Dstillery Audiences

BMW VEHICLE SHOPPERS

Audience Size: 1.5 Million Devices

Explore the BMW Vehicle Shoppers Audience

Below you'll find more information about the BMW Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the BMW Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The BMW Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the BMW Vehicle Shoppers audience is Electric Vehicle Shoppers.

Interest Composition Index
Electric Vehicle Shoppers 53.20% 51.56x
Automotive News Readers 49.50% 50.53x
Car Enthusiasts 48.84% 49.81x
Tesla Enthusiasts 49.43% 46.88x
Car Buyers 44.70% 45.89x
Audi Vehicle Shoppers 44.42% 45.54x
Market Intelligence Researchers 35.92% 44.31x
Camera Review Readers 35.11% 43.26x
Techies 34.29% 43.19x
Tech News Enthusiasts 33.42% 43.18x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The BMW Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the BMW Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.95x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The BMW Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the BMW Vehicle Shoppers audience is m5board.com.

Website Composition Index
m5board.com 1.20% 53.93x
realoem.com 1.53% 51.42x
gmauthority.com 3.20% 47.61x
autospies.com 1.65% 46.37x
bmwblog.com 8.38% 46.33x
5series.net 1.01% 46.28x
topgear.com 7.87% 44.08x
e46fanatics.com 2.29% 43.32x
bimmerfest.com 8.03% 39.44x
androidpolice.com 5.47% 38.87x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the BMW Vehicle Shoppers audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity Composition Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.01% 34.70x
Assorted Topics (Power Trains, Drones, Web Design) 0.47% 26.65x
Hobby Drones & Remote-Controlled Cars 0.16% 24.72x
Car Keys, Locks & Remotes 0.66% 23.38x
Auto Body Upkeep & Repair Researchers 0.56% 22.31x
Auctions & Repossessions 0.12% 21.97x
Assorted Topics (Auto, Hobbies, Viral Media) 51.48% 21.55x
Watches Retail 0.93% 21.49x
Motorsport Equipment 3.99% 21.38x
Motorcycle Racing Researchers 1.49% 21.36x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The BMW Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male