Explore the Beauty & Skincare Buyers Audience
Below you'll find more information about the Beauty & Skincare Buyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Beauty & Skincare Buyers audience.
INTERESTS
The Beauty & Skincare Buyers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beauty & Skincare Buyers audience is Trendy Shoe Shoppers.
| Interest | Composition | Index |
| Trendy Shoe Shoppers | 37.82% | 43.36x |
| Home Goods Shoppers | 39.60% | 41.72x |
| Soap Shoppers | 36.13% | 41.16x |
| Sun Protection Shoppers | 35.76% | 39.81x |
| Budget Grocery Shoppers | 29.45% | 39.57x |
| Womens Subscription Box Shoppers | 35.65% | 38.75x |
| Orlando Activities Researchers | 30.45% | 38.46x |
| Engagement Ring Shoppers | 42.02% | 38.45x |
| Nashville Activity Researchers | 29.92% | 37.47x |
| Tea Drinkers | 30.57% | 37.16x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Interest attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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APPAREL RETAILERS
The Beauty & Skincare Buyers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beauty & Skincare Buyers audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 0.46% | 1.55x |
| Buckle | 0.26% | 1.44x |
| Mens Wearhouse | 0.68% | 1.43x |
| Belk | 0.02% | 1.37x |
| Bonobos | 0.08% | 1.32x |
| Chicos | 0.08% | 1.28x |
| Johnston and Murphy | 0.18% | 1.27x |
| White House Black Market | 0.28% | 1.26x |
| Tommy Bahama | 0.04% | 1.22x |
| Supreme | 0.01% | 1.20x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Location attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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WEBSITES
The Beauty & Skincare Buyers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beauty & Skincare Buyers audience is ulta.com.
| Website | Composition | Index |
| ulta.com | 1.76% | 99.19x |
| toofaced.com | 1.30% | 89.44x |
| elfcosmetics.com | 1.84% | 84.64x |
| charlotterusse.com | 3.69% | 75.87x |
| barenecessities.com | 1.94% | 66.88x |
| katespade.com | 5.53% | 63.32x |
| belk.com | 1.81% | 62.82x |
| fossil.com | 1.04% | 60.73x |
| whole30.com | 1.69% | 60.28x |
| morphebrushes.com | 3.31% | 60.05x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Web attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beauty & Skincare Buyers audience is Higher-End Fashion Brands.
| Content Affinity | Composition | Index |
| Higher-End Fashion Brands | 2.78% | 26.14x |
| Hair & Beauty | 8.82% | 25.58x |
| Beauty & Cosmetics | 5.77% | 24.34x |
| Dermatology | 9.50% | 23.44x |
| Beach & Intimate Wear | 1.68% | 21.65x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.55% | 21.05x |
| Cosmetics Business | 0.84% | 20.90x |
| Washington D.C. Hotels | 0.02% | 20.73x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.56% | 20.62x |
| Unique & Personalized Fashion | 4.66% | 19.77x |
Composition Percentage:
The overlap percentage between the Beauty & Skincare Buyers audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Skincare Buyers audience to the internet population.
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DEMOGRAPHICS
The Beauty & Skincare Buyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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