AUTOMOTIVE SERVICE PROFESSIONALS

Audience Size: 3.2 Million Devices

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Explore the Automotive Service Professionals Audience

Below you'll find more information about the Automotive Service Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Automotive Service Professionals audience.

INTERESTS

The Automotive Service Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Automotive Service Professionals audience is Auto Repair Researchers.

Interest	Composition	Index
Auto Repair Researchers	42.23%	28.25x
Truck Shoppers	44.01%	27.57x
Jeep Vehicle Shoppers	40.42%	27.54x
Cadillac Vehicle Shoppers	43.68%	27.28x
Product Manuals Researchers	35.39%	25.73x
In-Market Car Shoppers	39.95%	25.59x
Corvette Enthusiasts	37.21%	25.43x
Dodge Vehicle Shoppers	38.80%	24.71x
Honda Vehicle Shoppers	34.07%	24.60x
Diesel Vehicle Shoppers	40.64%	24.51x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Interest attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

APPAREL RETAILERS

The Automotive Service Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Automotive Service Professionals audience is Maurices.

Location	Composition	Index
Maurices	0.01%	1.54x
Carhartt	0.06%	1.15x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Location attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

WEBSITES

The Automotive Service Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Automotive Service Professionals audience is dormanproducts.com.

Website	Composition	Index
dormanproducts.com	1.57%	40.46x
automotiveforums.com	2.05%	33.00x
machinerytrader.com	1.19%	32.85x
fordforums.com	1.09%	32.10x
hotrodders.com	4.14%	31.76x
gmt400.com	1.28%	31.68x
justanswer.com	5.76%	31.64x
texas-speed.com	2.08%	31.56x
auctiontime.com	1.00%	31.48x
stage3motorsports.com	1.03%	31.38x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Web attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Automotive Service Professionals audience is Auto Body Upkeep & Repair Researchers.

Content Affinity	Composition	Index
Auto Body Upkeep & Repair Researchers	0.87%	26.10x
Car Keys, Locks & Remotes	0.94%	24.90x
Auto Enthusiast Information Researchers	7.93%	23.65x
Auctions & Repossessions	0.18%	23.52x
Machines & Industrial Supplies	0.57%	21.78x
Trucking	5.59%	21.13x
Hobby Drones & Remote-Controlled Cars	0.20%	20.07x
Auto Tires & Parts Repair Researchers	0.51%	19.25x
Trucks	0.66%	18.62x
Motorsport Equipment	3.90%	18.46x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Content Affinity attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

DEMOGRAPHICS

The Automotive Service Professionals audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Male