Dstillery Audiences

BACKGROUND CHECK USERS

Audience Size: 3.1 Million Devices

Explore the Background Check Users Audience

Below you'll find more information about the Background Check Users audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Background Check Users audience.

Dstillery Crafted Audiences

INTERESTS

The Background Check Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Background Check Users audience is Legal Help Seekers.

Interest Composition Index
Legal Help Seekers 39.28% 32.31x
Job Seekers 45.00% 31.27x
Career Focused Individuals 38.69% 30.50x
Online Legal Document Service Researchers 36.09% 28.76x
Legal Advice Researchers 28.62% 27.70x
Tutoring Resources Researchers 32.81% 26.86x
Orlando Activities Researchers 27.44% 26.10x
Tax Filers 31.07% 25.43x
US Judiciary System Researchers 30.58% 25.08x
Credit Score Researchers 34.24% 25.05x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Interest attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Background Check Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Background Check Users audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.40% 1.44x
Buckle 0.29% 1.33x
Mens Wearhouse 0.62% 1.33x
Supreme 0.01% 1.23x
White House Black Market 0.35% 1.23x
Journeys 0.08% 1.23x
REI 0.02% 1.20x
Levi Strauss 0.03% 1.18x
Belk 0.02% 1.18x
Club Monaco 0.02% 1.17x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Location attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The Background Check Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Background Check Users audience is trustify.info.

Website Composition Index
trustify.info 1.05% 48.07x
detonate.com 1.46% 39.20x
backgroundchecks.com 2.00% 37.98x
jobsforfelonshub.com 3.13% 36.59x
livecareer.com 1.39% 30.01x
legalmatch.com 2.19% 29.47x
ncsc.org 1.57% 26.93x
roberthalf.com 2.12% 26.81x
bbb.org 3.77% 25.97x
littler.com 1.67% 25.81x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Web attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Background Check Users audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 1.06% 22.58x
Job Interview Process 3.52% 21.61x
Assorted Topics (Cooking, Games, Viral Media) 0.22% 20.31x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 18.55x
Texas Sporting & Outdoors Cluster 0.52% 17.95x
ISPs & Local Services 0.08% 16.97x
Higher Education 3.07% 16.66x
Law School 16.85% 15.83x
Law School Research Cluster 0.63% 15.25x
Healthcare Jobs 2.82% 14.88x
Composition Percentage: The overlap percentage between the Background Check Users audience and the Content Affinity attribute.
Index: A comparison of the Background Check Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Background Check Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female