Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 7.1 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 7.1 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Reusable Drinkware Shoppers.

Interest Composition Index
Reusable Drinkware Shoppers 26.78% 14.59x
Fishing Equipment Shoppers 30.00% 14.34x
Spa and Pool Owners 19.15% 12.50x
Blender Shoppers 21.70% 12.22x
Kitchen Appliance Shoppers 17.76% 11.29x
Affordable Hotel Bookers 21.66% 11.08x
Home Decor Shoppers 15.89% 10.85x
Moving Services Shoppers 20.12% 10.84x
Budget Grocery Shoppers 16.85% 10.79x
First Aid Researchers 16.79% 10.76x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Belk.

Location Composition Index
Belk 0.02% 1.39x
Talbots 0.06% 1.24x
Chicos 0.06% 1.21x
LOFT 0.05% 1.19x
LL Bean 0.01% 1.17x
Tommy Bahama 0.03% 1.16x
Columbia 0.01% 1.08x
REI 0.02% 1.06x
Carhartt 0.21% 1.05x
Gymboree 0.03% 1.04x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is academy.com.

Website Composition Index
academy.com 2.30% 43.70x
golfgalaxy.com 1.42% 35.17x
pier1.com 1.61% 32.53x
belk.com 1.55% 32.15x
boatus.com 1.04% 31.62x
hhgregg.com 1.32% 30.66x
fleetfarm.com 1.23% 30.30x
discountramps.com 1.03% 29.27x
boxofficeticketsales.com 1.61% 28.23x
crutchfield.com 2.36% 28.17x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.18% 11.10x
South Carolina Travel 0.45% 10.96x
ISPs & Local Services 0.12% 10.23x
Home Improvement Contractor 2.18% 10.12x
Flags & Trump 0.11% 9.93x
Holiday Gifts 1.10% 9.72x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.45% 9.58x
Discount Shopping 5.45% 9.18x
South Carolina Beach Travel 2.75% 8.76x
Higher-End Fashion Brands 1.88% 8.75x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female