Dstillery Audiences

BIG EAST FANS

Audience Size: 2.5 Million Devices

Explore the Big East Fans Audience

Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Big East Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Big East Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big East Fans audience is NCAA Fans.

Interest Composition Index
NCAA Fans 40.76% 57.29x
Duke Blue Devils Fans 44.03% 57.00x
NCAA Football Fans 40.64% 56.81x
March Madness Enthusiasts 41.24% 56.42x
Syracuse Orange Fans 38.07% 56.13x
ESPN Enthusiasts 35.20% 53.44x
Notre Dame Fighting Irish Fans 34.16% 51.29x
College Football Fans 39.92% 49.22x
Indiana Hoosiers Fans 35.47% 48.65x
ACC Fans 34.21% 48.47x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big East Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big East Fans audience is Supreme.

Location Composition Index
Supreme 0.04% 2.91x
Everlane 0.02% 2.83x
Ann Taylor 0.04% 2.13x
Gap 0.10% 1.93x
Patagonia 0.03% 1.89x
Topshop 0.02% 1.89x
Bonobos 0.09% 1.82x
Free People 0.03% 1.78x
Intermix 0.02% 1.75x
Jos A. Bank Clothiers 0.48% 1.74x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big East Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big East Fans audience is casualhoya.com.

Website Composition Index
casualhoya.com 1.16% 123.35x
anonymouseagle.com 1.74% 122.01x
bigeast.com 1.06% 105.99x
guhoyas.com 1.61% 102.91x
verbalcommits.com 5.32% 83.79x
zagsblog.com 1.66% 74.32x
onthebanks.com 1.04% 69.47x
gomarquette.com 1.05% 68.82x
vuhoops.com 1.57% 68.60x
villanova.com 1.25% 68.03x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big East Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 1.69% 39.37x
Virginia Athletics 1.59% 30.19x
Lacrosse College Athletics 3.30% 28.09x
Florida College Athletics 10.99% 27.08x
Southeast College Athletics 4.62% 26.41x
Upstate New York State Athletics 0.47% 25.57x
New England & Ivy League Sports 7.42% 23.22x
College Sports 3.38% 22.51x
Pac 12 Sports 3.44% 21.04x
Fantasy Sports 19.78% 16.44x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big East Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male