Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Reusable Drinkware Shoppers.

Interest Composition Index
Reusable Drinkware Shoppers 21.65% 15.24x
Fishing Equipment Shoppers 26.62% 14.00x
Work Hard, Play Hard Travelers 14.73% 12.73x
RV Shoppers 18.32% 12.51x
In-Market Car Shoppers 18.49% 12.49x
Xtreme Sports Fans 17.47% 12.48x
Golf Course Researchers 18.27% 12.48x
Waterfront Vacationers 18.03% 12.42x
Online Shoppers 19.09% 12.17x
Speedway Event Enthusiasts 18.16% 12.14x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.97x
American Eagle Outfitters 0.01% 1.41x
Gymboree 0.01% 1.39x
Express 0.02% 1.36x
Mens Wearhouse 0.01% 1.24x
White House Black Market 0.01% 1.22x
The Childrens Place 0.02% 1.17x
Old Navy 0.02% 1.06x
Buckle 0.01% 1.05x
Carhartt 0.11% 1.02x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is saltwatersportsman.com.

Website Composition Index
saltwatersportsman.com 1.21% 19.99x
stihlusa.com 1.01% 17.47x
sportfishingmag.com 1.64% 16.97x
smartmarineguide.com 1.91% 16.24x
livebeaches.com 1.01% 15.86x
weathertech.com 3.08% 15.11x
tractorhouse.com 1.23% 14.99x
pga.com 1.01% 14.78x
thedestinlog.com 1.01% 14.49x
texags.com 2.84% 14.05x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is Computer Printers.

Content Affinity Composition Index
Computer Printers 0.04% 13.51x
Beach Vacations 0.43% 11.88x
Home Printing 0.02% 11.24x
Rural Living 0.01% 9.95x
South Carolina Beach Travel 0.21% 9.85x
Paper & Packaging 0.04% 9.63x
Mid-Atlantic Beaches 0.08% 9.05x
Sports - Golf, Hunting, Fishing 0.06% 8.97x
Scuba Diving 0.01% 8.85x
Virginia Athletics 0.08% 8.83x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male