Dstillery Audiences

BACKGROUND CHECK USERS

Audience Size: 8.8 Million Devices

Explore the Background Check Users Audience

Below you'll find more information about the Background Check Users audience, broken down in different categories based on their digital and physical behaviors. These are 8.8 million unique devices whose actions qualify for the Background Check Users audience.

Dstillery Crafted Audiences

INTERESTS

The Background Check Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Background Check Users audience is Human Resources Professionals.

Interest Composition Index
Human Resources Professionals 11.06% 4.82x
Job Seekers 4.69% 3.47x
Employee Management & HR Researchers 6.48% 3.46x
Insurance News Readers 10.64% 3.38x
Private Loan Researchers 13.04% 3.35x
Resume Writing Researchers 4.88% 3.09x
Social Security Researchers 7.64% 3.08x
Medical Coding Content Readers 6.50% 3.03x
Medical Technology News Readers 10.19% 2.89x
College Matching Resource Readers 17.12% 2.87x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Interest attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Background Check Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Background Check Users audience is Carhartt.

Location Composition Index
Carhartt 0.07% 0.83x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Location attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Background Check Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Background Check Users audience is bustednewspaper.com.

Website Composition Index
bustednewspaper.com 1.27% 5.75x
workplacefairness.org 1.08% 5.55x
monster.com 2.46% 5.47x
indeed.com 2.84% 5.42x
gosection8.com 1.02% 5.02x
careertrend.com 2.61% 4.92x
employmentlawhandbook.com 1.27% 4.88x
credit.com 1.08% 4.79x
adp.com 1.63% 4.78x
dmv-written-test.com 1.57% 4.64x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Web attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Background Check Users audience is Job Interview Process.

Content Affinity Composition Index
Job Interview Process 0.21% 12.88x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.03% 10.60x
Online Learning 0.02% 9.11x
Law School Research Cluster 0.05% 8.53x
Law School 1.74% 7.69x
Healthcare Jobs 0.23% 7.64x
Apartment & Community Real Estate Researchers 0.02% 7.51x
Texas Sporting & Outdoors Cluster 0.03% 7.33x
Corporate Employment Pages 0.55% 7.00x
Higher Education 0.16% 6.61x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Content Affinity attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Background Check Users audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female