Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 3 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Fishing Equipment Shoppers.

Interest Composition Index
Fishing Equipment Shoppers 28.03% 14.94x
Reusable Drinkware Shoppers 20.80% 13.69x
Work Hard, Play Hard Travelers 14.08% 12.35x
In-Market Car Shoppers 17.96% 11.40x
Golf Course Researchers 16.85% 11.32x
College Football Fans 15.77% 11.18x
Online Shoppers 17.09% 11.15x
Xtreme Sports Fans 17.59% 11.04x
Luxury Boutique Hotel Researchers 17.27% 10.95x
March Madness Enthusiasts 15.28% 10.88x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Talbots.

Location Composition Index
Talbots 0.02% 1.34x
Chicos 0.03% 1.24x
Jos A. Bank Clothiers 0.02% 1.21x
Gap 0.02% 1.15x
Dressbarn 0.02% 1.14x
LOFT 0.02% 1.14x
Carhartt 0.25% 1.10x
White House Black Market 0.02% 1.10x
Banana Republic 0.02% 1.08x
Express 0.02% 1.08x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is bdoutdoors.com.

Website Composition Index
bdoutdoors.com 1.26% 23.60x
saltwatersportsman.com 1.34% 20.09x
titleist.com 1.14% 17.70x
texas.rivals.com 1.09% 17.14x
sportfishingmag.com 1.85% 16.80x
texags.com 3.05% 13.88x
smartmarineguide.com 2.65% 13.20x
wired2fish.com 1.29% 12.29x
boatingmag.com 2.20% 11.90x
gon.com 2.05% 11.47x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is Sports - Golf, Hunting, Fishing.

Content Affinity Composition Index
Sports - Golf, Hunting, Fishing 0.09% 20.87x
Real Estate Cluster 0.18% 10.38x
Yard Structures 0.02% 10.36x
Bathrooms & Plumbing 0.04% 10.07x
Rural Living 0.03% 9.52x
Insurance Cluster 0.04% 9.48x
South Carolina Travel 0.05% 8.74x
Motorsports 0.35% 8.54x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.09% 8.09x
Men's Dress Shirt Shopping 0.02% 8.09x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male