Dstillery Audiences

BIG & TALL MEN

Audience Size: 745.5 Thousand Devices

Explore the Big & Tall Men Audience

Below you'll find more information about the Big & Tall Men audience, broken down in different categories based on their digital and physical behaviors. These are 745.5 thousand unique devices whose actions qualify for the Big & Tall Men audience.

Dstillery Crafted Audiences

INTERESTS

The Big & Tall Men audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big & Tall Men audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 37.76% 165.20x
Discount Big Box Shoppers 76.83% 135.04x
Department Store Shoppers 46.01% 127.64x
Bed & Bath Shoppers 45.66% 96.32x
Furniture Shoppers 41.30% 87.98x
School Supply Shoppers 40.26% 86.00x
Office Supply Shoppers 41.83% 83.85x
Big Box Shoppers 43.59% 78.07x
Home Goods Supercenter Shoppers 32.05% 72.89x
Sale Seekers 37.48% 66.41x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Interest attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big & Tall Men audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big & Tall Men audience is Maurices.

Location Composition Index
Maurices 0.03% 1.31x
Old Navy 0.01% 1.08x
Gymboree 0.01% 0.99x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Location attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big & Tall Men audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big & Tall Men audience is catofashions.com.

Website Composition Index
catofashions.com 1.83% 67.62x
buybuybaby.com 4.11% 58.75x
orientaltrading.com 1.01% 55.06x
bedbathandbeyond.com 33.21% 54.29x
shop411.com 2.18% 43.55x
samsclub.com 18.81% 42.73x
symptomfind.com 1.35% 41.22x
consumersearch.com 1.77% 39.64x
pillsbury.com 6.23% 38.05x
tanga.com 2.33% 37.92x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Web attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big & Tall Men audience is Unique & Personalized Fashion.

Content Affinity Composition Index
Unique & Personalized Fashion 0.29% 30.33x
Shopping Catalogs 0.39% 22.59x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.14% 18.10x
Big Box Retail 80.14% 17.38x
Charity Walks 1.00% 16.92x
Discount Travel 3.45% 15.67x
Coupons 6.01% 15.26x
Spanish Health & Wellness 0.63% 14.62x
Painting & Renovation 0.12% 14.27x
Appliances & Reviews 1.69% 13.90x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Content Affinity attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big & Tall Men audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female