Dstillery Audiences

BEAUTY & SKINCARE BUYERS

Audience Size: 2.8 Million Devices

Explore the Beauty & Skincare Buyers Audience

Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.

Dstillery Crafted Audiences

INTERESTS

The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beauty & Skincare Buyers audience is Discount Big Box Shoppers.

Interest Composition Index
Discount Big Box Shoppers 24.43% 16.87x
Flower & Gift Basket Shoppers 27.44% 16.35x
Kids Clothing Shoppers 29.95% 16.33x
Budget Grocery Shoppers 26.07% 15.76x
Home Decor Shoppers 24.15% 15.17x
Bargain Shopping Researchers 20.79% 14.60x
Casual Dining Restaurant Researchers 29.27% 14.42x
Italian Chain Restaurant Eaters 27.73% 14.16x
Online Directory Searchers 21.90% 14.10x
Online Home Decor Shoppers 20.25% 14.06x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Belk.

Location Composition Index
Belk 0.02% 1.51x
Chicos 0.04% 1.24x
Lorna Jane 0.00% 1.11x
Eddie Bauer 0.01% 1.11x
Carhartt 0.16% 1.09x
Columbia 0.01% 1.07x
LOFT 0.03% 1.06x
REI 0.01% 1.06x
Old Navy 0.05% 1.03x
Dressbarn 0.03% 1.01x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is christopherandbanks.com.

Website Composition Index
christopherandbanks.com 0.26% 80.59x
mygirlfriendshouse.com 0.26% 72.74x
findsmarter.com 0.13% 71.42x
izito.com 0.16% 69.15x
marykay.com 0.38% 66.68x
ashleyfurniturehomestore.com 0.26% 63.04x
hobbylobby.com 0.17% 62.85x
arcadeyum.com 0.11% 62.44x
jessicalondon.com 0.11% 61.81x
shop.hobbylobby.com 0.62% 60.65x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Christian Youth.

Content Affinity Composition Index
Christian Youth 1.66% 13.22x
Networking Marketing 3.81% 12.10x
Home Printing 0.93% 11.96x
ISPs & Local Services 0.17% 11.62x
Arts & Crafts 0.79% 10.92x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.72% 10.61x
Assorted Topics #11413 (Phone Cards, Construction, Food Reviews) 12.65% 10.50x
Christians Prosperity Gospel 3.60% 10.31x
Assorted Topics #11412 (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 10.27x
Christianity - Faith, Charity & Counseling 13.19% 9.87x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beauty & Skincare Buyers audience resonates most for the following age and income brackets.
Age
65+
Income
$50,000-$74,999