Dstillery Audiences

BIG & TALL MEN

Audience Size: 3.5 Million Devices

Explore the Big & Tall Men Audience

Below you'll find more information about the Big & Tall Men audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Big & Tall Men audience.

Dstillery Crafted Audiences

INTERESTS

The Big & Tall Men audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big & Tall Men audience is Shoe Shoppers.

Interest Composition Index
Shoe Shoppers 19.19% 12.97x
Sports Memorabilia Shoppers 15.29% 11.52x
Home Goods Supercenter Shoppers 14.45% 11.24x
Home Rug Shoppers 14.45% 11.24x
Online Directory Searchers 12.43% 11.24x
Bowling Enthusiasts 16.19% 11.13x
Vacuum Shoppers 14.27% 11.07x
Department Store Shoppers 14.46% 11.05x
Golf Enthusiasts 15.25% 10.94x
Budget Grocery Shoppers 11.84% 10.92x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Interest attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big & Tall Men audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big & Tall Men audience is Buckle.

Location Composition Index
Buckle 0.02% 1.37x
Maurices 0.02% 1.36x
Old Navy 0.02% 1.26x
Dressbarn 0.01% 1.19x
Journeys 0.02% 1.16x
White House Black Market 0.01% 1.16x
LOFT 0.01% 1.13x
Carhartt 0.14% 1.13x
American Eagle Outfitters 0.01% 1.11x
Zumiez 0.01% 1.10x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Location attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Web Insights

WEBSITES

The Big & Tall Men audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Big & Tall Men audience is blair.com.

Website Composition Index
blair.com 1.58% 21.64x
fanatics.com 35.31% 21.54x
lids.com 4.68% 14.45x
easybreathe.com 1.58% 13.98x
weathertech.com 2.68% 13.95x
shopping.net 1.34% 13.91x
withthefirstpick.com 1.84% 13.53x
gbmwolverine.com 1.44% 13.49x
steinmart.com 1.37% 13.02x
crackerbarrel.com 1.70% 12.90x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Web attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big & Tall Men audience is Men's Fashion Shopping.

Content Affinity Composition Index
Men's Fashion Shopping 0.04% 23.67x
Sports Apparel 4.43% 16.05x
Construction Apparel 0.16% 12.86x
Cigars 0.04% 11.45x
Women Shoppers 1.56% 10.95x
Illinois College Sports 0.08% 10.58x
College Sports 0.28% 10.17x
Bowling 0.23% 9.78x
Home Decoration - Crafts & Kids 0.10% 9.66x
Upstate New York State Athletics 0.03% 9.49x
Composition Percentage: The overlap percentage between the Big & Tall Men audience and the Content Affinity attribute.
Index: A comparison of the Big & Tall Men audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big & Tall Men audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female