Dstillery Audiences

BACKGROUND CHECK USERS

Audience Size: 6.8 Million Devices

Explore the Background Check Users Audience

Below you'll find more information about the Background Check Users audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the Background Check Users audience.

Dstillery Crafted Audiences

INTERESTS

The Background Check Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Background Check Users audience is Human Resources Professionals.

Interest Composition Index
Human Resources Professionals 8.09% 4.02x
Social Security Researchers 8.72% 3.71x
Readers of Argentinian Content 7.93% 2.86x
Private Loan Researchers 14.47% 2.84x
Miami Heat Fans 5.09% 2.71x
Insurance News Readers 10.99% 2.70x
Medical Technology News Readers 9.66% 2.58x
Car Lease Researchers 6.13% 2.41x
Readers of Honduran Content 5.97% 2.41x
Medical Coding Content Readers 9.70% 2.41x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Interest attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Background Check Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Background Check Users audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.91x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Location attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Background Check Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Background Check Users audience is viralplot.com.

Website Composition Index
viralplot.com 1.18% 5.28x
indeed.com 1.18% 5.21x
careertrend.com 1.38% 4.29x
thebalancecareers.com 7.48% 3.55x
apartmentratings.com 1.58% 3.25x
bkstr.com 1.51% 3.22x
legalbeagle.com 1.35% 3.14x
dmv.org 2.16% 2.86x
bizfluent.com 1.26% 2.65x
glassdoor.com 7.68% 2.43x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Web attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Background Check Users audience is Dial-Up Internet.

Content Affinity Composition Index
Dial-Up Internet 0.41% 5.74x
Fire Fighting 0.04% 5.73x
Brazil & Portugal News 0.19% 5.59x
Visa & Immigration 0.05% 5.56x
Job Interview Process 0.02% 5.55x
Law School 0.23% 5.16x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.03% 4.96x
Los Angeles Cluster 0.01% 4.28x
Children's Learning Tools 0.42% 4.28x
Healthcare Jobs 0.02% 4.21x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Content Affinity attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Background Check Users audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male