Explore the Aviation Enthusiasts Audience
Below you'll find more information about the Aviation Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Aviation Enthusiasts audience.
INTERESTS
The Aviation Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Aviation Enthusiasts audience is Pilots.
| Interest | Composition | Index |
| Pilots | 48.46% | 37.38x |
| Private Jet Traveler | 38.51% | 31.76x |
| Marines | 33.88% | 29.85x |
| Space Travel Enthusiasts | 30.92% | 27.54x |
| Car Enthusiasts | 30.71% | 27.06x |
| Craft Spirits Enthusiasts | 30.18% | 26.73x |
| Men's Clothing Shoppers | 31.23% | 26.44x |
| Beer Aficionados | 27.33% | 25.74x |
| Nature and Outdoors Book Readers | 29.63% | 25.56x |
| Financial Business Intelligence Researchers | 29.00% | 25.55x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Interest attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Aviation Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Aviation Enthusiasts audience is REI.
| Location | Composition | Index |
| REI | 0.03% | 1.59x |
| Bonobos | 0.11% | 1.50x |
| Jos A. Bank Clothiers | 0.43% | 1.50x |
| Johnston and Murphy | 0.45% | 1.34x |
| Brooks Brothers | 0.05% | 1.33x |
| Armani | 0.04% | 1.32x |
| Topshop | 0.02% | 1.32x |
| Mens Wearhouse | 0.62% | 1.32x |
| Uniqlo | 0.03% | 1.32x |
| White House Black Market | 0.37% | 1.30x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Location attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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WEBSITES
The Aviation Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Aviation Enthusiasts audience is planeandpilotmag.com.
| Website | Composition | Index |
| planeandpilotmag.com | 2.96% | 115.05x |
| aerotrader.com | 2.65% | 112.04x |
| controller.com | 16.90% | 111.12x |
| experimentalaircraft.info | 1.04% | 103.73x |
| nbaa.org | 1.17% | 102.63x |
| kingschools.com | 1.49% | 102.45x |
| gleimaviation.com | 1.41% | 101.01x |
| aero-news.net | 1.67% | 97.45x |
| skyvector.com | 1.37% | 96.43x |
| eaa.org | 3.49% | 92.10x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Web attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Aviation Enthusiasts audience is Private Aviation.
| Content Affinity | Composition | Index |
| Private Aviation | 14.15% | 26.16x |
| Assorted Topics (Power Trains, Drones, Web Design) | 3.89% | 24.53x |
| Golf & Boats | 0.03% | 19.64x |
| Environmentally Friendly Cars | 0.14% | 18.44x |
| Home Improvement Contractor | 1.67% | 16.38x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 3.53% | 16.36x |
| Survival Guides | 0.42% | 16.08x |
| Space & National Security | 9.31% | 15.87x |
| Robotics | 1.93% | 15.85x |
| Handyman Tools | 0.03% | 15.39x |
Composition Percentage:
The overlap percentage between the Aviation Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Aviation Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Aviation Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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