Dstillery Audiences

BEER AFICIONADOS

Audience Size: 1.9 Million Devices

Explore the Beer Aficionados Audience

Below you'll find more information about the Beer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Beer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Beer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beer Aficionados audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 57.74% 50.59x
Men's Clothing Shoppers 43.18% 43.62x
Mens Business Clothes Shoppers 43.74% 43.11x
Beard Care Researchers 46.38% 41.74x
Men's Health Researchers 39.59% 40.00x
Mens Fitness Publication Readers 38.11% 39.03x
Movie and Game Review Readers 43.94% 38.56x
Camera Review Readers 42.80% 38.34x
Tech News Enthusiasts 40.90% 37.90x
Cholesterol Researchers 33.46% 37.56x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Interest attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beer Aficionados audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.59x
Gap 0.02% 1.53x
J. Crew 0.01% 1.45x
White House Black Market 0.02% 1.34x
Eddie Bauer 0.01% 1.32x
Jos A. Bank Clothiers 0.02% 1.29x
LOFT 0.02% 1.20x
Express 0.02% 1.15x
Michael Kors 0.01% 1.15x
Dressbarn 0.02% 1.13x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Location attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beer Aficionados audience is brewersfriend.com.

Website Composition Index
brewersfriend.com 1.21% 46.03x
androidpolice.com 1.69% 44.09x
thewhiskeyjug.com 1.75% 41.69x
digitalmusicnews.com 1.33% 40.30x
newsarama.com 1.84% 39.48x
forums.mtbr.com 1.71% 39.28x
geek.com 1.15% 39.22x
homebrewtalk.com 6.08% 38.97x
beeradvocate.com 16.30% 36.85x
gobourbon.com 1.66% 36.68x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Web attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beer Aficionados audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 2.78% 38.50x
Men's Dress Shirt Shopping 0.07% 27.04x
Grilling 0.95% 21.76x
Bags & Luggage 1.41% 21.58x
Wine, Liquor & Mixology 14.53% 21.11x
Crossfit & Obstacle Race Enthusiasts 0.27% 20.63x
Institutional Investing 0.06% 19.89x
Pool Cleaning 0.05% 19.41x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.33% 19.31x
Car Keys, Locks & Remotes 0.22% 19.29x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beer Aficionados audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male