AUTOMOTIVE SERVICE PROFESSIONALS

Audience Size: 3.3 Million Devices

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Explore the Automotive Service Professionals Audience

Below you'll find more information about the Automotive Service Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Automotive Service Professionals audience.

INTERESTS

The Automotive Service Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Automotive Service Professionals audience is Product Manuals Researchers.

Interest	Composition	Index
Product Manuals Researchers	41.16%	85.30x
Power Tools Shoppers	38.41%	79.62x
Camaro Enthusiasts	38.41%	77.67x
Auto Repair Researchers	37.80%	76.75x
Jeep Vehicle Shoppers	39.94%	76.70x
Truck Shoppers	43.60%	76.36x
Honda Vehicle Shoppers	30.79%	76.20x
Mazda Vehicle Shoppers	26.22%	72.86x
Ford Mustang Enthusiasts	35.37%	72.69x
Corvette Enthusiasts	35.98%	72.45x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Interest attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

APPAREL RETAILERS

The Automotive Service Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Automotive Service Professionals audience is Carhartt.

Location	Composition	Index
Carhartt	0.30%	1.96x
American Eagle Outfitters	0.01%	1.39x
Maurices	0.02%	1.27x
Victoria's Secret	0.01%	1.18x
Journeys	0.01%	1.08x
The Childrens Place	0.01%	0.96x
Old Navy	0.01%	0.93x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Location attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

WEBSITES

The Automotive Service Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Automotive Service Professionals audience is justanswer.com.

Website	Composition	Index
justanswer.com	29.06%	85.60x
hotrod.com	12.15%	58.80x
axleaddict.com	12.84%	56.24x
manualslib.com	21.38%	54.87x
corvetteforum.com	10.33%	54.00x
ford-trucks.com	19.89%	47.40x
fixya.com	41.24%	47.10x
f150forum.com	10.68%	44.94x
weathertech.com	8.67%	44.44x
itstillruns.com	38.80%	41.61x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Web attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Automotive Service Professionals audience is Auto Enthusiast Information Researchers.

Content Affinity	Composition	Index
Auto Enthusiast Information Researchers	10.98%	34.80x
Garden Power Equipment	7.93%	34.07x
Trucking	6.40%	30.96x
Motorsport Equipment	4.88%	30.43x
Motorcycles & Snowmobiles	11.59%	28.73x
Car Enthusiasts	8.23%	27.45x
Classic Car Enthusiasts	20.73%	24.30x
Space & National Security	3.66%	22.11x
Texas Off-Roading	0.07%	21.99x
Gun Enthusiast - Rifles & Ammo	8.84%	20.85x

Composition Percentage: The overlap percentage between the Automotive Service Professionals audience and the Content Affinity attribute.

Index: A comparison of the Automotive Service Professionals audience to the internet population.

DEMOGRAPHICS

The Automotive Service Professionals audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Male