Explore the Beauty & Skincare Buyers Audience
Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.
INTERESTS
The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beauty & Skincare Buyers audience is Home Goods Shoppers.
| Interest | Composition | Index |
| Home Goods Shoppers | 21.40% | 20.07x |
| Kids Clothing Shoppers | 19.43% | 19.81x |
| Apartment Furniture Shoppers | 15.88% | 19.76x |
| Department Store Shoppers | 17.72% | 17.24x |
| Home Rug Shoppers | 17.36% | 17.12x |
| Budget Grocery Shoppers | 14.62% | 17.07x |
| Discount Womens Shoes Shoppers | 16.35% | 16.84x |
| Holiday Gift Shoppers | 8.80% | 16.76x |
| Holiday Season Department Store Deal Shoppers | 18.21% | 16.17x |
| Trendy Shoe Shoppers | 8.20% | 16.12x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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APPAREL RETAILERS
The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.01% | 1.44x |
| Banana Republic | 0.02% | 1.31x |
| Express | 0.02% | 1.30x |
| Eddie Bauer | 0.01% | 1.29x |
| Maurices | 0.04% | 1.29x |
| Zumiez | 0.03% | 1.20x |
| Journeys | 0.02% | 1.18x |
| LOFT | 0.01% | 1.14x |
| Urban Outfitters | 0.01% | 1.13x |
| Gap | 0.01% | 1.09x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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WEBSITES
The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is hudsonyardsnewyork.com.
| Website | Composition | Index |
| hudsonyardsnewyork.com | 1.83% | 21.95x |
| partycity.com | 1.36% | 15.58x |
| tanga.com | 1.64% | 15.05x |
| catofashions.com | 1.82% | 14.35x |
| buffalowildwings.com | 1.49% | 13.51x |
| weddingwire.com | 1.60% | 12.88x |
| dailysteals.com | 1.56% | 12.61x |
| groupon.com | 20.99% | 12.60x |
| kctv5.com | 4.56% | 11.83x |
| wayfair.com | 7.34% | 11.64x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Cosmetics Business.
| Content Affinity | Composition | Index |
| Cosmetics Business | 0.11% | 20.03x |
| Toys Shopping | 0.03% | 13.74x |
| Women Shoppers | 0.06% | 12.88x |
| Nutrition & Diabetic Living | 0.05% | 11.52x |
| Dermatology | 0.02% | 9.60x |
| University Press | 0.04% | 8.82x |
| Promo Codes | 0.22% | 8.54x |
| Cheerleading | 0.04% | 8.39x |
| Beauty & Cosmetics | 0.14% | 8.34x |
| Furniture Shopping | 0.06% | 8.03x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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DEMOGRAPHICS
The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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