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.10% 21.94x
Home Improvement Contractor 1.10% 19.76x
Rural Living 0.11% 18.22x
Auto Tires & Parts Repair Researchers 2.67% 17.85x
Parenting & Children's Activities 3.04% 17.52x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.07% 17.42x
General Interest 0.25% 17.06x
Flags & Trump 0.08% 15.71x
Car Shopping 19.44% 14.45x
Auto Body Upkeep & Repair Researchers 3.29% 14.25x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Content Affinity attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Automotive Safety Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male