Dstillery Audiences

BIG EAST FANS

Audience Size: 2.7 Million Devices

Explore the Big East Fans Audience

Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Big East Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Big East Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big East Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 45.50% 37.82x
Syracuse Orange Fans 40.20% 36.82x
NCAA Fans 43.21% 36.09x
NCAA Football Fans 44.49% 35.45x
March Madness Enthusiasts 44.15% 35.37x
ESPN Enthusiasts 40.49% 34.37x
Notre Dame Fighting Irish Fans 36.90% 34.09x
Indiana Hoosiers Fans 38.57% 31.78x
Kentucky Wildcats Fans 37.85% 31.66x
ACC Fans 36.21% 31.60x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big East Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big East Fans audience is Supreme.

Location Composition Index
Supreme 0.03% 2.80x
Everlane 0.01% 2.38x
Bonobos 0.16% 2.07x
Jos A. Bank Clothiers 0.52% 1.68x
Club Monaco 0.03% 1.64x
Topshop 0.03% 1.56x
Intermix 0.02% 1.52x
White House Black Market 0.47% 1.51x
Johnston and Murphy 0.53% 1.48x
Armani 0.05% 1.47x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big East Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big East Fans audience is casualhoya.com.

Website Composition Index
casualhoya.com 1.18% 118.05x
anonymouseagle.com 1.70% 117.60x
bigeast.com 1.03% 105.44x
guhoyas.com 1.33% 103.29x
verbalcommits.com 5.11% 83.84x
villanova.com 1.09% 72.02x
zagsblog.com 2.10% 69.95x
onthebanks.com 1.15% 68.56x
vuhoops.com 1.58% 67.05x
midmajormadness.com 2.45% 66.16x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big East Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 1.28% 33.01x
Virginia Athletics 1.23% 25.57x
Lacrosse College Athletics 2.61% 23.40x
Upstate New York State Athletics 0.37% 23.23x
Florida College Athletics 9.12% 22.84x
Southeast College Athletics 3.69% 22.64x
New England & Ivy League Sports 5.97% 20.29x
College Sports 2.80% 19.91x
Pac 12 Sports 2.71% 18.56x
Washington D.C. Hotels 0.02% 15.15x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big East Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male