Dstillery Audiences

BMW VEHICLE SHOPPERS

Audience Size: 1.8 Million Devices

Explore the BMW Vehicle Shoppers Audience

Below you'll find more information about the BMW Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the BMW Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The BMW Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the BMW Vehicle Shoppers audience is Electric Vehicle Shoppers.

Interest Composition Index
Electric Vehicle Shoppers 54.07% 36.93x
Car Enthusiasts 48.83% 36.82x
Automotive News Readers 48.70% 36.58x
Tesla Enthusiasts 49.75% 35.02x
Car Buyers 44.75% 34.91x
Audi Vehicle Shoppers 45.31% 34.69x
Market Intelligence Researchers 38.54% 32.69x
Camera Review Readers 37.84% 32.63x
Tech News Enthusiasts 35.60% 32.62x
Techies 36.68% 32.10x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The BMW Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the BMW Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 0.99x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The BMW Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the BMW Vehicle Shoppers audience is m5board.com.

Website Composition Index
m5board.com 1.01% 49.87x
realoem.com 1.39% 46.65x
autospies.com 1.90% 43.76x
gmauthority.com 3.95% 42.71x
bmwblog.com 7.25% 42.68x
e46fanatics.com 1.99% 41.04x
drivingline.com 1.05% 40.24x
topgear.com 7.72% 39.69x
bimmerfest.com 7.15% 38.65x
androidpolice.com 7.45% 35.73x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the BMW Vehicle Shoppers audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity Composition Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.17% 29.39x
Motorcycle Racing Researchers 1.32% 20.38x
Motorsport Equipment 4.13% 20.37x
Auto Tires & Parts Repair Researchers 0.59% 20.10x
Car Keys, Locks & Remotes 1.08% 20.03x
Assorted Topics (Power Trains, Drones, Web Design) 0.98% 19.71x
Auto Body Upkeep & Repair Researchers 0.84% 19.67x
Assorted Topics (Toys, T-Shirts, Volvos) 0.06% 19.14x
Assorted Topics (Auto, Hobbies, Viral Media) 47.38% 18.86x
Watches Retail 1.07% 18.49x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The BMW Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male