Dstillery Audiences

BIG EAST FANS

Audience Size: 2.7 Million Devices

Explore the Big East Fans Audience

Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Big East Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Big East Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big East Fans audience is NCAA Fans.

Interest Composition Index
NCAA Fans 29.72% 31.51x
Duke Blue Devils Fans 42.73% 30.31x
NCAA Football Fans 38.48% 30.25x
March Madness Enthusiasts 36.08% 29.49x
College Athletic Scholarships Researchers 34.57% 29.48x
Syracuse Orange Fans 37.98% 29.35x
College Football Fans 37.72% 28.69x
Northwestern Wildcats Fans 36.56% 28.04x
Notre Dame Fighting Irish Fans 34.38% 26.87x
Indiana Hoosiers Fans 37.68% 25.86x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big East Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big East Fans audience is Talbots.

Location Composition Index
Talbots 0.02% 1.74x
Lululemon 0.02% 1.72x
Jos A. Bank Clothiers 0.03% 1.44x
Michael Kors 0.02% 1.38x
H&M 0.02% 1.33x
J. Crew 0.02% 1.31x
Banana Republic 0.03% 1.29x
White House Black Market 0.03% 1.29x
Chicos 0.03% 1.27x
Old Navy 0.05% 1.27x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big East Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big East Fans audience is anonymouseagle.com.

Website Composition Index
anonymouseagle.com 1.39% 65.17x
verbalcommits.com 2.56% 42.35x
insidenu.com 1.32% 39.33x
onthebanks.com 1.55% 39.31x
thechampaignroom.com 1.61% 37.54x
zagsblog.com 1.37% 37.43x
insidethehall.com 1.77% 37.38x
writingillini.com 1.35% 36.66x
huskers.com 2.01% 36.62x
big12sports.com 1.13% 36.08x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big East Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.07% 26.18x
Virginia Athletics 0.22% 24.91x
Florida College Athletics 1.30% 22.54x
Illinois College Sports 0.75% 22.50x
College Sports 0.40% 20.44x
New England & Ivy League Sports 1.15% 19.37x
Southeast College Athletics 1.63% 18.66x
Lacrosse College Athletics 0.20% 15.58x
Pac 12 Sports 1.61% 15.32x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.51% 12.92x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big East Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male