Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 2.9 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Fishing Equipment Shoppers.

Interest Composition Index
Fishing Equipment Shoppers 27.58% 15.84x
Reusable Drinkware Shoppers 19.61% 13.48x
Work Hard, Play Hard Travelers 12.47% 13.34x
Xtreme Sports Fans 16.72% 11.91x
Golf Course Researchers 16.02% 11.80x
March Madness Enthusiasts 15.26% 11.80x
Vacation Rental Accommodation Researchers 7.63% 11.79x
In-Market Car Shoppers 15.88% 11.78x
Home Lending Researchers 11.98% 11.32x
Online Directory Searchers 11.71% 11.31x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.03% 1.43x
Chicos 0.04% 1.40x
Belk 0.02% 1.39x
Talbots 0.02% 1.23x
Dressbarn 0.03% 1.20x
Lululemon 0.01% 1.12x
Carhartt 0.29% 1.10x
LOFT 0.03% 1.09x
Old Navy 0.05% 1.06x
Eddie Bauer 0.01% 1.04x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is bdoutdoors.com.

Website Composition Index
bdoutdoors.com 1.07% 24.40x
sentinel-standard.com 1.03% 19.45x
marconews.com 1.19% 19.02x
thedestinlog.com 1.37% 18.66x
currentargus.com 1.69% 18.65x
sportfishingmag.com 1.34% 18.55x
alicetx.com 1.07% 18.36x
texas.rivals.com 1.08% 18.13x
crookstontimes.com 1.05% 17.78x
courier-tribune.com 1.12% 17.67x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is Sports - Golf, Hunting, Fishing.

Content Affinity Composition Index
Sports - Golf, Hunting, Fishing 0.07% 18.50x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.44% 15.36x
Credit Unions & Consumer Protection 0.03% 10.66x
Real Estate Cluster 0.12% 9.60x
Insurance Cluster 0.02% 9.37x
Grocery & Food Service 0.09% 9.23x
Lighting & Power 0.02% 8.59x
Rural Living 0.02% 8.59x
Motorsports 0.25% 8.53x
Flower Shopping 0.02% 7.93x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male