Dstillery Audiences

BIG EAST FANS

Audience Size: 3.7 Million Devices

Explore the Big East Fans Audience

Below you'll find more information about the Big East Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Big East Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Big East Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big East Fans audience is Duke Blue Devils Fans.

Interest Composition Index
Duke Blue Devils Fans 45.92% 34.58x
NCAA Football Fans 44.20% 33.60x
NCAA Fans 41.21% 33.44x
March Madness Enthusiasts 43.23% 33.20x
Syracuse Orange Fans 42.51% 32.98x
ESPN Enthusiasts 39.72% 31.91x
College Football Fans 42.39% 31.24x
Notre Dame Fighting Irish Fans 38.64% 31.00x
Indiana Hoosiers Fans 39.96% 28.91x
Kentucky Wildcats Fans 38.58% 28.87x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Interest attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big East Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big East Fans audience is Supreme.

Location Composition Index
Supreme 0.02% 2.46x
Bonobos 0.17% 2.11x
Jos A. Bank Clothiers 0.44% 1.71x
Topshop 0.03% 1.64x
Saint Laurent Paris 0.01% 1.64x
White House Black Market 0.52% 1.58x
Intermix 0.01% 1.56x
Madewell 0.02% 1.53x
Club Monaco 0.02% 1.51x
Johnston and Murphy 0.77% 1.49x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Location attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big East Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big East Fans audience is verbalcommits.com.

Website Composition Index
verbalcommits.com 2.98% 56.05x
midmajormadness.com 1.45% 48.43x
zagsblog.com 1.25% 47.94x
btpowerhouse.com 1.14% 47.45x
draftexpress.com 1.70% 44.47x
iuhoosiers.com 1.05% 43.85x
brewhoop.com 1.07% 43.56x
nbadraft.net 4.80% 42.92x
bigten.org 1.82% 42.57x
tankathon.com 1.32% 40.35x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Web attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big East Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.86% 30.00x
Virginia Athletics 0.88% 22.32x
Lacrosse College Athletics 1.88% 21.21x
Florida College Athletics 6.73% 20.77x
Southeast College Athletics 2.59% 20.62x
Upstate New York State Athletics 0.29% 20.05x
New England & Ivy League Sports 4.22% 18.20x
Pac 12 Sports 1.88% 17.76x
College Sports 2.16% 17.69x
Sports News & Apparel 13.91% 12.95x
Composition Percentage: The overlap percentage between the Big East Fans audience and the Content Affinity attribute.
Index: A comparison of the Big East Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big East Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male