Explore the Bed & Bath Shoppers Audience
Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.
INTERESTS
The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.
| Interest | Composition | Index |
| Home Decor Shoppers | 39.52% | 21.73x |
| Home Goods Supercenter Shoppers | 38.50% | 21.51x |
| Home Rug Shoppers | 38.51% | 21.51x |
| Home Goods Shoppers | 39.39% | 19.98x |
| Budget Grocery Shoppers | 33.93% | 19.56x |
| Apartment Furniture Shoppers | 30.90% | 18.98x |
| Department Store Shoppers | 34.82% | 18.59x |
| Discount Big Box Shoppers | 30.53% | 17.96x |
| Country Home Decorators | 32.37% | 17.61x |
| Furniture Shoppers | 40.59% | 17.60x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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APPAREL RETAILERS
The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Banana Republic.
| Location | Composition | Index |
| Banana Republic | 0.01% | 1.62x |
| Dressbarn | 0.01% | 1.49x |
| Jos A. Bank Clothiers | 0.01% | 1.40x |
| Lane Bryant | 0.01% | 1.38x |
| Victoria's Secret | 0.02% | 1.35x |
| The Childrens Place | 0.02% | 1.32x |
| Gap | 0.01% | 1.24x |
| Express | 0.01% | 1.16x |
| Old Navy | 0.02% | 1.15x |
| Chicos | 0.01% | 1.10x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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WEBSITES
The Bed & Bath Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Bed & Bath Shoppers audience is ashleystewart.com.
| Website | Composition | Index |
| ashleystewart.com | 3.02% | 28.89x |
| brandsmartusa.com | 1.65% | 27.42x |
| jossandmain.com | 2.14% | 25.71x |
| avenue.com | 2.57% | 24.39x |
| nyandcompany.com | 5.23% | 24.09x |
| zgallerie.com | 1.44% | 24.06x |
| roomstogo.com | 1.80% | 23.50x |
| samsbeauty.com | 1.40% | 23.38x |
| sallybeauty.com | 2.35% | 22.94x |
| overstock.com | 9.31% | 22.35x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Southern California Cluster.
| Content Affinity | Composition | Index |
| Southern California Cluster | 0.13% | 18.73x |
| Quinceanera Planning | 0.03% | 18.28x |
| Home Decoration - Crafts & Kids | 0.66% | 18.10x |
| Women Shoppers | 6.72% | 17.00x |
| Bathrooms & Plumbing | 0.88% | 16.50x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.03% | 15.42x |
| Party Suppliers | 2.80% | 14.23x |
| Cheerleading | 0.33% | 13.98x |
| Custom Gifts | 1.21% | 13.84x |
| Furniture Shopping | 13.98% | 13.16x |
Composition Percentage:
The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
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DEMOGRAPHICS
The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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