Dstillery Audiences

AVIATION ENTHUSIASTS

Audience Size: 2.7 Million Devices

Explore the Aviation Enthusiasts Audience

Below you'll find more information about the Aviation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Aviation Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Aviation Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Aviation Enthusiasts audience is Pilots.

Interest Composition Index
Pilots 48.46% 37.38x
Private Jet Traveler 38.51% 31.76x
Marines 33.88% 29.85x
Space Travel Enthusiasts 30.92% 27.54x
Car Enthusiasts 30.71% 27.06x
Craft Spirits Enthusiasts 30.18% 26.73x
Men's Clothing Shoppers 31.23% 26.44x
Beer Aficionados 27.33% 25.74x
Nature and Outdoors Book Readers 29.63% 25.56x
Financial Business Intelligence Researchers 29.00% 25.55x
Composition Percentage: The overlap percentage between the Aviation Enthusiasts audience and the Interest attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Aviation Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Aviation Enthusiasts audience is REI.

Location Composition Index
REI 0.03% 1.59x
Bonobos 0.11% 1.50x
Jos A. Bank Clothiers 0.43% 1.50x
Johnston and Murphy 0.45% 1.34x
Brooks Brothers 0.05% 1.33x
Armani 0.04% 1.32x
Topshop 0.02% 1.32x
Mens Wearhouse 0.62% 1.32x
Uniqlo 0.03% 1.32x
White House Black Market 0.37% 1.30x
Composition Percentage: The overlap percentage between the Aviation Enthusiasts audience and the Location attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Aviation Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Aviation Enthusiasts audience is planeandpilotmag.com.

Website Composition Index
planeandpilotmag.com 2.96% 115.05x
aerotrader.com 2.65% 112.04x
controller.com 16.90% 111.12x
experimentalaircraft.info 1.04% 103.73x
nbaa.org 1.17% 102.63x
kingschools.com 1.49% 102.45x
gleimaviation.com 1.41% 101.01x
aero-news.net 1.67% 97.45x
skyvector.com 1.37% 96.43x
eaa.org 3.49% 92.10x
Composition Percentage: The overlap percentage between the Aviation Enthusiasts audience and the Web attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Aviation Enthusiasts audience is Private Aviation.

Content Affinity Composition Index
Private Aviation 14.15% 26.16x
Assorted Topics (Power Trains, Drones, Web Design) 3.89% 24.53x
Golf & Boats 0.03% 19.64x
Environmentally Friendly Cars 0.14% 18.44x
Home Improvement Contractor 1.67% 16.38x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.53% 16.36x
Survival Guides 0.42% 16.08x
Space & National Security 9.31% 15.87x
Robotics 1.93% 15.85x
Handyman Tools 0.03% 15.39x
Composition Percentage: The overlap percentage between the Aviation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Aviation Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male