Dstillery Audiences

BMW VEHICLE SHOPPERS

Audience Size: 2.7 Million Devices

Explore the BMW Vehicle Shoppers Audience

Below you'll find more information about the BMW Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the BMW Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The BMW Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the BMW Vehicle Shoppers audience is Automotive News Readers.

Interest Composition Index
Automotive News Readers 51.01% 36.86x
Electric Vehicle Shoppers 55.03% 36.10x
Car Enthusiasts 50.01% 34.63x
Tesla Enthusiasts 51.12% 34.02x
Audi Vehicle Shoppers 43.66% 32.49x
Car Buyers 45.68% 31.98x
Market Intelligence Researchers 37.44% 29.93x
Camera Review Readers 37.00% 29.81x
Techies 36.06% 29.56x
Tech News Enthusiasts 35.27% 29.47x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The BMW Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the BMW Vehicle Shoppers audience is Forever 21.

Location Composition Index
Forever 21 0.02% 1.84x
White House Black Market 0.02% 1.58x
Gymboree 0.02% 1.34x
Michael Kors 0.01% 1.33x
Journeys 0.03% 1.29x
Jos A. Bank Clothiers 0.01% 1.29x
J. Crew 0.01% 1.22x
H&M 0.01% 1.20x
LOFT 0.02% 1.17x
Banana Republic 0.02% 1.09x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The BMW Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the BMW Vehicle Shoppers audience is m5board.com.

Website Composition Index
m5board.com 1.23% 47.38x
realoem.com 1.48% 45.13x
gmauthority.com 2.22% 43.00x
5series.net 1.00% 42.04x
topgear.com 7.16% 41.42x
bmwblog.com 8.79% 41.41x
autospies.com 1.32% 40.79x
e46fanatics.com 2.31% 37.84x
androidpolice.com 3.28% 35.89x
cleantechnica.com 27.99% 34.52x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the BMW Vehicle Shoppers audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity Composition Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.04% 28.43x
Assorted Topics (Power Trains, Drones, Web Design) 0.55% 20.59x
Car Keys, Locks & Remotes 0.42% 19.05x
Men's Dress Shirt Shopping 0.09% 18.73x
Motorsport Equipment 4.08% 17.98x
Auto Body Upkeep & Repair Researchers 0.45% 17.44x
Assorted Topics (Auto, Hobbies, Viral Media) 56.17% 17.34x
Watches Retail 0.95% 17.28x
Motorcycle Racing Researchers 1.79% 16.94x
Hobby Drones & Remote-Controlled Cars 0.11% 16.81x
Composition Percentage: The overlap percentage between the BMW Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the BMW Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The BMW Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male