Dstillery Audiences

BEER AFICIONADOS

Audience Size: 1.7 Million Devices

Explore the Beer Aficionados Audience

Below you'll find more information about the Beer Aficionados audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Beer Aficionados audience.

Dstillery Crafted Audiences

INTERESTS

The Beer Aficionados audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beer Aficionados audience is Craft Spirits Enthusiasts.

Interest Composition Index
Craft Spirits Enthusiasts 52.57% 58.85x
Mens Business Clothes Shoppers 35.85% 48.63x
Men's Clothing Shoppers 34.76% 46.38x
Beard Care Researchers 39.60% 45.18x
Men's Health Researchers 30.52% 43.26x
Mens Fitness Publication Readers 29.45% 41.04x
Movie and Game Review Readers 38.24% 40.54x
Camera Review Readers 36.57% 40.44x
Tech News Enthusiasts 34.03% 40.01x
Home Brewing Enthusiasts 40.95% 40.00x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Interest attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beer Aficionados audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beer Aficionados audience is J. Crew.

Location Composition Index
J. Crew 0.02% 1.32x
Lululemon 0.01% 1.30x
Maurices 0.05% 1.12x
Zumiez 0.02% 1.06x
Chicos 0.02% 1.05x
Express 0.03% 1.05x
Dressbarn 0.02% 1.04x
Carhartt 0.21% 1.00x
H&M 0.01% 0.96x
Old Navy 0.04% 0.96x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Location attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beer Aficionados audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beer Aficionados audience is homebrewtalk.com.

Website Composition Index
homebrewtalk.com 5.58% 43.98x
premierguitar.com 1.34% 41.91x
thewhiskeyjug.com 1.55% 39.32x
beeradvocate.com 15.04% 38.28x
golfalot.com 1.13% 37.99x
hopculture.com 2.03% 35.73x
gobourbon.com 1.36% 35.50x
metabomb.net 1.02% 35.38x
nhl.com 1.39% 34.71x
rotoworld.com 2.18% 34.35x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Web attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beer Aficionados audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 2.29% 45.32x
Wine, Liquor & Mixology 13.77% 23.14x
Grilling 0.64% 22.21x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 1.44% 20.11x
Bags & Luggage 1.16% 19.22x
Car Keys, Locks & Remotes 0.09% 18.97x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.17% 18.42x
Action Sports 0.33% 17.97x
Live Music 8.17% 17.12x
Crossfit & Obstacle Race Enthusiasts 0.09% 17.05x
Composition Percentage: The overlap percentage between the Beer Aficionados audience and the Content Affinity attribute.
Index: A comparison of the Beer Aficionados audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beer Aficionados audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male