Explore the Beach House Second Home Owners Audience
Below you'll find more information about the Beach House Second Home Owners audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Beach House Second Home Owners audience.
INTERESTS
The Beach House Second Home Owners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beach House Second Home Owners audience is Home Custom Bedroom Decorators.
| Interest | Composition | Index |
| Home Custom Bedroom Decorators | 50.40% | 52.36x |
| Custom Home Lighting Shoppers | 50.40% | 52.36x |
| Cholesterol Researchers | 48.21% | 49.91x |
| Eco-Conscious Consumers | 49.75% | 49.44x |
| Luxury Second Home Owners | 50.17% | 49.28x |
| Orlando Activities Researchers | 46.20% | 47.29x |
| Home Design Enthusiasts | 48.98% | 47.12x |
| Home Remodelers | 48.51% | 47.03x |
| Financial News Readers | 45.74% | 46.86x |
| Online Health Researchers | 45.76% | 46.22x |
Composition Percentage:
The overlap percentage between the Beach House Second Home Owners audience and the Interest attribute.
Index: A comparison of the Beach House Second Home Owners audience to the internet population.
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APPAREL RETAILERS
The Beach House Second Home Owners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beach House Second Home Owners audience is Hollister.
| Location | Composition | Index |
| Hollister | 0.01% | 1.64x |
| Zumiez | 0.01% | 1.50x |
| Maurices | 0.02% | 1.32x |
| Mens Wearhouse | 0.02% | 1.31x |
| The Childrens Place | 0.02% | 1.16x |
| White House Black Market | 0.01% | 1.15x |
| Carhartt | 0.15% | 1.13x |
| Buckle | 0.01% | 1.12x |
| Express | 0.01% | 0.97x |
| Old Navy | 0.02% | 0.95x |
Composition Percentage:
The overlap percentage between the Beach House Second Home Owners audience and the Location attribute.
Index: A comparison of the Beach House Second Home Owners audience to the internet population.
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WEBSITES
The Beach House Second Home Owners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beach House Second Home Owners audience is onthewater.com.
| Website | Composition | Index |
| onthewater.com | 1.03% | 56.62x |
| westmarine.com | 1.36% | 50.69x |
| connexionfrance.com | 1.55% | 48.04x |
| powerandmotoryacht.com | 2.56% | 47.14x |
| cruiselawnews.com | 1.83% | 46.59x |
| drivingline.com | 1.60% | 46.07x |
| in-fisherman.com | 1.01% | 45.52x |
| passagemaker.com | 1.33% | 45.24x |
| coastalliving.com | 7.34% | 44.04x |
| soundingsonline.com | 1.86% | 44.04x |
Composition Percentage:
The overlap percentage between the Beach House Second Home Owners audience and the Web attribute.
Index: A comparison of the Beach House Second Home Owners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beach House Second Home Owners audience is Assorted Topics (Power Trains, Drones, Web Design).
| Content Affinity | Composition | Index |
| Assorted Topics (Power Trains, Drones, Web Design) | 1.57% | 22.96x |
| Weather Information | 0.60% | 22.92x |
| General Interest | 0.07% | 21.77x |
| Yard Structures | 0.73% | 20.26x |
| Home Remodeling | 2.45% | 19.91x |
| Lawns & Pest Control | 2.15% | 19.78x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 2.75% | 19.68x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.05% | 19.05x |
| Beach Vacations | 1.02% | 18.83x |
| Cigars | 0.08% | 18.64x |
Composition Percentage:
The overlap percentage between the Beach House Second Home Owners audience and the Content Affinity attribute.
Index: A comparison of the Beach House Second Home Owners audience to the internet population.
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DEMOGRAPHICS
The Beach House Second Home Owners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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