Explore the Beauty & Skincare Buyers Audience
Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.
INTERESTS
The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beauty & Skincare Buyers audience is Trendy Shoe Shoppers.
| Interest | Composition | Index |
| Trendy Shoe Shoppers | 39.84% | 28.58x |
| Home Goods Shoppers | 42.32% | 27.74x |
| Soap Shoppers | 39.89% | 27.62x |
| Budget Grocery Shoppers | 33.93% | 27.19x |
| Dance Clothing Shoppers | 40.96% | 26.03x |
| Womens Subscription Box Shoppers | 38.04% | 25.55x |
| Tea Drinkers | 32.25% | 25.36x |
| Bargain Shopping Researchers | 30.78% | 25.19x |
| Engagement Ring Shoppers | 41.00% | 25.07x |
| Big Box Shoppers | 34.53% | 24.86x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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APPAREL RETAILERS
The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.01% | 1.85x |
| Jos A. Bank Clothiers | 0.36% | 1.42x |
| Buckle | 0.33% | 1.41x |
| Bonobos | 0.10% | 1.37x |
| Mens Wearhouse | 0.57% | 1.34x |
| White House Black Market | 0.40% | 1.33x |
| Johnston and Murphy | 0.49% | 1.20x |
| Patagonia | 0.01% | 1.08x |
| Lane Bryant | 0.05% | 1.07x |
| Talbots | 0.04% | 1.06x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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WEBSITES
The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is charlotterusse.com.
| Website | Composition | Index |
| charlotterusse.com | 1.52% | 49.08x |
| morphebrushes.com | 1.67% | 45.14x |
| katespade.com | 2.42% | 42.98x |
| philosophy.com | 1.25% | 42.85x |
| dressbarn.com | 1.26% | 41.43x |
| yankeecandle.com | 1.57% | 40.79x |
| fashionnova.com | 1.04% | 39.47x |
| waterskimag.com | 1.62% | 38.94x |
| sportrider.com | 2.00% | 37.61x |
| streetchopperweb.com | 1.83% | 37.51x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Hair & Beauty.
| Content Affinity | Composition | Index |
| Hair & Beauty | 5.36% | 18.81x |
| Dermatology | 5.16% | 16.88x |
| Higher-End Fashion Brands | 1.31% | 16.68x |
| Beauty & Cosmetics | 3.53% | 16.61x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.36% | 16.32x |
| Cosmetics Business | 0.60% | 16.13x |
| Washington D.C. Hotels | 0.01% | 15.58x |
| Beach & Intimate Wear | 0.89% | 15.24x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.30% | 14.22x |
| Unique & Personalized Fashion | 3.05% | 14.18x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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DEMOGRAPHICS
The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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