Dstillery Audiences

BEACH SUPPLIES SHOPPERS

Audience Size: 4.3 Million Devices

Explore the Beach Supplies Shoppers Audience

Below you'll find more information about the Beach Supplies Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Beach Supplies Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Beach Supplies Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beach Supplies Shoppers audience is Reusable Drinkware Shoppers.

Interest Composition Index
Reusable Drinkware Shoppers 35.59% 21.16x
Spa and Pool Owners 28.20% 19.87x
Blender Shoppers 27.80% 19.67x
Fishing Equipment Shoppers 35.42% 19.38x
Kitchen Appliance Shoppers 26.78% 18.22x
Budget Grocery Shoppers 22.35% 17.91x
Vacation Planners 28.32% 17.72x
Affordable Hotel Bookers 29.55% 17.63x
Outdoors Enthusiasts 28.10% 17.44x
Waterfront Vacationers 26.06% 17.40x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Interest attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beach Supplies Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beach Supplies Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.39% 1.56x
White House Black Market 0.42% 1.41x
Belk 0.02% 1.39x
Johnston and Murphy 0.53% 1.29x
Bonobos 0.09% 1.29x
Tommy Bahama 0.04% 1.26x
Mens Wearhouse 0.52% 1.24x
Buckle 0.29% 1.23x
Chicos 0.07% 1.18x
Talbots 0.05% 1.16x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Location attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beach Supplies Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beach Supplies Shoppers audience is academy.com.

Website Composition Index
academy.com 1.25% 47.52x
crutchfield.com 1.32% 30.33x
campingworld.com 1.70% 28.15x
bbb.org 3.34% 27.38x
visitnc.com 1.13% 27.09x
swimoutlet.com 2.47% 26.24x
traegergrills.com 2.37% 26.18x
harborfreight.com 5.79% 26.05x
orvis.com 2.47% 25.78x
katespade.com 1.85% 24.39x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Web attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beach Supplies Shoppers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.06% 16.19x
South Carolina Travel 0.24% 14.75x
Rural Living 0.12% 14.48x
Home Improvement Contractor 1.23% 14.36x
Discount Shopping 3.14% 13.09x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.50% 12.15x
Holiday Gifts 0.66% 12.07x
Mail Order Food 1.63% 11.93x
Flags & Trump 0.08% 11.65x
Shopping Catalogs 2.05% 11.25x
Composition Percentage: The overlap percentage between the Beach Supplies Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Beach Supplies Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beach Supplies Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male