Dstillery Audiences

BEER AFICIONADOS

Audience Size: 2.5 Million Devices

Explore the Beer Aficionados Audience

Below you'll find more information about the Beer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Beer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Beer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beer Aficionados audience is Mens Fitness Publication Readers.

Interest Composition Index
Mens Fitness Publication Readers 36.36% 28.14x
Men's Clothing Shoppers 39.47% 26.72x
Telecom Industry 39.36% 26.51x
Men's Health Researchers 34.82% 24.42x
Techies 31.73% 24.15x
Tech and Video games Industry 38.40% 24.11x
Subaru Vehicle Shoppers 37.43% 23.78x
Tech News Enthusiasts 33.72% 23.36x
Home Theater Enthusiasts 38.02% 23.24x
Movie and Game Review Readers 32.10% 23.15x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Interest attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beer Aficionados audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.02% 1.61x
Urban Outfitters 0.06% 1.57x
American Apparel 0.04% 1.54x
Levi Strauss 0.01% 1.53x
REI 0.02% 1.52x
Patagonia 0.01% 1.51x
Free People 0.02% 1.46x
Intermix 0.01% 1.44x
Tommy Bahama 0.03% 1.42x
Madewell 0.02% 1.41x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Location attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beer Aficionados audience is byo.com.

Website Composition Index
byo.com 0.83% 104.40x
grimmales.com 0.20% 98.96x
williamsbrewing.com 1.05% 97.61x
northernbrewer.com 2.02% 96.46x
dogfish.com 0.05% 94.86x
bunitedint.com 0.08% 90.05x
bellsbeer.com 0.15% 89.49x
beerandbrewing.com 1.67% 89.25x
midwestsupplies.com 0.18% 85.12x
brewinternational.com 0.38% 84.38x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Web attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beer Aficionados audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 11.96% 43.90x
Men's Dress Shirt Shopping 3.54% 18.57x
Grilling 5.52% 17.60x
Sports - Skiing, Snowboarding 0.06% 16.15x
Bags & Luggage 3.39% 15.20x
Winter Sports & Gear 3.50% 15.07x
Wine, Liquor & Mixology 19.64% 14.95x
Live Music 8.03% 14.75x
Feminism 1.64% 14.49x
Environmentally Friendly Cars 0.13% 13.82x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beer Aficionados audience resonates most for the following age and income brackets.
Age
25-34
Income
$100,000-$149,999