Explore the Big & Tall Men Audience
Below you'll find more information about the Big & Tall Men audience, broken down in different categories based on their digital and physical behaviors. These are 745.5 thousand unique devices whose actions qualify for the Big & Tall Men audience.
INTERESTS
The Big & Tall Men audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Big & Tall Men audience is Apartment Furniture Shoppers.
| Interest | Composition | Index |
| Apartment Furniture Shoppers | 37.76% | 165.20x |
| Discount Big Box Shoppers | 76.83% | 135.04x |
| Department Store Shoppers | 46.01% | 127.64x |
| Bed & Bath Shoppers | 45.66% | 96.32x |
| Furniture Shoppers | 41.30% | 87.98x |
| School Supply Shoppers | 40.26% | 86.00x |
| Office Supply Shoppers | 41.83% | 83.85x |
| Big Box Shoppers | 43.59% | 78.07x |
| Home Goods Supercenter Shoppers | 32.05% | 72.89x |
| Sale Seekers | 37.48% | 66.41x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Interest attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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APPAREL RETAILERS
The Big & Tall Men audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Big & Tall Men audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.03% | 1.31x |
| Old Navy | 0.01% | 1.08x |
| Gymboree | 0.01% | 0.99x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Location attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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WEBSITES
The Big & Tall Men audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Big & Tall Men audience is catofashions.com.
| Website | Composition | Index |
| catofashions.com | 1.83% | 67.62x |
| buybuybaby.com | 4.11% | 58.75x |
| orientaltrading.com | 1.01% | 55.06x |
| bedbathandbeyond.com | 33.21% | 54.29x |
| shop411.com | 2.18% | 43.55x |
| samsclub.com | 18.81% | 42.73x |
| symptomfind.com | 1.35% | 41.22x |
| consumersearch.com | 1.77% | 39.64x |
| pillsbury.com | 6.23% | 38.05x |
| tanga.com | 2.33% | 37.92x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Web attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Big & Tall Men audience is Unique & Personalized Fashion.
| Content Affinity | Composition | Index |
| Unique & Personalized Fashion | 0.29% | 30.33x |
| Shopping Catalogs | 0.39% | 22.59x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 1.14% | 18.10x |
| Big Box Retail | 80.14% | 17.38x |
| Charity Walks | 1.00% | 16.92x |
| Discount Travel | 3.45% | 15.67x |
| Coupons | 6.01% | 15.26x |
| Spanish Health & Wellness | 0.63% | 14.62x |
| Painting & Renovation | 0.12% | 14.27x |
| Appliances & Reviews | 1.69% | 13.90x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Content Affinity attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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DEMOGRAPHICS
The Big & Tall Men audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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