Dstillery Audiences

BMW VEHICLE SHOPPERS

Audience Size: 3.4 Million Devices

Explore the BMW Vehicle Shoppers Audience

Below you'll find more information about the BMW Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the BMW Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The BMW Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the BMW Vehicle Shoppers audience is Automotive News Readers.

Interest Composition Index
Automotive News Readers 44.16% 37.61x
Car Enthusiasts 50.58% 34.34x
Tesla Enthusiasts 51.26% 33.88x
Electric Vehicle Shoppers 52.42% 33.85x
Audi Vehicle Shoppers 48.39% 32.72x
Car Buyers 48.01% 31.63x
Techies 38.82% 29.02x
Tech News Enthusiasts 38.51% 28.85x
Camera Review Readers 40.68% 28.62x
Market Intelligence Researchers 38.58% 27.74x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The BMW Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the BMW Vehicle Shoppers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.69x
Old Navy 0.02% 1.35x
Carhartt 0.14% 1.13x
Victoria's Secret 0.01% 1.07x
The Childrens Place 0.01% 1.05x
Mens Wearhouse 0.02% 0.99x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The BMW Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the BMW Vehicle Shoppers audience is fcpeuro.com.

Website Composition Index
fcpeuro.com 1.09% 50.45x
m5board.com 1.23% 47.94x
realoem.com 1.94% 46.45x
5series.net 1.18% 43.67x
bmwblog.com 7.39% 42.63x
engineswapdepot.com 1.67% 41.97x
goapr.com 1.10% 40.07x
bimmerfest.com 9.47% 37.49x
motorweek.org 1.33% 37.23x
autospies.com 3.06% 36.90x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the BMW Vehicle Shoppers audience is Environmentally Friendly Cars.

Content Affinity Composition Index
Environmentally Friendly Cars 0.06% 27.47x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 4.76% 27.15x
Motorsport Equipment 7.44% 21.85x
Motorcycle Racing Researchers 1.35% 21.14x
Car Enthusiasts 13.40% 19.21x
Assorted Topics (Auto, Hobbies, Viral Media) 52.92% 19.21x
Assorted Topics (Power Trains, Drones, Web Design) 1.95% 17.56x
Watches Retail 2.23% 17.19x
General Interest 0.15% 17.18x
Auto Body Upkeep & Repair Researchers 2.78% 16.93x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The BMW Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male