Dstillery Audiences

BEER AFICIONADOS

Audience Size: 1.8 Million Devices

Explore the Beer Aficionados Audience

Below you'll find more information about the Beer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Beer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Beer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beer Aficionados audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 59.93% 37.46x
Men's Clothing Shoppers 49.09% 33.27x
Mens Fitness Publication Readers 44.94% 31.40x
Beard Care Researchers 52.17% 30.87x
Tech News Enthusiasts 45.36% 30.72x
Home Brewing Enthusiasts 49.38% 30.51x
Mens Business Clothes Shoppers 46.46% 30.38x
Men's Health Researchers 45.19% 30.29x
Camera Review Readers 45.80% 30.22x
Movie and Game Review Readers 49.20% 29.92x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Interest attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beer Aficionados audience is White House Black Market.

Location Composition Index
White House Black Market 0.02% 2.00x
Dressbarn 0.02% 1.53x
Jos A. Bank Clothiers 0.01% 1.52x
Talbots 0.01% 1.37x
LOFT 0.01% 1.36x
Banana Republic 0.01% 1.35x
Gap 0.01% 1.29x
Express 0.01% 1.24x
Old Navy 0.02% 1.22x
Victoria's Secret 0.02% 1.17x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Location attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beer Aficionados audience is morebeer.com.

Website Composition Index
morebeer.com 1.09% 47.67x
homebrewing.org 1.25% 47.65x
beerandbrewing.com 1.35% 44.69x
growlermag.com 1.93% 44.61x
hiconsumption.com 1.87% 34.02x
homebrewtalk.com 5.45% 32.87x
pewpewtactical.com 1.11% 31.56x
bourbonbanter.com 1.46% 30.94x
bicyclebluebook.com 1.15% 29.94x
audioholics.com 1.00% 29.86x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Web attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beer Aficionados audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 5.50% 29.84x
Men's Dress Shirt Shopping 0.60% 20.53x
Assorted Topics (Toys, T-Shirts, Volvos) 0.12% 20.41x
Fashion & Cosmetics 0.04% 19.28x
Grilling 2.00% 19.26x
Robotics 0.59% 18.94x
Winter Sports & Gear 1.79% 18.32x
Assorted Topics (Power Trains, Drones, Web Design) 1.97% 17.45x
Bags & Luggage 2.28% 17.23x
Sports - Golf, Hunting, Fishing 0.21% 16.87x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beer Aficionados audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male