Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Online Shoppers.

Interest Composition Index
Online Shoppers 22.56% 51.24x
Reusable Drinkware Shoppers 23.57% 45.79x
Work Hard, Play Hard Travelers 20.20% 41.18x
Credit Score Researchers 19.87% 39.68x
Vacation Planners 17.85% 39.63x
Spa and Pool Owners 17.17% 39.36x
Kitchen Appliance Shoppers 18.52% 38.38x
Credit Union Researchers 19.53% 36.79x
Speedway Event Enthusiasts 19.53% 36.79x
RV Shoppers 21.21% 36.64x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Maurices.

Location Composition Index
Maurices 0.07% 3.39x
Mens Wearhouse 0.03% 1.93x
Carhartt 0.26% 1.44x
Chicos 0.01% 1.42x
Old Navy 0.03% 1.31x
Victoria's Secret 0.01% 0.92x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is weathertech.com.

Website Composition Index
weathertech.com 7.05% 36.11x
overstock.com 8.00% 30.10x
yellowpages.com 7.97% 29.17x
hilton.com 13.35% 29.14x
buzzfile.com 5.89% 29.03x
reservations.com 7.77% 28.07x
therapyjoker.com 6.21% 27.96x
greeningz.com 10.21% 25.76x
justanswer.com 8.73% 25.71x
blitzlift.com 4.71% 25.19x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is Garden Power Equipment.

Content Affinity Composition Index
Garden Power Equipment 4.04% 17.37x
Charity Walks 2.69% 15.32x
Delaware Cluster 4.04% 13.95x
Furniture Shopping 8.75% 12.64x
Rural Living 0.02% 12.29x
Medical Diagnostics 4.71% 11.54x
Hunting 4.04% 11.33x
Routers, Switches & Networking 6.06% 11.16x
Appliances & Reviews 10.10% 11.16x
Personal Investment & Advisor Researchers 2.36% 10.85x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male