Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 3 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Reusable Drinkware Shoppers.

Interest Composition Index
Reusable Drinkware Shoppers 38.09% 35.65x
Blender Shoppers 28.47% 32.12x
Spa and Pool Owners 27.82% 31.56x
Fishing Equipment Shoppers 37.46% 30.95x
Budget Grocery Shoppers 20.87% 28.04x
Kitchen Appliance Shoppers 25.61% 27.86x
Vacation Planners 26.86% 27.39x
Home Coffee Makers 22.03% 27.28x
Affordable Hotel Bookers 28.32% 26.62x
Outdoors Enthusiasts 25.68% 26.28x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.52% 1.77x
Belk 0.02% 1.66x
Johnston and Murphy 0.22% 1.52x
White House Black Market 0.30% 1.33x
Mens Wearhouse 0.63% 1.32x
Chicos 0.09% 1.31x
Tommy Bahama 0.04% 1.31x
Talbots 0.06% 1.28x
Buckle 0.21% 1.19x
Free People 0.03% 1.16x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is academy.com.

Website Composition Index
academy.com 2.56% 85.15x
golfgalaxy.com 1.58% 65.25x
belk.com 1.68% 58.56x
pier1.com 1.77% 58.04x
hhgregg.com 1.41% 54.09x
discountramps.com 1.10% 53.13x
fleetfarm.com 1.26% 51.62x
crutchfield.com 2.48% 50.89x
boatus.com 1.23% 50.73x
boxofficeticketsales.com 1.62% 48.24x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is South Carolina Travel.

Content Affinity Composition Index
South Carolina Travel 0.46% 22.37x
ISPs & Local Services 0.11% 22.20x
Rural Living 0.20% 21.66x
Home Improvement Contractor 2.22% 20.92x
Discount Shopping 5.41% 18.55x
Flags & Trump 0.14% 18.37x
Holiday Gifts 1.19% 18.09x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.45% 17.27x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.83% 16.94x
Washington D.C. Hotels 0.02% 16.51x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male