Dstillery Audiences

BED & BATH SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Bed & Bath Shoppers Audience

Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 25.51% 30.40x
Home Goods Supercenter Shoppers 18.17% 29.25x
Home Rug Shoppers 27.41% 28.52x
Home Goods Shoppers 30.08% 27.73x
Apartment Furniture Shoppers 17.62% 26.77x
Department Store Shoppers 21.20% 25.70x
Online Home Decor Shoppers 10.00% 24.22x
Budget Grocery Shoppers 19.71% 23.27x
Flower Delivery Shoppers 16.00% 22.85x
Discount Big Box Shoppers 17.32% 22.82x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 2.21x
Jos A. Bank Clothiers 0.02% 1.49x
Dressbarn 0.02% 1.33x
Old Navy 0.03% 1.32x
Mens Wearhouse 0.03% 1.27x
Gap 0.01% 1.19x
Banana Republic 0.01% 1.17x
Express 0.02% 1.15x
Zumiez 0.01% 1.14x
Aeropostale 0.01% 1.10x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bed & Bath Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bed & Bath Shoppers audience is wayfair.com.

Website Composition Index
wayfair.com 25.80% 30.34x
findsimilar.com 1.26% 24.18x
partycity.com 3.01% 23.92x
hayneedle.com 1.45% 21.11x
hotels.com 1.40% 19.32x
myfoodandfamily.com 2.33% 17.85x
avasflowers.net 1.09% 17.62x
kmart.com 6.61% 17.01x
expedia.com 2.27% 16.37x
thisoldhouse.com 4.15% 16.25x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Furniture Shopping.

Content Affinity Composition Index
Furniture Shopping 0.17% 19.47x
Toys Shopping 0.05% 18.17x
Discount Shopping 0.09% 15.06x
Women Shoppers 0.09% 14.99x
Furniture & Home Improvement 0.56% 14.30x
Shopping Catalogs 0.15% 13.50x
Homemade Jewelry & Crafts 0.07% 11.50x
Nutrition & Diabetic Living 0.07% 11.48x
Mail Order Food 0.23% 11.06x
Party Planning & Invitations 2.44% 10.75x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female