Explore the Big East Fans Audience
Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Big East Fans audience.
INTERESTS
The Big East Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Big East Fans audience is NCAA Fans.
| Interest | Composition | Index |
| NCAA Fans | 29.28% | 34.19x |
| March Madness Enthusiasts | 43.12% | 30.68x |
| College Football Fans | 41.96% | 30.43x |
| College Athletic Scholarships Researchers | 24.47% | 30.06x |
| Duke Blue Devils Fans | 46.99% | 27.84x |
| Notre Dame Fighting Irish Fans | 26.69% | 27.81x |
| Syracuse Orange Fans | 41.48% | 27.33x |
| ESPN Enthusiasts | 20.12% | 26.75x |
| Northwestern Wildcats Fans | 37.27% | 26.08x |
| Florida State Seminoles Fans | 26.72% | 25.77x |
Composition Percentage:
The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
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APPAREL RETAILERS
The Big East Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Big East Fans audience is H&M.
| Location | Composition | Index |
| H&M | 0.01% | 1.11x |
| Old Navy | 0.02% | 1.08x |
| Maurices | 0.03% | 1.07x |
| Urban Outfitters | 0.01% | 1.05x |
| Zumiez | 0.02% | 0.98x |
| American Eagle Outfitters | 0.01% | 0.90x |
Composition Percentage:
The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
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WEBSITES
The Big East Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Big East Fans audience is bigten.org.
| Website | Composition | Index |
| bigten.org | 1.05% | 32.58x |
| verbalcommits.com | 2.14% | 31.41x |
| thechampaignroom.com | 1.01% | 31.05x |
| offtackleempire.com | 1.93% | 28.82x |
| theuconnblog.com | 1.08% | 28.34x |
| nbadraft.net | 1.95% | 27.95x |
| dukebasketballreport.com | 2.36% | 27.26x |
| bustingbrackets.com | 2.57% | 27.21x |
| cardchronicle.com | 1.11% | 26.03x |
| zagsblog.com | 1.20% | 25.56x |
Composition Percentage:
The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Big East Fans audience is Florida College Athletics.
| Content Affinity | Composition | Index |
| Florida College Athletics | 0.98% | 20.07x |
| Virginia Athletics | 0.16% | 18.79x |
| College Sports | 0.29% | 18.77x |
| Illinois College Sports | 0.70% | 18.19x |
| Southeast College Athletics | 1.68% | 15.85x |
| New England & Ivy League Sports | 0.84% | 15.60x |
| Upstate New York State Athletics | 0.06% | 14.65x |
| Pac 12 Sports | 1.49% | 13.15x |
| US Soccer | 0.18% | 12.91x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.32% | 12.51x |
Composition Percentage:
The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
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DEMOGRAPHICS
The Big East Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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