Dstillery Audiences

BEAUTY & SKINCARE BUYERS

Audience Size: 2.2 Million Devices

Explore the Beauty & Skincare Buyers Audience

Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.

Dstillery Crafted Audiences

INTERESTS

The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beauty & Skincare Buyers audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 12.10% 22.60x
Home Goods Shoppers 20.06% 22.50x
Kids Clothing Shoppers 14.48% 22.40x
Big & Tall Men 13.47% 20.87x
Office Supply Shoppers 10.39% 20.76x
Department Store Shoppers 14.05% 19.33x
Budget Grocery Shoppers 11.84% 19.16x
Discount Womens Shoes Shoppers 13.59% 19.12x
Home Rug Shoppers 15.62% 19.10x
Holiday Gift Shoppers 7.17% 18.15x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.60x
LOFT 0.02% 1.40x
The Childrens Place 0.01% 1.35x
Victoria's Secret 0.02% 1.29x
Urban Outfitters 0.02% 1.27x
Hollister 0.01% 1.24x
Old Navy 0.03% 1.22x
Lane Bryant 0.01% 1.22x
Maurices 0.04% 1.20x
Chicos 0.02% 1.19x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is hudsonyardsnewyork.com.

Website Composition Index
hudsonyardsnewyork.com 1.85% 26.39x
catofashions.com 1.22% 18.03x
tanga.com 1.41% 16.99x
buffalowildwings.com 1.38% 15.50x
groupon.com 14.52% 15.45x
buybuybaby.com 3.21% 14.69x
kctv5.com 4.25% 14.29x
wayfair.com 3.57% 13.95x
marleylilly.com 1.32% 12.87x
samsclub.com 15.79% 12.76x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Cosmetics Business.

Content Affinity Composition Index
Cosmetics Business 0.10% 26.35x
Women Shoppers 0.04% 13.89x
Promo Codes 0.14% 10.63x
Medical Supplies and Information 0.25% 9.57x
Furniture Shopping 0.03% 9.35x
Healthy Eating Researchers 0.04% 9.19x
College Greek Life 0.08% 9.06x
Spanish Health & Wellness 0.46% 7.66x
Big Box Retail 40.60% 7.55x
Beauty & Cosmetics 0.10% 7.29x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female