Dstillery Audiences

BEER AFICIONADOS

Audience Size: 4.4 Million Devices

Explore the Beer Aficionados Audience

Below you'll find more information about the Beer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Beer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Beer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beer Aficionados audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 59.38% 40.51x
Mens Fitness Publication Readers 48.51% 33.82x
Home Brewing Enthusiasts 52.96% 32.90x
Men's Clothing Shoppers 53.94% 31.87x
Men's Health Researchers 48.15% 31.32x
Mens Business Clothes Shoppers 50.40% 31.16x
Movie and Game Review Readers 49.71% 30.73x
Subaru Vehicle Shoppers 49.34% 30.70x
Tech News Enthusiasts 48.30% 30.69x
Techies 44.57% 30.27x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Interest attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beer Aficionados audience is Patagonia.

Location Composition Index
Patagonia 0.02% 1.84x
Columbia 0.01% 1.56x
REI 0.02% 1.55x
Bonobos 0.02% 1.53x
American Apparel 0.03% 1.40x
Express Outlets 0.01% 1.36x
Urban Outfitters 0.05% 1.31x
Talbots 0.04% 1.30x
Jos A. Bank Clothiers 0.05% 1.26x
Tommy Bahama 0.02% 1.24x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Location attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beer Aficionados audience is homebrewing.org.

Website Composition Index
homebrewing.org 2.87% 48.89x
morebeer.com 2.45% 47.63x
brewersfriend.com 1.00% 43.59x
beerandbrewing.com 2.66% 42.90x
homebrewtalk.com 5.27% 42.14x
growlermag.com 2.89% 42.01x
theidleman.com 2.11% 39.49x
buffalotracedistillery.com 1.08% 39.13x
hiconsumption.com 4.44% 38.11x
kinja.com 1.03% 35.59x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Web attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beer Aficionados audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 7.55% 30.41x
Environmentally Friendly Cars 0.08% 20.98x
Men's Dress Shirt Shopping 1.13% 19.66x
Grilling 2.87% 19.28x
Sports - Skiing, Snowboarding 0.02% 19.19x
Assorted Topics (Power Trains, Drones, Web Design) 2.01% 17.15x
Wine, Liquor & Mixology 13.29% 16.68x
Bags & Luggage 2.40% 16.58x
Assorted Topics (Toys, T-Shirts, Volvos) 0.20% 16.54x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.20% 16.13x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beer Aficionados audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male