Dstillery Audiences

BIOHACKERS

Audience Size: 3.1 Million Devices

Explore the Biohackers Audience

Below you'll find more information about the Biohackers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Biohackers audience.

Dstillery Crafted Audiences

INTERESTS

The Biohackers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Biohackers audience is Health and Fitness Book Readers.

Interest Composition Index
Health and Fitness Book Readers 30.42% 17.80x
Foot Pain Sufferers 26.34% 17.59x
Heart Surgery Researchers 23.96% 17.45x
Vitamin Shoppers 28.52% 17.13x
Gastrointestinal Researchers 29.28% 17.07x
Yogis 27.05% 16.87x
Paleo Eaters 30.59% 16.65x
Alternative Medicine Enthusiasts 30.25% 16.57x
Gluten-Free Recipe Researchers 26.17% 16.53x
Luxury Fitness Shoppers 24.12% 16.50x
Composition Percentage: The overlap percentage between the Biohackers audience and the Interest attribute.
Index: A comparison of the Biohackers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Biohackers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Biohackers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.69x
Lorna Jane 0.01% 1.59x
Intermix 0.01% 1.28x
Columbia 0.01% 1.26x
Michael Kors 0.03% 1.25x
Tommy Bahama 0.03% 1.22x
Club Monaco 0.01% 1.22x
Gymboree 0.03% 1.20x
Jos A. Bank Clothiers 0.19% 1.17x
Chicos 0.05% 1.17x
Composition Percentage: The overlap percentage between the Biohackers audience and the Location attribute.
Index: A comparison of the Biohackers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Biohackers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Biohackers audience is mhsoftware.com.

Website Composition Index
mhsoftware.com 1.14% 109.75x
drjockers.com 1.24% 51.12x
thetruthaboutcancer.com 1.22% 49.72x
drperlmutter.com 2.93% 46.64x
whole30.com 1.64% 43.92x
drdavidwilliams.com 2.32% 39.46x
draxe.com 1.27% 37.59x
isagenix.com 1.45% 37.51x
paleohacks.com 5.21% 35.97x
nutraingredients-usa.com 1.34% 35.12x
Composition Percentage: The overlap percentage between the Biohackers audience and the Web attribute.
Index: A comparison of the Biohackers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Biohackers audience is Holistic Medicine.

Content Affinity Composition Index
Holistic Medicine 1.49% 21.39x
Natural Diet & Supplement Researchers 11.05% 18.11x
Paleo & Keto Diet Enthusiasts 18.25% 15.21x
Diet & Weight Loss 6.53% 14.18x
Active Lifestyle Enthusiasts 0.17% 14.04x
Yoga & Meditation 5.12% 13.84x
Homeschooling 0.55% 12.89x
Organic Beauty & Skincare Products 2.95% 12.78x
Natural & Healthy Living Researchers 1.27% 12.60x
Healthy Eating Researchers 4.48% 12.56x
Composition Percentage: The overlap percentage between the Biohackers audience and the Content Affinity attribute.
Index: A comparison of the Biohackers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Biohackers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female