Explore the Beauty & Skincare Buyers Audience
Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.
INTERESTS
The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beauty & Skincare Buyers audience is Home Goods Supercenter Shoppers.
| Interest | Composition | Index |
| Home Goods Supercenter Shoppers | 27.54% | 17.32x |
| Home Rug Shoppers | 27.54% | 17.32x |
| Discount Big Box Shoppers | 25.07% | 16.46x |
| Flower & Gift Basket Shoppers | 27.81% | 16.43x |
| Budget Grocery Shoppers | 26.02% | 15.39x |
| Kids Clothing Shoppers | 29.30% | 15.28x |
| Home Decor Shoppers | 25.21% | 15.24x |
| Bargain Shopping Researchers | 20.82% | 14.59x |
| Headache and Migraine Sufferers | 23.09% | 14.47x |
| Casual Dining Restaurant Researchers | 28.62% | 14.20x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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APPAREL RETAILERS
The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.16x |
| Jos A. Bank Clothiers | 0.15% | 1.13x |
| Charlotte Russe | 0.02% | 1.09x |
| Mens Wearhouse | 0.21% | 1.07x |
| Lane Bryant | 0.04% | 1.07x |
| Chicos | 0.05% | 1.06x |
| Carhartt | 0.20% | 1.04x |
| Kate Spade | 0.02% | 1.01x |
| LOFT | 0.04% | 1.01x |
| Dressbarn | 0.04% | 1.00x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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WEBSITES
The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is belk.com.
| Website | Composition | Index |
| belk.com | 1.37% | 41.85x |
| ediblearrangements.com | 1.20% | 38.42x |
| lifeway.com | 4.44% | 35.87x |
| dressbarn.com | 1.56% | 35.67x |
| mardel.com | 1.07% | 35.62x |
| olivegarden.com | 1.58% | 35.52x |
| pier1.com | 1.14% | 33.51x |
| compassion.com | 1.25% | 32.76x |
| linkshe.com | 1.77% | 32.52x |
| toysrus.com | 7.46% | 31.66x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Christian Youth.
| Content Affinity | Composition | Index |
| Christian Youth | 1.52% | 14.75x |
| Networking Marketing | 3.09% | 12.96x |
| Home Printing | 0.72% | 12.24x |
| ISPs & Local Services | 0.10% | 11.53x |
| Christians Prosperity Gospel | 3.64% | 11.16x |
| Arts & Crafts | 0.72% | 10.80x |
| Christian Music | 2.22% | 10.65x |
| Texas Sporting & Outdoors Cluster | 0.42% | 10.04x |
| Christianity - Faith, Charity & Counseling | 13.63% | 10.02x |
| Assorted Topics (Phone Cards, Construction, Food Reviews) | 13.31% | 9.91x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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DEMOGRAPHICS
The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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