Dstillery Audiences

BARGAIN SHOPPING RESEARCHERS

Audience Size: 623.8 Thousand Devices

Explore the Bargain Shopping Researchers Audience

Below you'll find more information about the Bargain Shopping Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 623.8 thousand unique devices whose actions qualify for the Bargain Shopping Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Bargain Shopping Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bargain Shopping Researchers audience is Home and Garden TV Fans.

Interest Composition Index
Home and Garden TV Fans 50.52% 99.56x
Orlando Activities Researchers 26.31% 98.53x
Home Design and Living Publication Readers 37.83% 95.92x
Online Home Decor Shoppers 35.43% 90.74x
Coupon Researchers 63.56% 90.12x
Shelf-Stable Food Content Readers 34.33% 89.87x
Budget Grocery Shoppers 70.41% 82.21x
Home Custom Bedroom Decorators 22.43% 81.89x
Custom Home Lighting Shoppers 22.43% 81.89x
Cook at Home Parents 61.88% 75.19x
Composition Percentage: The overlap percentage between the Bargain Shopping Researchers audience and the Interest attribute.
Index: A comparison of the Bargain Shopping Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bargain Shopping Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bargain Shopping Researchers audience is Maurices.

Location Composition Index
Maurices 0.07% 1.85x
Chicos 0.02% 1.61x
Old Navy 0.03% 1.41x
Carhartt 0.18% 1.29x
Dressbarn 0.01% 1.27x
Gymboree 0.02% 1.23x
Buckle 0.02% 1.22x
Journeys 0.03% 1.19x
Lane Bryant 0.01% 1.14x
Zumiez 0.03% 1.01x
Composition Percentage: The overlap percentage between the Bargain Shopping Researchers audience and the Location attribute.
Index: A comparison of the Bargain Shopping Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bargain Shopping Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bargain Shopping Researchers audience is myrecipemagic.com.

Website Composition Index
myrecipemagic.com 1.44% 77.14x
ideastoknow.com 1.12% 73.51x
cookingwithk.net 1.71% 62.41x
myfoodandfamily.com 6.12% 60.70x
jamhands.net 1.82% 59.74x
thetipsyhousewife.org 1.88% 57.74x
recipesfoodandcooking.com 1.62% 57.61x
thegoldlininggirl.com 1.59% 57.18x
countrydiaries.com 1.84% 56.82x
gratefulprayerthankfulheart.com 1.72% 56.00x
Composition Percentage: The overlap percentage between the Bargain Shopping Researchers audience and the Web attribute.
Index: A comparison of the Bargain Shopping Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bargain Shopping Researchers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.55% 59.12x
Cakes & Sweets 1.04% 32.05x
Coupons & Family 11.83% 29.14x
Teen Hair 1.66% 28.44x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 10.79% 26.97x
Coupons 13.67% 25.33x
Low Carb Diets 4.93% 24.83x
Female Lifestyle Content Readers 3.03% 23.37x
Comedy Content 0.42% 23.04x
Home Decoration Content Readers 21.90% 22.55x
Composition Percentage: The overlap percentage between the Bargain Shopping Researchers audience and the Content Affinity attribute.
Index: A comparison of the Bargain Shopping Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bargain Shopping Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female