
Explore the Bed & Bath Shoppers Audience
Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.

INTERESTS
The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.
Interest | Composition | Index |
Home Decor Shoppers | 25.51% | 30.40x |
Home Goods Supercenter Shoppers | 18.17% | 29.25x |
Home Rug Shoppers | 27.41% | 28.52x |
Home Goods Shoppers | 30.08% | 27.73x |
Apartment Furniture Shoppers | 17.62% | 26.77x |
Department Store Shoppers | 21.20% | 25.70x |
Online Home Decor Shoppers | 10.00% | 24.22x |
Budget Grocery Shoppers | 19.71% | 23.27x |
Flower Delivery Shoppers | 16.00% | 22.85x |
Discount Big Box Shoppers | 17.32% | 22.82x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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APPAREL RETAILERS
The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Belk.
Location | Composition | Index |
Belk | 0.01% | 2.21x |
Jos A. Bank Clothiers | 0.02% | 1.49x |
Dressbarn | 0.02% | 1.33x |
Old Navy | 0.03% | 1.32x |
Mens Wearhouse | 0.03% | 1.27x |
Gap | 0.01% | 1.19x |
Banana Republic | 0.01% | 1.17x |
Express | 0.02% | 1.15x |
Zumiez | 0.01% | 1.14x |
Aeropostale | 0.01% | 1.10x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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WEBSITES
The Bed & Bath Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Bed & Bath Shoppers audience is wayfair.com.
Website | Composition | Index |
wayfair.com | 25.80% | 30.34x |
findsimilar.com | 1.26% | 24.18x |
partycity.com | 3.01% | 23.92x |
hayneedle.com | 1.45% | 21.11x |
hotels.com | 1.40% | 19.32x |
myfoodandfamily.com | 2.33% | 17.85x |
avasflowers.net | 1.09% | 17.62x |
kmart.com | 6.61% | 17.01x |
expedia.com | 2.27% | 16.37x |
thisoldhouse.com | 4.15% | 16.25x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Furniture Shopping.
Content Affinity | Composition | Index |
Furniture Shopping | 0.17% | 19.47x |
Toys Shopping | 0.05% | 18.17x |
Discount Shopping | 0.09% | 15.06x |
Women Shoppers | 0.09% | 14.99x |
Furniture & Home Improvement | 0.56% | 14.30x |
Shopping Catalogs | 0.15% | 13.50x |
Homemade Jewelry & Crafts | 0.07% | 11.50x |
Nutrition & Diabetic Living | 0.07% | 11.48x |
Mail Order Food | 0.23% | 11.06x |
Party Planning & Invitations | 2.44% | 10.75x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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DEMOGRAPHICS
The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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