Explore the Beauty & Skincare Buyers Audience
Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.
INTERESTS
The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beauty & Skincare Buyers audience is Home Goods Shoppers.
| Interest | Composition | Index |
| Home Goods Shoppers | 30.76% | 21.06x |
| Soap Shoppers | 27.34% | 19.42x |
| Budget Grocery Shoppers | 21.99% | 19.25x |
| Trendy Shoe Shoppers | 18.51% | 18.94x |
| Dance Clothing Shoppers | 29.10% | 18.53x |
| Home Rug Shoppers | 23.91% | 18.24x |
| Home Goods Supercenter Shoppers | 23.91% | 18.23x |
| Womens Subscription Box Shoppers | 24.74% | 17.91x |
| Big Box Shoppers | 22.10% | 17.33x |
| Shapewear & Leggings Shoppers | 25.17% | 17.19x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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APPAREL RETAILERS
The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.05% | 0.98x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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WEBSITES
The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is nyandcompany.com.
| Website | Composition | Index |
| nyandcompany.com | 1.20% | 25.13x |
| hudsonyardsnewyork.com | 1.32% | 23.62x |
| tula.com | 1.30% | 21.05x |
| steinmart.com | 1.27% | 19.57x |
| crackerbarrel.com | 1.40% | 17.22x |
| traderjoes.com | 1.22% | 17.15x |
| planetfitness.com | 1.01% | 16.56x |
| dollartree.com | 2.26% | 16.32x |
| jocogov.org | 1.39% | 15.87x |
| greatclips.com | 1.48% | 15.20x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Cosmetics Business.
| Content Affinity | Composition | Index |
| Cosmetics Business | 0.18% | 23.24x |
| Networking Marketing | 0.12% | 15.74x |
| Hair & Beauty | 0.13% | 15.57x |
| Cheerleading | 0.06% | 15.52x |
| Higher-End Fashion Brands | 0.03% | 15.11x |
| Costumes | 0.03% | 15.11x |
| Hipster Clothing | 0.03% | 13.00x |
| Dermatology | 0.13% | 12.76x |
| Promo Codes | 0.72% | 12.76x |
| Texas Sporting & Outdoors Cluster | 0.02% | 12.41x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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DEMOGRAPHICS
The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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