Dstillery Audiences

BIG EAST FANS

Audience Size: 4 Million Devices

Explore the Big East Fans Audience

Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Big East Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Big East Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big East Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 44.00% 26.85x
Syracuse Orange Fans 41.80% 26.06x
NCAA Football Fans 42.29% 25.23x
March Madness Enthusiasts 41.33% 24.57x
NCAA Fans 38.75% 24.32x
Notre Dame Fighting Irish Fans 37.33% 23.96x
College Football Fans 39.35% 23.96x
Indiana Hoosiers Fans 38.16% 23.86x
ESPN Enthusiasts 37.16% 23.67x
Kentucky Wildcats Fans 35.75% 22.87x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big East Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big East Fans audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.89x
Club Monaco 0.02% 1.65x
Patagonia 0.01% 1.56x
Talbots 0.04% 1.49x
Bonobos 0.01% 1.48x
Brooks Brothers 0.04% 1.45x
Ann Taylor 0.02% 1.45x
Lululemon 0.05% 1.42x
Free People 0.03% 1.40x
The North Face 0.02% 1.39x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big East Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big East Fans audience is casualhoya.com.

Website Composition Index
casualhoya.com 1.23% 69.46x
anonymouseagle.com 1.09% 68.84x
verbalcommits.com 2.81% 52.21x
btpowerhouse.com 1.00% 46.13x
bigten.org 1.28% 43.28x
midmajormadness.com 1.42% 43.05x
zagsblog.com 1.38% 43.00x
onthebanks.com 1.23% 41.23x
big12sports.com 1.31% 41.20x
insidenu.com 1.41% 40.13x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big East Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.63% 26.20x
Virginia Athletics 0.67% 19.77x
Florida College Athletics 5.71% 18.72x
Lacrosse College Athletics 1.44% 18.51x
Southeast College Athletics 1.95% 18.41x
Upstate New York State Athletics 0.25% 17.06x
College Sports 1.86% 16.17x
New England & Ivy League Sports 3.48% 16.03x
Pac 12 Sports 1.44% 15.35x
Tennis, Golf & Boxing 6.18% 10.94x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big East Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male