Dstillery Audiences

BEAUTY & SKINCARE BUYERS

Audience Size: 2.7 Million Devices

Explore the Beauty & Skincare Buyers Audience

Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.

Dstillery Crafted Audiences

INTERESTS

The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beauty & Skincare Buyers audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 24.71% 26.26x
Home Goods Supercenter Shoppers 24.72% 26.25x
Budget Grocery Shoppers 21.53% 24.83x
Flower & Gift Basket Shoppers 26.85% 24.60x
Discount Big Box Shoppers 24.48% 24.53x
Home Decor Shoppers 24.03% 22.66x
Headache and Migraine Sufferers 22.72% 22.62x
Casual Dining Restaurant Researchers 22.49% 22.49x
Bargain Shopping Researchers 19.64% 22.41x
Online Directory Searchers 21.92% 22.40x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.27% 1.31x
Mens Wearhouse 0.39% 1.19x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is belk.com.

Website Composition Index
belk.com 1.20% 37.91x
ediblearrangements.com 1.03% 34.82x
dressbarn.com 1.38% 32.81x
lifeway.com 4.41% 32.03x
olivegarden.com 1.38% 31.48x
compassion.com 1.13% 31.19x
linkshe.com 1.63% 31.09x
churchfinder.com 1.94% 29.96x
toysrus.com 6.44% 28.37x
justnutritive.com 1.12% 28.09x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Christian Youth.

Content Affinity Composition Index
Christian Youth 1.54% 17.57x
Networking Marketing 2.93% 15.20x
Christians Prosperity Gospel 3.80% 13.78x
Christian Music 2.15% 12.86x
Christian News 5.46% 11.61x
Assorted Topics (Phone Cards, Construction, Food Reviews) 12.12% 11.61x
Christianity - Faith, Charity & Counseling 14.63% 11.56x
Christianity Cluster 2.92% 10.85x
Unique & Personalized Fashion 2.56% 10.59x
Toys Shopping 3.84% 10.44x
Composition Percentage: The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female