Explore the Aviation Enthusiasts Audience
Below you'll find more information about the Aviation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Aviation Enthusiasts audience.
INTERESTS
The Aviation Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Aviation Enthusiasts audience is Pilots.
| Interest | Composition | Index |
| Pilots | 42.09% | 25.90x |
| Private Jet Traveler | 36.40% | 20.73x |
| Sailing Enthusiasts | 29.15% | 17.19x |
| Car Enthusiasts | 26.60% | 17.05x |
| Men's Clothing Shoppers | 27.60% | 16.87x |
| Space Travel Enthusiasts | 28.05% | 16.78x |
| Travel Reward Points Enthusiasts | 31.54% | 16.37x |
| Beer Aficionados | 24.94% | 16.27x |
| Tech News Enthusiasts | 24.75% | 16.24x |
| Financial Business Intelligence Researchers | 23.49% | 16.18x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Interest attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Aviation Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Aviation Enthusiasts audience is Free People.
| Location | Composition | Index |
| Free People | 0.02% | 1.56x |
| Madewell | 0.02% | 1.41x |
| Club Monaco | 0.01% | 1.31x |
| Ann Taylor | 0.02% | 1.29x |
| J. Crew | 0.04% | 1.29x |
| American Apparel | 0.03% | 1.25x |
| LL Bean | 0.00% | 1.24x |
| Eddie Bauer | 0.01% | 1.21x |
| REI | 0.02% | 1.20x |
| Zara | 0.03% | 1.14x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Location attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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WEBSITES
The Aviation Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Aviation Enthusiasts audience is flyingmag.com.
| Website | Composition | Index |
| flyingmag.com | 5.04% | 90.87x |
| controller.com | 9.08% | 89.88x |
| aopa.org | 5.37% | 62.59x |
| airliners.net | 4.02% | 44.17x |
| institutionalinvestor.com | 2.26% | 40.87x |
| lockheedmartin.com | 2.79% | 39.96x |
| godsavethepoints.com | 2.27% | 37.03x |
| boeing.com | 7.06% | 36.60x |
| defenseone.com | 4.78% | 35.59x |
| spaceflightnow.com | 4.12% | 35.37x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Web attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Aviation Enthusiasts audience is Private Aviation.
| Content Affinity | Composition | Index |
| Private Aviation | 11.96% | 27.34x |
| Assorted Topics #11410 (Power Trains, Drones, Web Design) | 1.91% | 21.50x |
| Golf & Boats | 0.04% | 17.20x |
| Environmentally Friendly Cars | 0.14% | 14.73x |
| Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) | 1.90% | 13.51x |
| Robotics | 2.12% | 13.33x |
| Space & National Security | 10.37% | 13.09x |
| Smart Travel | 9.79% | 13.03x |
| Motorcycle Racing Researchers | 0.75% | 13.01x |
| Sports - Skiing, Snowboarding | 0.05% | 12.64x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Aviation Enthusiasts audience resonates most for the following age and income brackets.
Age
45-54
Income
$50,000-$74,999
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