Dstillery Audiences

BACKGROUND CHECK USERS

Audience Size: 6.6 Million Devices

Explore the Background Check Users Audience

Below you'll find more information about the Background Check Users audience, broken down in different categories based on their digital and physical behaviors. These are 6.6 million unique devices whose actions qualify for the Background Check Users audience.

Dstillery Crafted Audiences

INTERESTS

The Background Check Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Background Check Users audience is Human Resources Professionals.

Interest Composition Index
Human Resources Professionals 9.03% 4.04x
Social Security Researchers 8.95% 3.34x
Insurance News Readers 10.65% 3.16x
Private Loan Researchers 10.60% 3.15x
Readers of Argentinian Content 8.63% 2.87x
Medical Coding Content Readers 8.74% 2.77x
Miami Heat Fans 5.09% 2.71x
Countdown to the Beach Travelers 9.62% 2.60x
Readers of Honduran Content 7.26% 2.47x
Landlord Resources Researchers 4.68% 2.45x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Interest attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Background Check Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Background Check Users audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.01x
Maurices 0.02% 1.01x
Buckle 0.01% 0.99x
The Childrens Place 0.01% 0.98x
Carhartt 0.10% 0.91x
Old Navy 0.01% 0.86x
Victoria's Secret 0.01% 0.76x
Journeys 0.01% 0.70x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Location attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Background Check Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Background Check Users audience is indeed.com.

Website Composition Index
indeed.com 1.73% 8.28x
bustednewspaper.com 1.95% 8.00x
careertrend.com 1.29% 4.70x
governmentjobs.com 6.41% 4.25x
askamanager.org 1.20% 4.24x
thebalancecareers.com 7.22% 4.09x
legalbeagle.com 2.00% 4.01x
roberthalf.com 1.03% 3.41x
dmv-written-test.com 1.25% 3.22x
apartmentratings.com 1.38% 2.80x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Web attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Background Check Users audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.03% 12.20x
Job Interview Process 0.02% 12.09x
Career Cluster A 0.17% 9.89x
Los Angeles Cluster 0.01% 5.82x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.49% 5.80x
Dial-Up Internet 0.45% 5.79x
Law School 0.11% 4.90x
Children's Learning Tools 0.44% 4.08x
Human Resources & Employee Management 0.01% 3.93x
Brazil & Portugal News 0.09% 3.69x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Content Affinity attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Background Check Users audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male