Dstillery Audiences

BIG EAST FANS

Audience Size: 2.9 Million Devices

Explore the Big East Fans Audience

Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Big East Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Big East Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big East Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 39.96% 29.30x
Syracuse Orange Fans 38.38% 28.69x
NCAA Football Fans 36.91% 27.64x
College Football Fans 34.08% 27.39x
NCAA Fans 28.45% 26.97x
March Madness Enthusiasts 35.13% 26.72x
Notre Dame Fighting Irish Fans 35.82% 26.70x
Indiana Hoosiers Fans 36.39% 26.30x
Northwestern Wildcats Fans 33.53% 25.75x
ESPN Enthusiasts 31.59% 25.62x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big East Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big East Fans audience is Chicos.

Location Composition Index
Chicos 0.01% 1.56x
Zumiez 0.01% 1.38x
Maurices 0.02% 1.21x
American Eagle Outfitters 0.01% 1.20x
Old Navy 0.02% 1.16x
Carhartt 0.13% 1.15x
Buckle 0.01% 1.15x
White House Black Market 0.01% 1.10x
Mens Wearhouse 0.01% 1.07x
Express 0.01% 1.07x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big East Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big East Fans audience is verbalcommits.com.

Website Composition Index
verbalcommits.com 2.17% 47.19x
onthebanks.com 1.05% 42.10x
ncaa.org 1.48% 40.45x
zagsblog.com 1.78% 40.43x
offtackleempire.com 1.37% 38.03x
insidenu.com 1.33% 37.81x
thechampaignroom.com 1.07% 36.69x
bustingbrackets.com 4.90% 36.14x
streakingthelawn.com 1.04% 34.86x
huskercorner.com 1.03% 34.79x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big East Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.26% 31.58x
Florida College Athletics 1.74% 23.76x
Lacrosse College Athletics 0.46% 23.72x
College Sports 0.63% 22.08x
Southeast College Athletics 0.74% 21.58x
Virginia Athletics 0.19% 21.48x
New England & Ivy League Sports 1.00% 21.40x
Upstate New York State Athletics 0.06% 17.97x
Pac 12 Sports 0.49% 17.38x
Institutional Investing 0.20% 14.45x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big East Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male