Explore the Big & Tall Men Audience
Below you'll find more information about the Big & Tall Men audience, broken down in different categories based on their digital and physical behaviors. These are 834.2 thousand unique devices whose actions qualify for the Big & Tall Men audience.
INTERESTS
The Big & Tall Men audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Big & Tall Men audience is Apartment Furniture Shoppers.
| Interest | Composition | Index |
| Apartment Furniture Shoppers | 75.09% | 144.32x |
| Kids Clothing Shoppers | 84.02% | 137.90x |
| Department Store Shoppers | 70.62% | 98.81x |
| Office Supply Shoppers | 40.42% | 84.46x |
| Home Rug Shoppers | 66.41% | 81.85x |
| Bargain Shopping Researchers | 20.62% | 77.03x |
| Budget Grocery Shoppers | 45.00% | 75.96x |
| Online Home Decor Shoppers | 14.09% | 72.87x |
| Discount Big Box Shoppers | 36.24% | 72.12x |
| Big Box Shoppers | 41.50% | 66.92x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Interest attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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APPAREL RETAILERS
The Big & Tall Men audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Big & Tall Men audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 0.02% | 1.47x |
| Hollister | 0.01% | 1.38x |
| Old Navy | 0.03% | 1.37x |
| Buckle | 0.02% | 1.32x |
| Maurices | 0.04% | 1.31x |
| Journeys | 0.03% | 1.24x |
| Mens Wearhouse | 0.02% | 1.21x |
| American Eagle Outfitters | 0.02% | 1.19x |
| Express | 0.02% | 1.10x |
| White House Black Market | 0.02% | 1.08x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Location attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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WEBSITES
The Big & Tall Men audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Big & Tall Men audience is catofashions.com.
| Website | Composition | Index |
| catofashions.com | 3.79% | 55.94x |
| partycity.com | 1.69% | 50.32x |
| coupons.com | 1.78% | 45.92x |
| myfoodandfamily.com | 1.99% | 45.06x |
| orientaltrading.com | 2.28% | 43.05x |
| meijer.com | 1.09% | 39.83x |
| wayfair.com | 9.91% | 38.75x |
| buybuybaby.com | 8.43% | 38.59x |
| hayneedle.com | 1.29% | 38.44x |
| tanga.com | 3.04% | 36.69x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Web attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Big & Tall Men audience is Promo Codes.
| Content Affinity | Composition | Index |
| Promo Codes | 0.48% | 36.90x |
| Unique & Personalized Fashion | 0.45% | 26.90x |
| Shopping Catalogs | 0.19% | 25.63x |
| Bridal Fashion | 0.14% | 20.29x |
| Coupons | 8.06% | 18.41x |
| Mail Order Food | 0.23% | 17.18x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 2.40% | 17.14x |
| Big Box Retail | 86.83% | 16.30x |
| Appliances & Reviews | 3.15% | 15.67x |
| Charity Walks | 1.48% | 15.04x |
Composition Percentage:
The overlap percentage between the Big & Tall Men audience and the Content Affinity attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
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DEMOGRAPHICS
The Big & Tall Men audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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