Dstillery Audiences

BED & BATH SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Bed & Bath Shoppers Audience

Below you'll find more information about the Bed & Bath Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Bed & Bath Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Bed & Bath Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bed & Bath Shoppers audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 45.88% 31.33x
Apartment Furniture Shoppers 40.95% 27.36x
Discount Big Box Shoppers 37.60% 27.07x
Budget Grocery Shoppers 41.73% 26.72x
Online Home Decor Shoppers 36.53% 26.27x
Drug Store Shoppers 38.13% 23.19x
Bargain Shopping Researchers 34.18% 23.18x
Hardware Shoppers 32.00% 23.09x
Blender Shoppers 39.15% 22.05x
Vitamin Shoppers 39.38% 21.65x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Interest attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bed & Bath Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bed & Bath Shoppers audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.01% 1.39x
Joe's Jeans 0.01% 1.38x
Belk 0.02% 1.17x
Charlotte Russe 0.02% 1.16x
Lorna Jane 0.01% 1.13x
Old Navy 0.05% 1.07x
Hollister 0.01% 1.03x
Lane Bryant 0.04% 1.02x
Chicos 0.04% 1.02x
Aeropostale 0.03% 1.02x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Location attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bed & Bath Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bed & Bath Shoppers audience is decorplanet.com.

Website Composition Index
decorplanet.com 1.30% 84.29x
kinglinen.com 1.31% 72.91x
pier1.com 3.28% 68.63x
houseofbeautyworld.com 1.40% 65.91x
tableclothsfactory.com 1.99% 64.23x
belk.com 2.81% 61.08x
lancome-usa.com 1.00% 58.57x
coach.com 1.34% 58.00x
jamesavery.com 1.08% 57.52x
aeropostale.com 1.31% 54.24x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Web attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bed & Bath Shoppers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 4.68% 22.63x
As Seen On TV Products 0.23% 20.21x
Bathrooms & Plumbing 6.66% 19.10x
Holiday Gifts 2.02% 17.78x
Assorted Topics #11609 (Discount Stores, Sporting Goods, Viral Media) 0.99% 17.42x
Discount Shopping 10.10% 17.02x
Shopping Catalogs 5.83% 16.95x
Home Remodeling 4.81% 16.57x
Quinceanera Planning 0.09% 15.81x
Higher-End Fashion Brands 3.35% 15.58x
Composition Percentage: The overlap percentage between the Bed & Bath Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Bed & Bath Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bed & Bath Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female