Dstillery Audiences

BED & BATH SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Bed & Bath Shoppers Audience

Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 40.16% 28.04x
Home Goods Supercenter Shoppers 39.70% 27.43x
Home Rug Shoppers 39.69% 27.42x
Home Goods Shoppers 42.46% 26.64x
Apartment Furniture Shoppers 28.67% 25.04x
Budget Grocery Shoppers 31.24% 24.53x
Country Home Decorators 32.92% 24.05x
Online Home Decor Shoppers 24.65% 23.43x
Furniture Shoppers 43.12% 22.31x
Discount Big Box Shoppers 27.14% 22.21x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.29x
White House Black Market 0.01% 1.06x
Buckle 0.01% 0.98x
Old Navy 0.01% 0.93x
Carhartt 0.10% 0.85x
Maurices 0.01% 0.82x
Victoria's Secret 0.01% 0.80x
The Childrens Place 0.01% 0.79x
Journeys 0.01% 0.76x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bed & Bath Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bed & Bath Shoppers audience is nyandcompany.com.

Website Composition Index
nyandcompany.com 1.21% 39.12x
steinmart.com 1.40% 34.48x
blair.com 1.02% 32.00x
overstock.com 2.25% 31.25x
shopping.net 1.20% 24.68x
dollartree.com 2.10% 24.19x
cvs.com 8.19% 20.73x
burkedecor.com 1.76% 20.03x
hayneedle.com 5.14% 19.90x
officedepot.com 3.90% 19.65x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.08% 25.95x
Women Shoppers 1.24% 20.79x
Furniture Shopping 3.34% 19.85x
Bathrooms & Plumbing 0.15% 18.85x
Beach & Intimate Wear 0.05% 18.27x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.04% 17.86x
Party Suppliers 0.27% 17.25x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.09% 17.24x
Fashion & Retail 0.63% 16.50x
Promo Codes 0.72% 15.78x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female