Dstillery Audiences

BACKGROUND CHECK USERS

Audience Size: 2.9 Million Devices

Explore the Background Check Users Audience

Below you'll find more information about the Background Check Users audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Background Check Users audience.

Dstillery Crafted Audiences

INTERESTS

The Background Check Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Background Check Users audience is Job Seekers.

Interest Composition Index
Job Seekers 41.93% 22.41x
Career Focused Individuals 36.28% 21.57x
Legal Help Seekers 39.43% 21.56x
Online Legal Document Service Researchers 35.12% 19.51x
Legal Advice Researchers 29.10% 19.44x
Tax Filers 30.30% 19.28x
Tutoring Resources Researchers 32.03% 18.56x
Tax Policy Researchers 31.58% 18.42x
Orlando Activities Researchers 26.60% 17.83x
Houston Activity Researchers 24.82% 17.75x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Interest attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Background Check Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Background Check Users audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.37% 1.18x
Jos A. Bank Clothiers 0.23% 1.17x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Location attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Background Check Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Background Check Users audience is moneymorning.com.

Website Composition Index
moneymorning.com 1.41% 72.70x
trustify.info 1.71% 65.97x
detonate.com 2.18% 58.91x
timetobreak.com 1.05% 58.75x
backgroundchecks.com 2.07% 57.29x
jobsforfelonshub.com 3.26% 55.94x
instantcheckmate.com 1.06% 52.79x
timeinc.com 1.17% 51.49x
livecareer.com 2.21% 43.71x
legalmatch.com 3.29% 39.86x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Web attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Background Check Users audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 1.64% 24.43x
Job Interview Process 4.42% 20.31x
Law School 18.51% 15.59x
Higher Education 4.04% 14.56x
Healthcare Jobs 3.18% 14.10x
Human Resources & Employee Management 1.67% 13.78x
Low Budget Shoppers 2.36% 13.34x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 4.98% 13.23x
Reproductive Health 5.16% 12.65x
Psychology & Social Work 2.34% 12.22x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Content Affinity attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Background Check Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female