Dstillery Audiences

AUTOMOTIVE SAFETY RESEARCHERS

Audience Size: 3.6 Million Devices

Explore the Automotive Safety Researchers Audience

Below you'll find more information about the Automotive Safety Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Automotive Safety Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Automotive Safety Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Automotive Safety Researchers audience is Car Buyers.

Interest Composition Index
Car Buyers 39.64% 26.12x
Auto Repair Researchers 41.60% 26.05x
Home Exterior Design Enthusiasts 30.45% 23.19x
Used Car Shoppers 38.28% 22.47x
Orlando Activities Researchers 27.85% 22.45x
Texas Activity Researchers 27.90% 22.34x
In-Market Car Shoppers 38.52% 22.23x
Subaru Vehicle Shoppers 30.93% 22.21x
Hardware Shoppers 28.50% 21.61x
Nissan Vehicle Shoppers 31.26% 21.50x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Interest attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Automotive Safety Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Automotive Safety Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.16% 1.37x
Old Navy 0.01% 1.16x
Mens Wearhouse 0.02% 0.96x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Location attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Automotive Safety Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Automotive Safety Researchers audience is iihs.org.

Website Composition Index
iihs.org 1.43% 40.49x
motorweek.org 1.24% 34.50x
car-seat.org 1.49% 34.09x
erieinsurance.com 2.49% 34.06x
carseatblog.com 1.18% 33.61x
tflcar.com 1.19% 31.76x
toyota.com 1.63% 29.77x
autonews.com 1.60% 27.46x
safekids.org 1.47% 27.20x
fitpregnancy.com 1.40% 26.20x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Web attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Automotive Safety Researchers audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.06% 24.81x
General Interest 0.16% 18.26x
Rural Living 0.03% 18.00x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.14% 17.90x
Auto Tires & Parts Repair Researchers 1.85% 17.52x
Parenting & Children's Activities 2.63% 16.45x
Assorted Topics (Animals, Clothing, Events, Education) 0.02% 16.43x
Car Shopping 22.31% 15.79x
Car Keys, Locks & Remotes 4.61% 15.70x
Auto Body Upkeep & Repair Researchers 2.48% 15.08x
Composition Percentage: The overlap percentage between the Automotive Safety Researchers audience and the Content Affinity attribute.
Index: A comparison of the Automotive Safety Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Automotive Safety Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female