Dstillery Audiences

BED & BATH SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Bed & Bath Shoppers Audience

Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 38.19% 29.65x
Home Goods Supercenter Shoppers 38.74% 29.08x
Home Rug Shoppers 38.74% 29.08x
Home Goods Shoppers 40.32% 27.20x
Apartment Furniture Shoppers 27.48% 26.50x
Budget Grocery Shoppers 30.77% 25.69x
Country Home Decorators 30.76% 25.30x
Online Home Decor Shoppers 23.64% 24.45x
Furniture Shoppers 39.62% 23.95x
Department Store Shoppers 33.51% 23.90x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 0.98x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bed & Bath Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bed & Bath Shoppers audience is ashleystewart.com.

Website Composition Index
ashleystewart.com 1.10% 43.71x
nyandcompany.com 1.86% 38.14x
steinmart.com 2.21% 33.43x
overstock.com 3.74% 31.73x
tbdress.com 1.13% 31.36x
blair.com 1.54% 31.17x
familydollar.com 1.47% 29.83x
shopping.net 1.73% 24.50x
dollartree.com 3.24% 23.07x
crocs.com 1.11% 21.36x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.14% 26.52x
Women Shoppers 2.04% 22.78x
Bathrooms & Plumbing 0.22% 19.91x
Furniture Shopping 5.06% 19.76x
Party Suppliers 0.54% 18.92x
Custom Gifts 0.26% 17.46x
Promo Codes 0.99% 16.96x
Fashion & Retail 1.12% 16.80x
Holiday Gifts 0.04% 15.66x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.05% 15.41x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female