Explore the Bed & Bath Shoppers Audience
Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.
INTERESTS
The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.
| Interest | Composition | Index |
| Home Decor Shoppers | 38.19% | 29.65x |
| Home Goods Supercenter Shoppers | 38.74% | 29.08x |
| Home Rug Shoppers | 38.74% | 29.08x |
| Home Goods Shoppers | 40.32% | 27.20x |
| Apartment Furniture Shoppers | 27.48% | 26.50x |
| Budget Grocery Shoppers | 30.77% | 25.69x |
| Country Home Decorators | 30.76% | 25.30x |
| Online Home Decor Shoppers | 23.64% | 24.45x |
| Furniture Shoppers | 39.62% | 23.95x |
| Department Store Shoppers | 33.51% | 23.90x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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APPAREL RETAILERS
The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.05% | 0.98x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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WEBSITES
The Bed & Bath Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Bed & Bath Shoppers audience is ashleystewart.com.
| Website | Composition | Index |
| ashleystewart.com | 1.10% | 43.71x |
| nyandcompany.com | 1.86% | 38.14x |
| steinmart.com | 2.21% | 33.43x |
| overstock.com | 3.74% | 31.73x |
| tbdress.com | 1.13% | 31.36x |
| blair.com | 1.54% | 31.17x |
| familydollar.com | 1.47% | 29.83x |
| shopping.net | 1.73% | 24.50x |
| dollartree.com | 3.24% | 23.07x |
| crocs.com | 1.11% | 21.36x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Home Decoration - Crafts & Kids.
| Content Affinity | Composition | Index |
| Home Decoration - Crafts & Kids | 0.14% | 26.52x |
| Women Shoppers | 2.04% | 22.78x |
| Bathrooms & Plumbing | 0.22% | 19.91x |
| Furniture Shopping | 5.06% | 19.76x |
| Party Suppliers | 0.54% | 18.92x |
| Custom Gifts | 0.26% | 17.46x |
| Promo Codes | 0.99% | 16.96x |
| Fashion & Retail | 1.12% | 16.80x |
| Holiday Gifts | 0.04% | 15.66x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.05% | 15.41x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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DEMOGRAPHICS
The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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